Publisher Rates

The average CPM for 16th January 2019.

2019-01-16

Unique = average amount paid for 1000 visitors in the 24-hour period.

Raw = average amount paid on the 1st advert view for 1000 link views in the 24-hour period.

 

Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $162.38 $15.81 $5.87 $8.14 $2.57
Canada $6.94 $6.66 $3.14 $3.03 $1.73
United Kingdom $6.32 $9.37 $4.45 $3.58 $2.25
Australia $11.62 $3.08 $1.74 $2.00 $1.53
 
Germany $5.61 $10.55 $2.75 $4.43 $1.59
Finland $2.90 $5.43 $2.34 $5.41 $2.15
Belgium $3.15 $5.22 $1.43 $2.26 $0.80
France $9.32 $4.81 $2.19 $1.90 $1.11
South Africa $3.54 $4.41 $3.14 $3.79 $3.03
United Arab Emirates $4.57 $3.07 $1.85 $4.31 $3.12
Latvia $2.51 $4.28 $2.48 $3.68 $2.46
New Zealand $3.31 $2.54 $1.39 $3.67 $2.06
Switzerland $2.04 $3.66 $1.53 $1.90 $0.91
Mexico $3.07 $3.64 $1.55 $2.60 $0.97
Luxembourg $1.70 $3.48 $1.11 $2.75 $1.04
Greece $2.81 $3.34 $1.25 $3.41 $1.24
Qatar $2.81 $3.13 $1.96 $3.04 $1.97
Ireland $3.00 $3.06 $1.91 $0.85 $0.59
Austria $5.54 $3.04 $1.72 $1.33 $0.98
Saudi Arabia $7.80 $2.11 $1.27 $3.03 $1.78
Italy $41.36 $2.40 $1.64 $3.00 $2.16
Nigeria $2.26 $2.83 $1.94 $1.77 $1.12
Sweden $3.80 $2.78 $1.54 $1.90 $1.29
Singapore $4.05 $2.75 $1.79 $1.92 $1.37
Norway $3.02 $2.69 $1.48 $2.20 $1.38
Kuwait $3.28 $1.85 $1.14 $2.60 $1.71
Korea, Republic Of $4.65 $2.53 $2.12 $1.76 $1.05
Ukraine $2.49 $2.50 $1.82 $1.20 $0.94
Iceland $2.08 $2.50 $1.90 $1.85 $1.80
Portugal $3.37 $2.10 $1.12 $1.11 $0.68
Denmark $3.42 $2.08 $1.39 $1.90 $1.52
Bahrain $2.17 $2.05 $1.43 $2.02 $1.36
Czech Republic $2.80 $1.47 $1.13 $2.02 $1.49
Poland $9.75 $1.99 $1.19 $1.71 $1.10
Hong Kong $4.02 $1.94 $1.44 $0.38 $0.27
Malaysia $6.96 $1.89 $0.83 $1.58 $0.59
Lithuania $1.74 $1.88 $1.17 $1.64 $1.15
Cyprus $2.41 $1.73 $1.07 $1.87 $1.07
Netherlands $5.93 $1.87 $1.16 $1.19 $0.84
Estonia $2.06 $1.84 $1.00 $1.67 $0.80
Kenya $1.60 $1.83 $1.04 $1.58 $1.06
Taiwan $3.89 $1.79 $1.06 $0.71 $0.36
Russian Federation $2.92 $1.60 $0.87 $1.64 $1.04
Israel $1.82 $1.63 $1.00 $0.99 $0.76
Japan $3.75 $1.62 $0.96 $1.49 $0.85
Zambia $0.91 $1.62 $1.32 $0.42 $0.34
Serbia $5.70 $0.45 $0.58 $1.52 $1.09
Ghana $1.56 $0.86 $0.80 $1.51 $1.08
India $2.48 $1.13 $0.73 $1.49 $0.51
Vanuatu $0.90 $1.45 $0.90 $0.21 $0.20
Spain $39.22 $1.41 $0.90 $1.07 $0.68
China $2.05 $1.41 $1.00 $0.55 $0.41
Croatia $1.94 $0.66 $0.66 $1.40 $1.14
Monaco $1.21 $1.39 $1.02 - -
Lebanon $1.09 $1.38 $0.91 $0.80 $0.59
Slovenia $1.22 $1.00 $0.68 $1.36 $0.98
Malta $2.14 $1.33 $1.24 $0.24 $0.22
Iraq $3.18 $1.32 $1.10 $1.19 $0.85
Slovakia $2.19 $1.31 $1.13 $1.20 $1.05
Bangladesh $3.05 $1.29 $0.90 $0.64 $0.52
Cote D'ivoire $1.41 $1.09 $0.87 $1.28 $0.92
Georgia $1.09 $0.96 $0.67 $1.27 $0.99
Congo $1.05 $1.23 $0.91 $0.23 $0.20
Cameroon $1.22 $1.14 $0.77 $1.22 $0.86
Montenegro $1.26 $0.86 $0.86 $1.21 $0.95
Peru $4.08 $1.15 $0.75 $0.88 $0.58
Brazil $6.70 $1.14 $0.73 $0.91 $0.46
Iran, Islamic Republic Of $1.15 $1.10 $0.72 $0.61 $0.59
Thailand $3.00 $1.08 $0.67 $0.79 $0.42
San Marino $1.85 $1.08 $0.81 $0.43 $0.30
Uruguay $2.18 $0.60 $0.34 $1.07 $0.58
Indonesia $5.92 $1.07 $0.79 $0.91 $0.50
Oman $1.81 $0.67 $0.66 $1.07 $0.81
Virgin Islands, U.S. $2.06 $1.03 $1.05 $0.26 $0.19
Kazakhstan $2.51 $1.03 $0.65 $0.90 $0.68
Micronesia, Federated States Of $1.01 $1.00 $0.78 $0.68 $0.54
Chad $0.80 $1.00 $0.67 - -
Bulgaria $2.62 $1.00 $0.84 $0.96 $0.81
Vietnam $7.58 $0.99 $0.59 $0.95 $0.47
Romania $2.17 $0.98 $0.74 $0.52 $0.39
Libya $3.11 $0.62 $0.70 $0.98 $0.86
Senegal $1.05 $0.87 $0.62 $0.93 $0.76
Chile $3.04 $0.92 $0.80 $0.37 $0.30
Turkey $2.81 $0.92 $0.90 $0.41 $0.36
Guinea $1.50 $0.92 $0.66 $0.60 $0.56
Pakistan $6.20 $0.91 $0.90 $0.27 $0.23
Philippines $3.59 $0.91 $0.71 $0.44 $0.35
Saint Martin $1.01 $0.90 $0.70 $0.34 $0.55
Hungary $4.50 $0.87 $0.65 $0.48 $0.33
Myanmar $1.93 $0.85 $0.76 $0.86 $0.67
Bahamas $1.38 $0.84 $0.74 $0.28 $0.28
Bhutan $1.01 $0.84 $0.86 $0.28 $0.28
Macao $1.67 $0.81 $0.79 $0.74 $0.66
Brunei Darussalam $1.30 $0.81 $0.75 $0.33 $0.23
Egypt $14.12 $0.79 $0.80 $0.33 $0.27
Saint Vincent And The Grenadines $1.38 $0.79 $0.70 - -
Moldova $1.72 $0.70 $0.71 $0.78 $0.70
Ecuador $2.86 $0.78 $0.70 $0.40 $0.27
Cayman Islands $1.04 $0.78 $0.80 $0.25 $0.23
Mauritius $1.67 $0.77 $0.82 $0.37 $0.29
Belarus $2.09 $0.77 $0.70 $0.47 $0.40
Armenia $1.22 $0.62 $0.63 $0.76 $0.66
Comoros $0.90 $0.75 $0.72 $0.40 $0.47
Uganda $1.89 $0.75 $0.69 $0.40 $0.29
Somalia $1.05 $0.75 $0.69 $0.30 $0.36
Tanzania, United Republic Of $1.15 $0.68 $0.71 $0.75 $0.57
Jersey $1.18 $0.73 $0.73 - -
Aland Islands $1.06 $0.53 $0.55 $0.73 $0.05
Sri Lanka $2.27 $0.72 $0.66 $0.50 $0.28
Botswana $1.01 $0.71 $0.70 - -
Cambodia $2.33 $0.70 $0.51 $0.55 $0.42
Maldives $1.44 $0.70 $0.69 $0.23 $0.16
Seychelles $1.05 $0.69 $0.80 - -
Uzbekistan $1.05 $0.69 $0.68 $0.48 $0.41
Mayotte $0.61 $0.69 $0.58 $0.26 $0.25
French Polynesia $1.01 $0.69 $0.59 $0.23 $0.20
Rwanda $1.09 $0.68 $0.75 $0.28 $0.20
Grenada $1.08 $0.68 $0.60 $0.20 $0.30
Liberia $1.05 $0.68 $0.61 - -
Afghanistan $2.98 $0.67 $0.79 $0.37 $0.37
Argentina $6.26 $0.67 $0.70 $0.42 $0.31
Swaziland $1.01 $0.67 $0.66 $0.37 $0.34
Bosnia And Herzegovina $1.22 $0.48 $0.54 $0.66 $0.51
Sao Tome And Principe $0.90 $0.66 $0.69 $0.38 $0.32
Barbados $1.38 $0.66 $0.67 $0.25 $0.21
Morocco $3.58 $0.65 $0.62 $0.42 $0.35
Papua New Guinea $1.01 $0.65 $0.68 $0.33 $0.26
Bermuda $1.12 $0.64 $0.72 - -
Panama $1.91 $0.56 $0.66 $0.64 $0.56
Saint Kitts And Nevis $1.38 $0.64 $0.73 $0.40 $0.57
Trinidad And Tobago $1.47 $0.63 $0.58 $0.31 $0.20
Mozambique $1.19 $0.63 $0.67 $0.24 $0.20
New Caledonia $1.33 $0.63 $0.66 - -
Congo, The Democratic Republic Of The $1.01 $0.62 $0.68 $0.32 $0.28
Nepal $1.22 $0.62 $0.65 $0.30 $0.27
Namibia $1.01 $0.61 $0.64 $0.21 $0.16
Colombia $3.47 $0.61 $0.72 $0.26 $0.23
Malawi $0.92 $0.61 $0.63 $0.20 $0.19
Mongolia $1.05 $0.60 $0.67 $0.39 $0.37
Madagascar $1.13 $0.60 $0.63 $0.23 $0.17
Burundi $1.00 $0.60 $0.61 - -
Burkina Faso $1.01 $0.60 $0.61 - -
Lao People's Democratic Republic $1.05 $0.60 $0.63 $0.27 $0.26
Jordan $1.20 $0.50 $0.62 $0.60 $0.52
French Guiana $1.05 $0.60 $0.60 $0.24 $0.18
Syrian Arab Republic $4.55 $0.60 $0.66 $0.25 $0.20
Isle Of Man $1.13 $0.60 $0.67 $0.23 $0.23
Gabon $1.05 $0.59 $0.66 $0.34 $0.22
Kyrgyzstan $0.90 $0.59 $0.62 $0.30 $0.28
Ethiopia $1.14 $0.59 $0.66 - -
Macedonia, The Former Yugoslav Republic Of $2.00 $0.59 $0.65 $0.32 $0.24
Belize $1.66 $0.59 $0.64 $0.32 $0.29
Albania $1.87 $0.59 $0.64 $0.38 $0.31
Solomon Islands $0.55 $0.59 $0.55 $0.33 $0.55
Réunion $1.81 $0.59 $0.66 $0.27 $0.25
Turks And Caicos Islands $1.12 $0.58 $0.73 $0.24 $0.18
Angola $3.23 $0.57 $0.65 $0.27 $0.24
Palestine, State of $1.33 $0.54 $0.63 $0.57 $0.46
Azerbaijan $1.22 $0.57 $0.65 $0.32 $0.29
Jamaica $1.05 $0.56 $0.62 $0.21 $0.18
Sudan $1.55 $0.55 $0.63 $0.34 $0.29
Benin $1.05 $0.55 $0.55 $0.23 $0.18
Equatorial Guinea $0.96 $0.55 $0.74 $0.28 $0.18
Guam $1.18 $0.55 $0.85 - -
Central African Republic $0.55 $0.55 $0.55 - -
Northern Mariana Islands $0.55 $0.55 $0.55 $0.33 $0.21
Togo $1.05 $0.54 $0.62 $0.25 $0.25
Tunisia $2.81 $0.53 $0.63 $0.42 $0.35
Venezuela $5.25 $0.53 $0.66 $0.24 $0.19
Bolivia $3.46 $0.53 $0.63 $0.30 $0.27
Niger $1.01 $0.52 $0.63 $0.21 $0.18
Cuba $1.15 $0.52 $0.63 $0.21 $0.19
Puerto Rico $1.63 $0.52 $0.60 $0.46 $0.24
Yemen $2.35 $0.52 $0.59 $0.28 $0.25
Faroe Islands $0.90 $0.43 $0.72 $0.52 $0.50
Algeria $1.65 $0.52 $0.58 $0.32 $0.24
Zimbabwe $1.05 $0.51 $0.73 - -
Haiti $1.05 $0.50 $0.57 $0.22 $0.18
Eritrea $0.50 $0.50 $0.50 $0.35 $0.35
Samoa - - - $0.49 $0.51
Saint Barthélemy $0.57 $0.39 $0.55 $0.49 $0.21
Mauritania $0.90 $0.48 $0.58 $0.25 $0.24
Fiji $1.01 $0.48 $0.56 $0.26 $0.26
Saint Lucia $1.13 $0.48 $0.70 $0.25 $0.20
Guatemala $1.89 $0.47 $0.59 $0.32 $0.25
Djibouti $1.01 $0.47 $0.63 - -
Aruba $1.05 $0.46 $0.57 - -
Honduras $1.36 $0.46 $0.61 $0.27 $0.26
Timor-Leste $1.01 $0.46 $0.60 $0.22 $0.18
Andorra $1.05 $0.45 $0.60 $0.20 $0.20
Dominica $1.07 $0.45 $0.43 - -
Martinique $1.05 $0.45 $0.58 - -
Costa Rica $1.89 $0.45 $0.59 $0.31 $0.26
Cook Islands $0.40 $0.45 $0.40 - -
Cape Verde $1.13 $0.44 $0.64 $0.33 $0.29
Greece (VAT) $1.05 $0.44 $0.63 $0.31 $0.27
Dominican Republic $1.81 $0.44 $0.58 $0.23 $0.23
Guadeloupe $1.22 $0.44 $0.54 $0.34 $0.35
Lesotho $1.01 $0.43 $0.54 $0.35 $0.34
Mali $1.01 $0.42 $0.52 $0.22 $0.25
Sierra Leone $0.90 $0.42 $0.50 - -
Guyana $1.05 $0.42 $0.65 $0.24 $0.20
El Salvador $4.55 $0.41 $0.58 $0.25 $0.22
Nicaragua $1.05 $0.41 $0.58 $0.23 $0.20
Paraguay $1.44 $0.41 $0.58 $0.30 $0.26
Gibraltar $0.58 $0.41 $0.57 - -
Guinea-Bissau - - - $0.40 $0.40
Tajikistan $0.63 $0.39 $0.45 - -
Guernsey $1.05 $0.39 $0.61 - -
Anguilla $0.38 $0.38 $0.38 - -
Antigua And Barbuda $1.30 $0.35 $0.48 $0.29 $0.31
Liechtenstein $0.69 $0.33 $0.32 - -
Gambia $1.05 $0.31 $0.43 - -
Suriname $1.05 $0.31 $0.39 $0.22 $0.17
Virgin Islands, British $0.55 $0.31 $0.31 - -
Greenland $0.55 $0.28 $0.38 - -
Kiribati - - - $0.24 $0.23
Turkmenistan $0.98 $0.24 $0.70 - -
Palau - - - $0.23 $0.31
American Samoa - - - $0.23 $0.40
 
All other countries - $0.25 - $2.00 $0.06 - $0.22
Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $0.61 $1.20 $0.57 $1.42 $0.56
Canada $0.61 $0.52 $0.42 $0.54 $0.43
United Kingdom $0.75 $1.17 $0.68 $0.61 $0.55
Australia $0.60 $0.63 $0.53 $1.10 $0.44
 
Germany $0.41 $1.07 $0.31 $0.71 $0.30
Finland $1.01 $0.73 $0.49 $0.03 $0.03
Belgium $0.30 $0.60 $0.30 $0.30 $0.30
France $0.54 $0.76 $0.34 $0.67 $0.44
South Africa $0.51 $0.33 $0.26 $0.21 $0.21
United Arab Emirates $0.51 $0.34 $0.34 $0.35 $0.35
Latvia $0.03 $0.03 $0.03 $0.03 $0.03
New Zealand $0.46 $0.41 $0.41 $0.03 $0.03
Switzerland $0.61 $0.57 $0.47 $0.03 $0.03
Mexico $0.52 $0.32 $0.16 $0.24 $0.14
Luxembourg $0.18 $0.31 $0.15 $0.03 $0.03
Greece $0.15 $0.25 $0.15 $0.15 $0.15
Qatar $0.03 $0.03 $0.03 $0.03 $0.03
Ireland $0.38 $0.72 $0.36 $0.03 $0.03
Austria $2.50 $1.27 $0.98 $0.03 $0.03
Saudi Arabia $0.51 $0.34 $0.24 $0.26 $0.20
Italy $0.52 $0.26 $0.21 $0.24 $0.22
Nigeria $0.52 $0.26 $0.26 $0.52 $0.52
Sweden $0.29 $0.24 $0.24 $0.21 $0.21
Singapore $0.31 $0.38 $0.30 $0.38 $0.30
Norway $0.26 $0.26 $0.26 $0.03 $0.03
Kuwait $0.21 $0.27 $0.18 $0.03 $0.03
Korea, Republic Of $0.52 $0.34 $0.31 $0.26 $0.21
Ukraine $0.12 $0.12 $0.11 $0.13 $0.12
Iceland $0.03 $0.03 $0.03 $0.03 $0.03
Portugal $0.41 $0.23 $0.12 $0.15 $0.11
Denmark $0.39 $0.38 $0.38 $0.39 $0.39
Bahrain $0.12 $0.03 $0.03 $0.16 $0.11
Czech Republic $0.24 $0.25 $0.21 $0.21 $0.21
Poland $0.54 $0.36 $0.26 $0.48 $0.32
Hong Kong $0.41 $0.32 $0.23 $0.21 $0.21
Malaysia $0.54 $0.33 $0.21 $0.33 $0.18
Lithuania $0.21 $0.22 $0.16 $0.03 $0.03
Cyprus $0.41 $0.34 $0.34 $0.03 $0.03
Netherlands $0.51 $0.53 $0.39 $0.30 $0.30
Estonia $0.03 $0.03 $0.03 $0.03 $0.03
Kenya $0.12 $0.03 $0.03 $0.12 $0.12
Taiwan $0.52 $0.24 $0.14 $0.30 $0.12
Russian Federation $0.54 $0.18 $0.15 $0.49 $0.44
Israel $0.25 $0.23 $0.20 $0.13 $0.13
Japan $0.41 $0.33 $0.21 $0.41 $0.21
Zambia $0.03 $0.03 $0.03 $0.03 $0.03
Serbia $0.41 $0.36 $0.31 $0.03 $0.03
Ghana $0.41 $0.26 $0.26 $0.10 $0.10
India $0.52 $0.25 $0.12 $0.52 $0.15
Vanuatu $0.03 $0.03 $0.03 $0.03 $0.03
Spain $0.52 $0.25 $0.18 $0.28 $0.18
China $0.41 $0.23 $0.16 $0.15 $0.11
Croatia $0.24 $0.37 $0.22 $0.20 $0.20
Monaco $0.03 $0.03 $0.03 $0.03 $0.03
Lebanon $0.56 $0.56 $0.56 $0.52 $0.52
Slovenia $0.03 $0.03 $0.03 $0.03 $0.03
Malta $0.03 $0.03 $0.03 $0.03 $0.03
Iraq $0.20 $0.15 $0.12 $0.12 $0.12
Slovakia $0.20 $0.20 $0.20 $0.03 $0.03
Bangladesh $0.52 $0.14 $0.11 $0.38 $0.19
Cote D'ivoire $0.52 $0.13 $0.13 $0.62 $0.31
Georgia $0.13 $0.13 $0.13 $0.03 $0.03
Congo $0.03 $0.03 $0.03 $0.03 $0.03
Cameroon $0.12 $0.03 $0.03 $0.12 $0.12
Montenegro $0.10 $0.10 $0.10 $0.03 $0.03
Peru $0.41 $0.26 $0.15 $0.13 $0.11
Brazil $0.52 $0.25 $0.15 $0.26 $0.14
Iran, Islamic Republic Of $0.12 $0.12 $0.12 $0.03 $0.03
Thailand $0.52 $0.24 $0.19 $0.14 $0.10
San Marino $0.03 $0.03 $0.03 $0.03 $0.03
Uruguay $0.41 $0.24 $0.13 $0.03 $0.03
Indonesia $0.52 $0.20 $0.15 $0.21 $0.19
Oman $0.12 $0.16 $0.11 $0.12 $0.12
Virgin Islands, U.S. $0.03 $0.03 $0.03 $0.03 $0.03
Kazakhstan $0.12 $0.14 $0.11 $0.03 $0.03
Micronesia, Federated States Of $0.03 $0.03 $0.03 $0.03 $0.03
Chad $0.03 $0.03 $0.03 $0.03 $0.03
Bulgaria $0.21 $0.30 $0.20 $0.21 $0.21
Vietnam $0.52 $0.23 $0.14 $0.35 $0.15
Romania $0.21 $0.32 $0.18 $0.21 $0.21
Libya $0.12 $0.11 $0.11 $0.18 $0.11
Senegal $0.12 $0.12 $0.12 $0.03 $0.03
Chile $0.41 $0.19 $0.15 $0.13 $0.11
Turkey $0.41 $0.14 $0.13 $0.14 $0.11
Guinea $0.03 $0.03 $0.03 $0.03 $0.03
Pakistan $0.52 $0.18 $0.12 $0.16 $0.15
Philippines $0.52 $0.16 $0.13 $0.19 $0.15
Saint Martin $0.03 $0.03 $0.03 $0.03 $0.03
Hungary $0.41 $0.24 $0.15 $0.32 $0.11
Myanmar $0.41 $0.20 $0.20 $0.13 $0.10
Bahamas $0.03 $0.03 $0.03 $0.03 $0.03
Bhutan $0.03 $0.03 $0.03 $0.03 $0.03
Macao $0.54 $0.37 $0.37 $0.03 $0.03
Brunei Darussalam $0.41 $0.21 $0.13 $0.10 $0.10
Egypt $0.52 $0.20 $0.13 $0.20 $0.16
Saint Vincent And The Grenadines $0.03 $0.03 $0.03 $0.03 $0.03
Moldova $0.12 $0.12 $0.12 $0.10 $0.10
Ecuador $0.41 $0.24 $0.14 $0.10 $0.10
Cayman Islands $0.03 $0.03 $0.03 $0.03 $0.03
Mauritius $0.12 $0.12 $0.12 $0.12 $0.12
Belarus $0.12 $0.12 $0.12 $0.10 $0.10
Armenia $0.03 $0.03 $0.03 $0.03 $0.03
Comoros $0.03 $0.03 $0.03 $0.03 $0.03
Uganda $0.12 $0.03 $0.03 $0.12 $0.12
Somalia $0.03 $0.03 $0.03 $0.03 $0.03
Tanzania, United Republic Of $0.10 $0.10 $0.10 $0.03 $0.03
Jersey $0.03 $0.03 $0.03 $0.03 $0.03
Aland Islands $0.03 $0.03 $0.03 $0.03 $0.03
Sri Lanka $0.52 $0.42 $0.14 $0.18 $0.18
Botswana $0.03 $0.03 $0.03 $0.03 $0.03
Cambodia $0.16 $0.13 $0.13 $0.16 $0.16
Maldives $0.03 $0.03 $0.03 $0.03 $0.03
Seychelles $0.03 $0.03 $0.03 $0.03 $0.03
Uzbekistan $0.03 $0.03 $0.03 $0.03 $0.03
Mayotte $0.03 $0.03 $0.03 $0.03 $0.03
French Polynesia $0.03 $0.03 $0.03 $0.03 $0.03
Rwanda $0.03 $0.03 $0.03 $0.03 $0.03
Grenada $0.03 $0.03 $0.03 $0.03 $0.03
Liberia $0.10 $0.10 $0.10 $0.03 $0.03
Afghanistan $0.41 $0.41 $0.41 $0.03 $0.03
Argentina $0.52 $0.24 $0.17 $0.37 $0.27
Swaziland $0.03 $0.03 $0.03 $0.03 $0.03
Bosnia And Herzegovina $0.21 $0.29 $0.19 $0.27 $0.20
Sao Tome And Principe $0.03 $0.03 $0.03 $0.03 $0.03
Barbados $0.03 $0.03 $0.03 $0.03 $0.03
Morocco $0.52 $0.17 $0.12 $0.20 $0.14
Papua New Guinea $0.03 $0.03 $0.03 $0.03 $0.03
Bermuda $0.03 $0.03 $0.03 $0.03 $0.03
Panama $0.41 $0.29 $0.20 $0.10 $0.10
Saint Kitts And Nevis $0.03 $0.03 $0.03 $0.03 $0.03
Trinidad And Tobago $0.12 $0.12 $0.12 $0.03 $0.03
Mozambique $0.12 $0.22 $0.11 $0.10 $0.10
New Caledonia $0.03 $0.03 $0.03 $0.03 $0.03
Congo, The Democratic Republic Of The $0.03 $0.03 $0.03 $0.03 $0.03
Nepal $0.12 $0.21 $0.11 $0.11 $0.11
Namibia $0.03 $0.03 $0.03 $0.03 $0.03
Colombia $0.52 $0.20 $0.15 $0.23 $0.19
Malawi $0.03 $0.03 $0.03 $0.03 $0.03
Mongolia $0.10 $0.10 $0.10 $0.03 $0.03
Madagascar $0.12 $0.11 $0.11 $0.12 $0.12
Burundi $0.03 $0.03 $0.03 $0.03 $0.03
Burkina Faso $0.03 $0.03 $0.03 $0.03 $0.03
Lao People's Democratic Republic $0.03 $0.03 $0.03 $0.03 $0.03
Jordan $0.26 $0.12 $0.12 $0.29 $0.22
French Guiana $0.12 $0.03 $0.03 $0.12 $0.12
Syrian Arab Republic $0.12 $0.11 $0.11 $0.11 $0.11
Isle Of Man $0.03 $0.03 $0.03 $0.03 $0.03
Gabon $0.10 $0.03 $0.03 $0.10 $0.10
Kyrgyzstan $0.41 $0.31 $0.20 $0.03 $0.03
Ethiopia $0.12 $0.14 $0.11 $0.03 $0.03
Macedonia, The Former Yugoslav Republic Of $0.03 $0.03 $0.03 $0.03 $0.03
Belize $0.10 $0.10 $0.10 $0.03 $0.03
Albania $0.12 $0.21 $0.11 $0.03 $0.03
Solomon Islands $0.03 $0.03 $0.03 $0.03 $0.03
Réunion $0.10 $0.20 $0.10 $0.03 $0.03
Turks And Caicos Islands $0.03 $0.03 $0.03 $0.03 $0.03
Angola $0.12 $0.17 $0.11 $0.12 $0.12
Palestine, State of $0.41 $0.18 $0.15 $0.10 $0.10
Azerbaijan $0.12 $0.12 $0.12 $0.03 $0.03
Jamaica $0.03 $0.03 $0.03 $0.03 $0.03
Sudan $0.41 $0.61 $0.31 $0.03 $0.03
Benin $0.12 $0.12 $0.12 $0.03 $0.03
Equatorial Guinea $0.03 $0.03 $0.03 $0.03 $0.03
Guam $0.41 $0.41 $0.41 $0.03 $0.03
Central African Republic $0.03 $0.03 $0.03 $0.03 $0.03
Northern Mariana Islands $0.03 $0.03 $0.03 $0.03 $0.03
Togo $0.10 $0.03 $0.03 $0.10 $0.10
Tunisia $0.12 $0.11 $0.11 $0.12 $0.12
Venezuela $0.52 $0.19 $0.14 $0.17 $0.16
Bolivia $0.52 $0.23 $0.16 $0.18 $0.18
Niger $0.03 $0.03 $0.03 $0.03 $0.03
Cuba $0.41 $0.23 $0.13 $0.03 $0.03
Puerto Rico $0.12 $0.18 $0.11 $0.12 $0.12
Yemen $0.12 $0.12 $0.12 $0.11 $0.11
Faroe Islands $0.03 $0.03 $0.03 $0.03 $0.03
Algeria $0.12 $0.14 $0.11 $0.22 $0.11
Zimbabwe $0.03 $0.03 $0.03 $0.03 $0.03
Haiti $0.52 $0.03 $0.03 $0.29 $0.21
Eritrea $0.03 $0.03 $0.03 $0.03 $0.03
Samoa $0.03 $0.03 $0.03 $0.03 $0.03
Saint Barthélemy $0.03 $0.03 $0.03 $0.03 $0.03
Mauritania $0.03 $0.03 $0.03 $0.03 $0.03
Fiji $0.03 $0.03 $0.03 $0.03 $0.03
Saint Lucia $0.03 $0.03 $0.03 $0.03 $0.03
Guatemala $0.52 $0.21 $0.19 $0.28 $0.21
Djibouti $0.03 $0.03 $0.03 $0.03 $0.03
Aruba $0.03 $0.03 $0.03 $0.03 $0.03
Honduras $0.41 $0.20 $0.15 $0.16 $0.11
Timor-Leste $0.03 $0.03 $0.03 $0.03 $0.03
Andorra $0.03 $0.03 $0.03 $0.03 $0.03
Dominica $0.03 $0.03 $0.03 $0.03 $0.03
Martinique $0.03 $0.03 $0.03 $0.03 $0.03
Costa Rica $0.52 $0.20 $0.16 $0.29 $0.14
Cook Islands $0.03 $0.03 $0.03 $0.03 $0.03
Cape Verde $0.12 $0.20 $0.11 $0.03 $0.03
Greece (VAT) $0.12 $0.15 $0.11 $0.03 $0.03
Dominican Republic $0.52 $0.20 $0.15 $0.16 $0.16
Guadeloupe $0.03 $0.03 $0.03 $0.03 $0.03
Lesotho $0.03 $0.03 $0.03 $0.03 $0.03
Mali $0.03 $0.03 $0.03 $0.03 $0.03
Sierra Leone $0.03 $0.03 $0.03 $0.03 $0.03
Guyana $0.03 $0.03 $0.03 $0.03 $0.03
El Salvador $0.41 $0.21 $0.16 $0.12 $0.12
Nicaragua $0.41 $0.20 $0.16 $0.21 $0.11
Paraguay $0.52 $0.15 $0.11 $0.29 $0.21
Gibraltar $0.03 $0.03 $0.03 $0.03 $0.03
Guinea-Bissau $0.03 $0.03 $0.03 $0.12 $0.12
Tajikistan $0.03 $0.03 $0.03 $0.03 $0.03
Guernsey $0.03 $0.03 $0.03 $0.03 $0.03
Anguilla $0.03 $0.03 $0.03 $0.03 $0.03
Antigua And Barbuda $0.03 $0.03 $0.03 $0.03 $0.03
Liechtenstein $0.03 $0.03 $0.03 $0.03 $0.03
Gambia $0.03 $0.03 $0.03 $0.03 $0.03
Suriname $0.12 $0.12 $0.12 $0.03 $0.03
Virgin Islands, British $0.03 $0.03 $0.03 $0.03 $0.03
Greenland $0.03 $0.03 $0.03 $0.03 $0.03
Kiribati $0.03 $0.03 $0.03 $0.03 $0.03
Turkmenistan $0.03 $0.03 $0.03 $0.03 $0.03
Palau $0.03 $0.03 $0.03 $0.03 $0.03
American Samoa $0.03 $0.03 $0.03 $0.03 $0.03
 
All other countries - $0.25 - $2.00 $0.06 - $0.22
Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $3.00 $5.57 $2.09 $3.13 $0.87
Canada $1.88 $3.52 $1.60 $2.40 $1.20
United Kingdom $4.06 $5.12 $2.37 $2.06 $1.16
Australia $3.75 $1.44 $0.84 $1.27 $0.86
 
Germany $1.85 $4.37 $1.20 $1.56 $0.55
Finland $1.34 $2.27 $1.00 $2.35 $1.00
Belgium $1.20 $2.20 $0.53 $1.00 $0.29
France $2.09 $1.43 $0.74 $0.50 $0.25
South Africa $1.54 $1.73 $1.44 $1.74 $1.44
United Arab Emirates $1.51 $0.49 $0.33 $2.16 $1.48
Latvia $1.30 $2.16 $1.30 $1.82 $1.30
New Zealand $1.50 $0.92 $0.46 $2.11 $1.20
Switzerland $0.80 $2.26 $0.80 $1.18 $0.50
Mexico $1.04 $1.76 $0.73 $1.28 $0.48
Luxembourg $0.70 $1.68 $0.61 $1.02 $0.52
Greece $0.80 $1.11 $0.49 $1.30 $0.48
Qatar $0.80 $1.22 $0.80 $1.32 $0.80
Ireland $1.20 $0.77 $0.40 $0.48 $0.28
Austria $1.05 $1.46 $0.81 $0.72 $0.45
Saudi Arabia $1.13 $0.42 $0.23 $1.06 $0.66
Italy $29.95 $1.51 $0.82 $2.27 $1.58
Nigeria $1.40 $2.05 $1.39 $1.20 $0.67
Sweden $1.30 $1.13 $0.64 $0.90 $0.56
Singapore $2.04 $0.65 $0.50 $0.33 $0.19
Norway $1.50 $1.34 $0.74 $0.97 $0.57
Kuwait $1.30 $0.52 $0.41 $1.17 $0.73
Korea, Republic Of $2.11 $1.00 $0.78 $0.22 $0.13
Ukraine $1.24 $1.58 $1.24 $0.60 $0.51
Iceland $1.00 $1.47 $0.98 $0.88 $0.80
Portugal $1.36 $1.77 $0.82 $0.69 $0.43
Denmark $1.07 $1.40 $0.80 $1.13 $0.80
Bahrain $0.70 $1.01 $0.69 $1.05 $0.70
Czech Republic $0.80 $0.38 $0.23 $0.70 $0.52
Poland $7.30 $0.33 $0.22 $0.25 $0.14
Hong Kong $1.76 $0.63 $0.43 $0.22 $0.14
Malaysia $2.26 $0.62 $0.30 $0.73 $0.26
Lithuania $0.91 $0.61 $0.36 $0.45 $0.32
Cyprus $0.61 $1.00 $0.61 $0.82 $0.41
Netherlands $1.93 $0.91 $0.49 $0.78 $0.48
Estonia $0.55 $1.00 $0.49 $1.13 $0.48
Kenya $0.55 $0.77 $0.41 $0.86 $0.49
Taiwan $1.62 $0.75 $0.45 $0.30 $0.13
Russian Federation $1.41 $0.80 $0.32 $0.83 $0.54
Israel $0.56 $0.88 $0.51 $0.51 $0.37
Japan $1.25 $0.59 $0.26 $0.94 $0.49
Zambia $0.91 $0.84 $0.64 $0.24 $0.17
Serbia $0.55 $0.13 $0.13 $0.13 $0.10
Ghana $17.28 $0.61 $0.33 $0.96 $0.40
India $1.03 $0.34 $0.23 $0.37 $0.12
Vanuatu $0.40 $0.25 $0.22 $0.05 $0.05
Spain $1.93 $0.54 $0.36 $0.30 $0.18
China $0.55 $0.63 $0.41 $0.23 $0.12
Croatia $0.60 $0.28 $0.23 $0.54 $0.48
Monaco $0.51 $0.56 $0.49 - -
Lebanon $0.59 $0.52 $0.41 $0.24 $0.17
Slovenia $0.55 $0.31 $0.19 $0.62 $0.49
Malta $0.80 $0.90 $0.80 $0.06 $0.06
Iraq $1.60 $0.93 $0.61 $1.03 $0.64
Slovakia $0.55 $0.34 $0.25 $0.49 $0.40
Bangladesh $0.55 $0.53 $0.40 $0.06 $0.06
Cote D'ivoire $0.72 $0.64 $0.41 $0.66 $0.45
Georgia $0.55 $0.21 $0.19 $0.55 $0.49
Congo $0.55 $0.78 $0.41 $0.05 $0.05
Cameroon $0.55 $0.64 $0.40 $0.51 $0.40
Montenegro $0.55 $0.50 $0.41 $0.48 $0.40
Peru $1.18 $0.34 $0.24 $0.12 $0.07
Brazil $2.17 $0.55 $0.26 $0.37 $0.16
Iran, Islamic Republic Of $0.55 $0.33 $0.22 $0.32 $0.28
Thailand $1.10 $0.41 $0.25 $0.48 $0.22
San Marino $0.51 $0.15 $0.18 $0.05 $0.05
Uruguay $0.84 $0.22 $0.11 $0.14 $0.07
Indonesia $0.55 $0.60 $0.46 $0.59 $0.31
Oman $0.88 $0.30 $0.24 $0.60 $0.43
Virgin Islands, U.S. $0.71 $0.36 $0.38 $0.10 $0.08
Kazakhstan $0.89 $0.78 $0.33 $0.49 $0.38
Micronesia, Federated States Of $0.51 $0.72 $0.51 $0.24 $0.11
Chad $0.40 $0.05 $0.05 - -
Bulgaria $1.28 $0.59 $0.36 $0.46 $0.32
Vietnam $0.87 $0.43 $0.26 $0.45 $0.22
Romania $0.80 $0.49 $0.30 $0.35 $0.24
Libya $0.60 $0.21 $0.18 $0.48 $0.43
Senegal $0.55 $0.49 $0.32 $0.53 $0.41
Chile $1.43 $0.42 $0.31 $0.16 $0.11
Turkey $2.81 $0.50 $0.40 $0.19 $0.13
Guinea $1.18 $0.16 $0.16 $0.67 $0.53
Pakistan $1.05 $0.45 $0.40 $0.08 $0.07
Philippines $0.68 $0.24 $0.20 $0.22 $0.16
Saint Martin $0.51 $0.18 $0.16 $0.05 $0.05
Hungary $1.69 $0.34 $0.21 $0.22 $0.11
Myanmar $0.59 $0.23 $0.26 $0.30 $0.21
Bahamas $0.71 $0.29 $0.27 $0.07 $0.07
Bhutan $0.51 $0.26 $0.36 $0.06 $0.06
Macao $0.55 $0.28 $0.25 $0.55 $0.49
Brunei Darussalam $0.57 $0.35 $0.26 $0.20 $0.13
Egypt $0.55 $0.39 $0.34 $0.08 $0.06
Saint Vincent And The Grenadines $0.71 $0.19 $0.20 - -
Moldova $0.55 $0.36 $0.27 $0.36 $0.32
Ecuador $1.19 $0.39 $0.24 $0.13 $0.07
Cayman Islands $0.55 $0.34 $0.39 $0.05 $0.05
Mauritius $0.55 $0.33 $0.28 $0.19 $0.14
Belarus $0.75 $0.42 $0.26 $0.28 $0.23
Armenia $0.55 $0.32 $0.25 $0.55 $0.49
Comoros $0.40 $0.22 $0.22 $0.05 $0.05
Uganda $0.55 $0.46 $0.28 $0.17 $0.13
Somalia $0.55 $0.21 $0.21 $0.05 $0.06
Tanzania, United Republic Of $0.55 $0.26 $0.23 $0.58 $0.39
Jersey $0.51 $0.24 $0.16 - -
Aland Islands $0.71 $0.32 $0.55 $0.40 $0.05
Sri Lanka $1.04 $0.22 $0.18 $0.26 $0.16
Botswana $0.51 $0.25 $0.21 - -
Cambodia $0.55 $0.28 $0.23 $0.15 $0.12
Maldives $0.55 $0.24 $0.23 $0.07 $0.06
Seychelles $0.55 $0.21 $0.30 - -
Uzbekistan $0.55 $0.42 $0.26 $0.27 $0.23
Mayotte $0.11 $0.10 $0.08 $0.08 $0.05
French Polynesia $0.51 $0.21 $0.22 $0.08 $0.06
Rwanda $0.51 $0.21 $0.22 $0.10 $0.10
Grenada $0.80 $0.22 $0.21 $0.05 $0.05
Liberia $0.55 $0.29 $0.17 - -
Afghanistan $1.04 $0.23 $0.26 $0.09 $0.08
Argentina $2.25 $0.31 $0.23 $0.20 $0.14
Swaziland $0.51 $0.12 $0.12 $0.08 $0.08
Bosnia And Herzegovina $0.55 $0.13 $0.12 $0.11 $0.07
Sao Tome And Principe $0.40 $0.19 $0.18 $0.06 $0.05
Barbados $0.71 $0.29 $0.26 $0.05 $0.05
Morocco $1.35 $0.22 $0.18 $0.16 $0.12
Papua New Guinea $0.51 $0.22 $0.15 $0.06 $0.07
Bermuda $0.51 $0.22 $0.17 - -
Panama $0.56 $0.17 $0.18 $0.06 $0.06
Saint Kitts And Nevis $0.71 $0.32 $0.32 $0.21 $0.22
Trinidad And Tobago $0.80 $0.20 $0.20 $0.08 $0.05
Mozambique $0.55 $0.22 $0.21 $0.08 $0.07
New Caledonia $0.51 $0.26 $0.24 - -
Congo, The Democratic Republic Of The $0.51 $0.14 $0.18 $0.05 $0.06
Nepal $0.55 $0.14 $0.16 $0.09 $0.07
Namibia $0.51 $0.19 $0.18 $0.05 $0.05
Colombia $1.85 $0.25 $0.24 $0.06 $0.05
Malawi $0.55 $0.17 $0.17 $0.09 $0.08
Mongolia $0.55 $0.17 $0.19 $0.12 $0.08
Madagascar $0.55 $0.14 $0.14 $0.06 $0.06
Burundi $0.40 $0.12 $0.11 - -
Burkina Faso $0.55 $0.20 $0.17 - -
Lao People's Democratic Republic $0.55 $0.14 $0.16 $0.05 $0.05
Jordan $0.61 $0.13 $0.14 $0.18 $0.15
French Guiana $0.55 $0.19 $0.19 $0.09 $0.07
Syrian Arab Republic $0.55 $0.17 $0.15 $0.11 $0.08
Isle Of Man $0.55 $0.37 $0.26 $0.05 $0.05
Gabon $0.55 $0.21 $0.19 $0.10 $0.06
Kyrgyzstan $0.55 $0.32 $0.25 $0.07 $0.06
Ethiopia $0.55 $0.16 $0.18 - -
Macedonia, The Former Yugoslav Republic Of $0.55 $0.26 $0.21 $0.13 $0.10
Belize $0.71 $0.13 $0.14 $0.07 $0.07
Albania $0.55 $0.16 $0.17 $0.09 $0.08
Solomon Islands $0.05 $0.05 $0.05 $0.05 $0.05
Réunion $0.55 $0.19 $0.20 $0.08 $0.07
Turks And Caicos Islands $0.51 $0.23 $0.21 $0.05 $0.05
Angola $1.90 $0.19 $0.20 $0.07 $0.06
Palestine, State of $0.55 $0.14 $0.15 $0.18 $0.13
Azerbaijan $0.55 $0.24 $0.20 $0.12 $0.09
Jamaica $0.55 $0.15 $0.14 $0.05 $0.05
Sudan $0.55 $0.18 $0.17 $0.15 $0.12
Benin $0.55 $0.16 $0.17 $0.06 $0.06
Equatorial Guinea $0.40 $0.24 $0.27 $0.06 $0.06
Guam $0.51 $0.30 $0.29 - -
Central African Republic $0.05 $0.05 $0.05 - -
Northern Mariana Islands $0.05 $0.05 $0.05 $0.05 $0.05
Togo $0.55 $0.17 $0.15 $0.06 $0.06
Tunisia $2.81 $0.14 $0.14 $0.18 $0.15
Venezuela $1.25 $0.23 $0.21 $0.08 $0.05
Bolivia $0.55 $0.15 $0.14 $0.08 $0.07
Niger $0.51 $0.15 $0.15 $0.05 $0.05
Cuba $0.67 $0.18 $0.17 $0.05 $0.05
Puerto Rico $0.71 $0.21 $0.18 $0.21 $0.08
Yemen $0.55 $0.14 $0.14 $0.05 $0.05
Faroe Islands $0.40 $0.21 $0.28 $0.05 $0.05
Algeria $0.63 $0.13 $0.12 $0.09 $0.06
Zimbabwe $0.55 $0.28 $0.24 - -
Haiti $0.55 $0.09 $0.09 $0.06 $0.06
Eritrea - - - - -
Samoa - - - $0.05 $0.05
Saint Barthélemy $0.07 $0.05 $0.05 $0.05 $0.05
Mauritania $0.40 $0.14 $0.13 $0.08 $0.07
Fiji $0.51 $0.17 $0.19 $0.05 $0.05
Saint Lucia $0.51 $0.18 $0.17 $0.08 $0.07
Guatemala $0.55 $0.14 $0.13 $0.12 $0.08
Djibouti $0.51 $0.14 $0.20 - -
Aruba $0.55 $0.27 $0.17 - -
Honduras $0.55 $0.13 $0.14 $0.08 $0.07
Timor-Leste $0.51 $0.08 $0.09 $0.05 $0.05
Andorra $0.55 $0.21 $0.23 $0.05 $0.05
Dominica $0.51 $0.19 $0.16 - -
Martinique $0.55 $0.18 $0.18 - -
Costa Rica $0.55 $0.12 $0.13 $0.11 $0.08
Cook Islands $0.40 $0.45 $0.40 - -
Cape Verde $0.55 $0.15 $0.16 $0.13 $0.10
Greece (VAT) $0.55 $0.12 $0.12 $0.11 $0.09
Dominican Republic $0.55 $0.15 $0.16 $0.06 $0.05
Guadeloupe $0.55 $0.21 $0.17 $0.08 $0.08
Lesotho $0.51 $0.10 $0.12 $0.05 $0.05
Mali $0.51 $0.17 $0.14 $0.08 $0.09
Sierra Leone $0.40 $0.16 $0.17 - -
Guyana $0.55 $0.15 $0.14 $0.06 $0.06
El Salvador $0.55 $0.11 $0.12 $0.08 $0.07
Nicaragua $0.55 $0.11 $0.12 $0.06 $0.06
Paraguay $1.60 $0.11 $0.12 $0.10 $0.08
Gibraltar $0.08 $0.07 $0.07 - -
Guinea-Bissau - - - $0.09 $0.09
Tajikistan $0.21 $0.11 $0.11 - -
Guernsey $0.55 $0.22 $0.22 - -
Anguilla $0.11 $0.10 $0.10 - -
Antigua And Barbuda $0.80 $0.15 $0.15 $0.09 $0.09
Liechtenstein $0.51 $0.17 $0.30 - -
Gambia $0.55 $0.18 $0.17 - -
Suriname $0.55 $0.13 $0.13 $0.06 $0.06
Virgin Islands, British $0.80 $0.42 $0.42 - -
Greenland $0.05 $0.05 $0.05 - -
Kiribati - - - $0.05 $0.05
Turkmenistan $0.40 $0.10 $0.12 - -
Palau - - - $0.05 $0.05
American Samoa - - - $0.05 $0.05
 
All other countries - $0.25 - $2.00 $0.06 - $0.22