Publisher Rates

The average CPM for 24th January 2020.

2020-01-24

Unique = average amount paid for 1000 visitors in the 24-hour period.

Raw = average amount paid on the 1st advert view for 1000 link views in the 24-hour period.

 

Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $100.69 $19.32 $6.76 $10.40 $3.09
Canada $76.67 $6.96 $3.06 $6.18 $2.79
United Kingdom $92.01 $9.01 $3.77 $6.16 $3.24
Australia $30.18 $6.56 $2.82 $4.34 $2.76
 
Finland $11.15 $7.34 $2.96 $10.21 $2.96
Germany $94.66 $9.38 $2.85 $8.07 $2.57
Estonia $4.28 $5.51 $1.76 $6.61 $2.27
Ireland $17.90 $5.60 $3.85 $4.44 $3.21
France $62.62 $5.39 $2.06 $2.22 $1.12
Netherlands $17.60 $5.12 $2.71 $3.82 $2.17
Norway $20.94 $4.67 $2.34 $5.10 $2.33
Latvia $5.73 $5.07 $2.48 $5.08 $2.52
Nigeria $21.95 $4.60 $3.08 $5.07 $3.33
Belgium $59.22 $4.98 $1.82 $2.55 $1.10
New Zealand $8.87 $3.25 $1.55 $4.61 $2.06
Switzerland $17.32 $4.08 $2.04 $4.28 $2.28
South Africa $7.42 $2.86 $2.07 $4.10 $2.57
Austria $17.67 $3.96 $2.25 $3.14 $2.08
Greece $3.49 $3.44 $1.14 $3.91 $1.15
Qatar $5.50 $2.41 $1.78 $3.29 $2.33
Cameroon $2.28 $3.22 $1.87 $2.48 $1.57
Mexico $19.49 $3.19 $1.09 $2.90 $1.02
Denmark $20.33 $3.15 $2.03 $2.63 $1.75
Italy $20.69 $3.14 $2.05 $2.50 $1.93
Malawi $4.13 $3.09 $1.52 $1.55 $0.95
Guinea $1.93 $3.08 $1.70 $1.46 $1.06
Sweden $64.04 $3.05 $2.03 $2.13 $1.39
Korea, Republic Of $34.60 $3.04 $2.10 $0.89 $0.65
Luxembourg $4.13 $2.91 $1.01 $2.10 $1.04
Congo $1.21 $2.88 $1.20 $1.05 $0.73
Ghana $5.29 $1.85 $1.27 $2.87 $1.95
Czech Republic $16.74 $2.83 $1.83 $2.61 $1.81
Saudi Arabia $17.54 $2.55 $1.31 $2.80 $1.50
Malaysia $17.41 $2.58 $1.01 $2.70 $0.89
Portugal $17.32 $2.70 $0.99 $2.40 $1.02
Singapore $27.62 $2.29 $1.36 $2.66 $1.77
Ethiopia $3.83 $0.74 $0.67 $2.63 $2.15
Kenya $26.12 $2.33 $1.44 $2.54 $1.50
Zambia $5.07 $1.47 $1.13 $2.46 $1.50
Spain $64.01 $2.45 $1.54 $1.31 $0.98
Slovenia $3.38 $2.42 $0.91 $2.42 $1.02
Israel $36.41 $1.21 $0.78 $2.41 $1.77
Cyprus $4.29 $2.14 $1.28 $2.40 $1.43
Belarus $3.09 $0.90 $0.56 $2.29 $1.61
Hong Kong $17.36 $2.21 $1.53 $1.67 $1.38
Russian Federation $27.97 $2.19 $1.04 $2.18 $1.19
United Arab Emirates $17.73 $1.91 $1.15 $2.18 $0.96
Iceland $1.96 $2.13 $1.46 $1.24 $1.01
Japan $22.32 $2.12 $1.20 $1.18 $0.71
China $25.95 $2.11 $1.36 $0.89 $0.71
Vietnam $25.61 $2.06 $0.95 $2.11 $0.84
Guadeloupe $1.05 $2.07 $0.78 $0.72 $0.62
Lithuania $26.14 $1.62 $0.94 $2.06 $1.18
Sierra Leone $1.53 $1.58 $1.04 $2.02 $1.02
Thailand $28.78 $1.87 $0.86 $1.97 $0.85
Uganda $2.25 $1.95 $1.26 $1.50 $1.03
Bulgaria $25.86 $1.73 $0.91 $1.93 $1.14
Senegal $3.27 $0.79 $0.74 $1.91 $1.22
Benin $1.68 $0.96 $0.89 $1.91 $1.18
Poland $34.86 $1.84 $1.25 $1.18 $0.80
Kazakhstan $26.94 $1.74 $1.08 $1.83 $1.27
Ukraine $5.28 $1.78 $0.92 $1.82 $1.11
India $10.82 $1.81 $0.88 $1.29 $0.52
Brazil $23.37 $1.76 $0.76 $1.00 $0.60
Sri Lanka $2.07 $1.12 $0.57 $1.70 $0.81
Cote D'ivoire $2.77 $1.36 $1.00 $1.68 $1.30
Palestine, State of $4.47 $1.63 $1.72 $1.19 $1.14
Hungary $3.75 $1.61 $0.72 $1.36 $0.75
Gabon $1.53 $1.55 $1.43 $1.26 $0.89
Burkina Faso $1.04 $1.54 $0.84 $1.38 $0.89
Mali $2.15 $1.49 $1.14 $1.40 $0.97
Malta $1.80 $1.49 $1.30 $0.98 $0.98
Kuwait $3.39 $1.28 $0.94 $1.48 $0.97
Romania $10.47 $1.48 $1.06 $1.22 $0.82
Moldova $1.40 $0.92 $0.70 $1.46 $0.91
Georgia $3.07 $1.24 $0.90 $1.44 $1.01
Taiwan $8.34 $1.31 $0.84 $1.41 $0.67
Slovakia $11.69 $0.97 $0.59 $1.41 $0.82
Tanzania, United Republic Of $3.12 $1.01 $0.95 $1.37 $1.01
Mozambique $0.63 $1.16 $0.79 $1.37 $0.83
Macedonia, The Former Yugoslav Republic Of $1.47 $1.37 $0.82 $0.73 $0.62
Chile $19.26 $1.34 $0.82 $0.99 $0.68
Uzbekistan $3.48 $1.34 $0.92 $0.92 $0.80
Uruguay $2.96 $1.34 $0.62 $1.12 $0.54
Réunion $3.84 $1.32 $0.71 $0.87 $0.52
Bangladesh $2.32 $1.30 $0.87 $0.88 $0.52
Martinique $1.71 $1.29 $0.82 $0.88 $0.65
Timor-Leste $0.75 $1.27 $0.53 $0.31 $0.28
Bahrain $3.54 $1.08 $0.83 $1.26 $0.93
Indonesia $5.39 $1.23 $0.71 $1.25 $0.80
Namibia $1.13 $1.22 $0.84 $0.67 $0.48
Iraq $6.84 $1.20 $1.07 $1.14 $0.85
Chad $1.53 $1.18 $0.78 $0.83 $0.79
Peru $11.45 $1.18 $0.64 $1.01 $0.60
Bolivia $25.94 $1.17 $0.59 $0.87 $0.47
French Guiana $1.05 $1.17 $0.81 $0.79 $0.64
Turkmenistan $1.49 $1.15 $0.87 $0.75 $0.71
Seychelles $1.24 $0.78 $0.38 $1.14 $0.66
Puerto Rico $8.61 $0.85 $0.81 $1.14 $0.77
Rwanda $1.04 $1.13 $0.77 $0.43 $0.38
Croatia $2.81 $0.87 $0.70 $1.10 $0.68
Montenegro $1.38 $0.94 $0.60 $1.10 $0.75
Tunisia $4.51 $1.09 $0.86 $0.74 $0.67
Philippines $26.44 $0.99 $0.87 $1.08 $0.69
Mauritius $3.05 $1.06 $0.75 $0.80 $0.60
New Caledonia $2.94 $1.06 $0.89 $0.66 $0.59
Jordan $3.07 $0.89 $0.90 $1.04 $0.90
Saint Vincent And The Grenadines $0.90 $1.02 $0.75 $0.68 $0.21
Oman $3.71 $0.93 $0.76 $1.01 $0.72
Bosnia And Herzegovina $1.36 $1.01 $0.58 $0.54 $0.37
Myanmar $6.12 $0.80 $0.65 $1.01 $0.71
Colombia $16.84 $0.99 $0.72 $0.85 $0.54
Cambodia $2.92 $0.99 $0.51 $0.73 $0.48
Congo, The Democratic Republic Of The $1.15 $0.96 $0.95 $0.98 $0.75
Trinidad And Tobago $1.00 $0.97 $0.71 $0.39 $0.30
Iran, Islamic Republic Of $0.99 $0.96 $0.90 $0.38 $0.37
Ecuador $15.99 $0.96 $0.63 $0.82 $0.42
Argentina $15.28 $0.96 $0.70 $0.79 $0.52
Guatemala $2.60 $0.95 $0.66 $0.87 $0.48
Costa Rica $19.89 $0.95 $0.69 $0.79 $0.52
Equatorial Guinea $2.90 $0.93 $1.04 $0.50 $0.27
Azerbaijan $1.38 $0.92 $0.64 $0.72 $0.68
Serbia $3.41 $0.92 $0.78 $0.60 $0.49
Paraguay $3.53 $0.90 $0.58 $0.84 $0.55
Macao $0.90 $0.90 $0.72 $0.65 $0.55
Nepal $2.57 $0.90 $0.75 $0.38 $0.27
Botswana $0.90 $0.90 $0.89 $0.47 $0.34
Mongolia $2.99 $0.90 $0.69 $0.41 $0.32
Lebanon $2.99 $0.90 $0.78 $0.45 $0.39
Armenia $2.18 $0.90 $0.75 $0.80 $0.69
Niger $1.00 $0.87 $0.90 $0.22 $0.22
Morocco $7.06 $0.86 $0.65 $0.61 $0.52
Pakistan $3.60 $0.86 $0.85 $0.83 $0.60
Cape Verde $0.96 $0.85 $0.91 $0.52 $0.52
Mauritania $1.12 $0.84 $0.84 $0.43 $0.39
Maldives $3.57 $0.84 $0.64 $0.70 $0.43
Angola $2.99 $0.83 $0.94 $0.49 $0.45
Lesotho $0.91 $0.82 $0.90 $0.43 $0.32
Kyrgyzstan $1.08 $0.82 $0.75 $0.72 $0.68
Turkey $25.68 $0.81 $0.70 $0.50 $0.43
Jamaica $0.92 $0.81 $0.58 $0.46 $0.31
Honduras $6.18 $0.80 $0.57 $0.79 $0.47
Sao Tome And Principe $0.90 $0.79 $0.73 $0.29 $0.29
Barbados $1.09 $0.78 $0.72 $0.34 $0.29
Zimbabwe $2.35 $0.78 $0.82 $0.48 $0.46
Madagascar $2.90 $0.78 $0.76 $0.56 $0.28
San Marino $0.84 $0.78 $0.59 $0.40 $0.23
Afghanistan $2.30 $0.77 $0.82 $0.64 $0.51
Saint Lucia $0.62 $0.32 $0.24 $0.77 $0.27
Cayman Islands $0.82 $0.77 $0.74 $0.27 $0.27
Albania $3.49 $0.76 $0.57 $0.50 $0.34
Sudan $0.95 $0.76 $0.85 $0.40 $0.40
Nicaragua $1.02 $0.75 $0.58 $0.64 $0.40
Gambia $2.58 $0.75 $1.19 $0.41 $0.34
Lao People's Democratic Republic $1.34 $0.74 $0.53 $0.31 $0.24
Panama $3.45 $0.74 $0.60 $0.70 $0.44
French Polynesia $0.74 $0.73 $0.53 $0.29 $0.24
Syrian Arab Republic $1.00 $0.72 $0.80 $0.32 $0.32
Togo $1.02 $0.71 $0.68 $0.48 $0.46
Andorra $0.79 $0.71 $0.57 $0.41 $0.30
Brunei Darussalam $2.79 $0.71 $0.61 $0.30 $0.26
El Salvador $2.31 $0.70 $0.56 $0.60 $0.41
Tajikistan $1.08 $0.50 $0.56 $0.70 $0.68
Dominican Republic $10.98 $0.70 $0.61 $0.64 $0.47
Burundi $0.91 $0.70 $0.80 $0.61 $0.54
Egypt $9.11 $0.70 $0.75 $0.44 $0.32
Grenada $0.90 $0.69 $0.90 $0.27 $0.20
Cuba $1.46 $0.68 $0.80 $0.49 $0.41
Mayotte - - - $0.67 $0.45
Algeria $3.52 $0.67 $0.75 $0.54 $0.44
Venezuela $12.42 $0.67 $0.64 $0.49 $0.38
Belize $0.81 $0.66 $0.57 $0.45 $0.30
Suriname $0.90 $0.65 $0.60 $0.55 $0.43
Samoa $0.58 $0.65 $0.50 $0.29 $0.28
Somalia $0.91 $0.64 $0.81 $0.51 $0.47
Comoros - - - $0.61 $0.50
Yemen $2.68 $0.60 $0.70 $0.40 $0.34
Antigua And Barbuda $0.58 $0.59 $0.50 - -
Libya $4.88 $0.47 $0.50 $0.59 $0.48
Guyana $0.78 $0.56 $0.53 $0.42 $0.33
Bermuda - - - $0.52 $0.37
Swaziland $0.89 $0.52 $0.50 $0.31 $0.32
Guernsey $0.89 $0.50 $0.50 $0.52 $0.52
American Samoa $0.50 $0.50 $0.50 $0.27 $0.21
Micronesia, Federated States Of $0.50 $0.50 $0.50 - -
Turks And Caicos Islands $0.62 $0.50 $0.50 $0.29 $0.15
Bahamas $0.88 $0.48 $0.37 $0.37 $0.23
Virgin Islands, U.S. - - - $0.48 $0.34
Aruba $0.58 $0.47 $0.49 $0.35 $0.22
Liechtenstein - - - $0.45 $0.45
Djibouti $0.90 $0.36 $0.36 $0.44 $0.40
Haiti $1.22 $0.31 $0.38 $0.43 $0.36
Aland Islands $0.38 $0.42 $0.30 $0.35 $0.13
Greenland - - - $0.41 $0.30
Anguilla - - - $0.41 $0.33
Saint Martin $0.57 $0.40 $0.50 $0.21 $0.11
Bhutan $0.62 $0.40 $0.30 $0.30 $0.26
Guinea-Bissau $0.77 $0.39 $0.27 $0.34 $0.30
Guam $0.91 $0.29 $0.32 $0.38 $0.40
Solomon Islands $0.58 $0.30 $0.30 $0.38 $0.43
Saint Kitts And Nevis $0.56 $0.37 $0.37 - -
Liberia $0.63 $0.31 $0.50 $0.36 $0.18
Isle Of Man $0.50 $0.35 $0.43 $0.22 $0.22
Papua New Guinea $0.72 $0.32 $0.36 $0.26 $0.28
Jersey $0.55 $0.32 $0.50 - -
Faroe Islands - - - $0.32 $0.26
Dominica $0.57 $0.30 $0.30 - -
Fiji $0.58 $0.30 $0.30 $0.26 $0.22
Greece (VAT) $0.90 $0.28 $0.50 $0.28 $0.26
Monaco $0.50 $0.28 $0.26 - -
Kiribati - - - $0.26 $0.27
Northern Mariana Islands $0.56 $0.26 $0.32 - -
Cook Islands - - - $0.26 $0.09
Gibraltar $0.55 $0.23 $0.50 - -
Vanuatu - - - $0.23 $0.15
 
All other countries - $0.25 - $2.00 $0.06 - $0.22
Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $2.51 $1.94 $0.91 $2.32 $0.75
Canada $0.80 $1.37 $0.70 $0.68 $0.68
United Kingdom $0.76 $1.72 $0.70 $0.93 $0.58
Australia $0.80 $0.96 $0.71 $1.06 $0.53
 
Finland $1.01 $0.85 $0.46 $1.21 $0.60
Germany $0.57 $1.59 $0.50 $2.67 $0.53
Estonia $0.57 $0.34 $0.34 $0.03 $0.03
Ireland $0.61 $1.65 $0.55 $0.03 $0.03
France $0.58 $1.34 $0.50 $1.24 $0.46
Netherlands $0.57 $0.56 $0.48 $0.43 $0.43
Norway $0.57 $0.76 $0.57 $0.03 $0.03
Latvia $0.57 $1.33 $0.57 $0.03 $0.03
Nigeria $0.57 $0.10 $0.10 $0.42 $0.30
Belgium $0.57 $3.71 $0.53 $0.44 $0.44
New Zealand $0.57 $0.69 $0.52 $0.46 $0.46
Switzerland $0.58 $0.96 $0.53 $0.96 $0.48
South Africa $0.57 $0.74 $0.52 $0.67 $0.45
Austria $0.57 $0.69 $0.49 $0.03 $0.03
Greece $0.57 $0.58 $0.33 $0.38 $0.38
Qatar $0.57 $0.69 $0.52 $1.13 $0.39
Cameroon $0.57 $0.03 $0.03 $0.57 $0.57
Mexico $0.58 $0.93 $0.41 $1.07 $0.41
Denmark $0.57 $0.90 $0.45 $0.63 $0.32
Italy $0.58 $0.77 $0.48 $0.69 $0.44
Malawi $0.03 $0.03 $0.03 $0.03 $0.03
Guinea $0.03 $0.03 $0.03 $0.03 $0.03
Sweden $0.57 $0.79 $0.48 $0.32 $0.32
Korea, Republic Of $0.57 $0.57 $0.46 $0.48 $0.42
Luxembourg $0.03 $0.03 $0.03 $0.03 $0.03
Congo $0.03 $0.03 $0.03 $0.03 $0.03
Ghana $0.51 $0.42 $0.25 $0.03 $0.03
Czech Republic $0.57 $0.54 $0.44 $0.44 $0.44
Saudi Arabia $0.57 $1.38 $0.47 $1.28 $0.45
Malaysia $0.57 $0.74 $0.42 $1.25 $0.43
Portugal $0.57 $0.72 $0.43 $1.02 $0.51
Singapore $0.57 $0.56 $0.56 $0.97 $0.41
Ethiopia $0.57 $0.57 $0.57 $0.03 $0.03
Kenya $0.03 $0.03 $0.03 $0.03 $0.03
Zambia $0.44 $0.44 $0.44 $0.20 $0.10
Spain $0.58 $0.73 $0.46 $0.82 $0.45
Slovenia $0.57 $0.86 $0.57 $0.03 $0.03
Israel $0.57 $1.31 $0.52 $1.79 $0.40
Cyprus $0.57 $0.48 $0.48 $0.86 $0.57
Belarus $0.57 $0.34 $0.34 $0.10 $0.10
Hong Kong $0.57 $0.49 $0.40 $0.51 $0.39
Russian Federation $0.57 $0.63 $0.42 $0.56 $0.45
United Arab Emirates $0.57 $0.97 $0.45 $1.27 $0.48
Iceland $0.03 $0.03 $0.03 $0.03 $0.03
Japan $0.58 $0.83 $0.48 $1.35 $0.43
China $0.57 $0.72 $0.43 $0.67 $0.41
Vietnam $0.57 $1.00 $0.45 $1.05 $0.48
Guadeloupe $0.03 $0.03 $0.03 $0.03 $0.03
Lithuania $0.57 $0.76 $0.48 $0.03 $0.03
Sierra Leone $0.03 $0.03 $0.03 $0.03 $0.03
Thailand $0.58 $0.95 $0.47 $0.91 $0.45
Uganda $0.57 $0.51 $0.51 $0.03 $0.03
Bulgaria $0.57 $0.66 $0.51 $1.14 $0.57
Senegal $0.57 $0.86 $0.57 $0.03 $0.03
Benin $0.03 $0.03 $0.03 $0.03 $0.03
Poland $0.63 $0.87 $0.54 $0.58 $0.38
Kazakhstan $0.10 $0.10 $0.10 $0.03 $0.03
Ukraine $0.57 $0.61 $0.54 $0.68 $0.45
India $0.57 $0.65 $0.42 $1.73 $0.44
Brazil $0.57 $0.80 $0.43 $0.74 $0.43
Sri Lanka $0.57 $0.70 $0.32 $0.37 $0.37
Cote D'ivoire $0.57 $0.76 $0.57 $0.10 $0.10
Palestine, State of $0.57 $0.54 $0.54 $0.57 $0.57
Hungary $0.57 $0.88 $0.51 $0.03 $0.03
Gabon $0.03 $0.03 $0.03 $0.03 $0.03
Burkina Faso $0.03 $0.03 $0.03 $0.03 $0.03
Mali $0.03 $0.03 $0.03 $0.03 $0.03
Malta $0.03 $0.03 $0.03 $0.03 $0.03
Kuwait $0.57 $0.03 $0.03 $0.99 $0.39
Romania $0.57 $0.85 $0.47 $0.52 $0.40
Moldova $0.57 $0.58 $0.37 $0.42 $0.42
Georgia $0.58 $0.58 $0.58 $0.10 $0.10
Taiwan $0.57 $0.49 $0.38 $0.95 $0.47
Slovakia $0.43 $0.43 $0.43 $0.03 $0.03
Tanzania, United Republic Of $0.57 $0.03 $0.03 $0.51 $0.51
Mozambique $0.57 $0.79 $0.53 $0.03 $0.03
Macedonia, The Former Yugoslav Republic Of $0.03 $0.03 $0.03 $0.03 $0.03
Chile $0.57 $0.56 $0.40 $0.50 $0.43
Uzbekistan $0.57 $0.86 $0.52 $0.03 $0.03
Uruguay $0.57 $0.83 $0.39 $0.59 $0.42
Réunion $0.57 $0.87 $0.22 $0.57 $0.57
Bangladesh $0.57 $0.73 $0.49 $0.38 $0.38
Martinique $0.03 $0.03 $0.03 $0.03 $0.03
Timor-Leste $0.03 $0.03 $0.03 $0.03 $0.03
Bahrain $0.03 $0.03 $0.03 $0.03 $0.03
Indonesia $0.58 $0.65 $0.42 $0.60 $0.42
Namibia $0.03 $0.03 $0.03 $0.03 $0.03
Iraq $0.57 $0.79 $0.50 $0.50 $0.50
Chad $0.03 $0.03 $0.03 $0.03 $0.03
Peru $0.58 $0.70 $0.42 $1.04 $0.41
Bolivia $0.57 $0.88 $0.45 $1.03 $0.42
French Guiana $0.03 $0.03 $0.03 $0.03 $0.03
Turkmenistan $0.03 $0.03 $0.03 $0.03 $0.03
Seychelles $0.03 $0.03 $0.03 $0.03 $0.03
Puerto Rico $0.57 $0.50 $0.50 $0.44 $0.35
Rwanda $0.10 $0.10 $0.10 $0.03 $0.03
Croatia $0.57 $0.72 $0.54 $0.03 $0.03
Montenegro $0.03 $0.03 $0.03 $0.03 $0.03
Tunisia $0.57 $0.51 $0.40 $0.03 $0.03
Philippines $0.57 $1.14 $0.45 $0.92 $0.43
Mauritius $0.44 $0.44 $0.44 $0.03 $0.03
New Caledonia $0.03 $0.03 $0.03 $0.03 $0.03
Jordan $0.57 $0.65 $0.50 $0.62 $0.47
Saint Vincent And The Grenadines $0.03 $0.03 $0.03 $0.03 $0.03
Oman $0.57 $0.53 $0.53 $2.28 $0.57
Bosnia And Herzegovina $0.57 $0.62 $0.41 $0.03 $0.03
Myanmar $0.57 $0.44 $0.44 $0.47 $0.40
Colombia $0.57 $0.66 $0.44 $0.69 $0.45
Cambodia $0.44 $0.87 $0.44 $0.03 $0.03
Congo, The Democratic Republic Of The $0.57 $0.67 $0.34 $0.03 $0.03
Trinidad And Tobago $0.57 $0.68 $0.54 $0.03 $0.03
Iran, Islamic Republic Of $0.57 $0.45 $0.45 $0.57 $0.57
Ecuador $0.57 $0.77 $0.42 $1.01 $0.42
Argentina $0.57 $0.71 $0.40 $0.78 $0.41
Guatemala $0.57 $0.70 $0.44 $0.78 $0.43
Costa Rica $0.57 $0.69 $0.41 $0.47 $0.47
Equatorial Guinea $0.57 $0.67 $0.34 $0.03 $0.03
Azerbaijan $0.57 $0.03 $0.03 $0.57 $0.57
Serbia $0.57 $0.40 $0.40 $0.57 $0.57
Paraguay $0.57 $0.61 $0.46 $0.43 $0.43
Macao $0.58 $0.58 $0.58 $0.44 $0.44
Nepal $0.57 $1.80 $0.45 $0.86 $0.37
Botswana $0.03 $0.03 $0.03 $0.03 $0.03
Mongolia $0.44 $0.44 $0.44 $0.03 $0.03
Lebanon $0.57 $0.43 $0.43 $0.94 $0.47
Armenia $0.03 $0.03 $0.03 $0.03 $0.03
Niger $0.03 $0.03 $0.03 $0.03 $0.03
Morocco $0.57 $0.63 $0.45 $0.43 $0.43
Pakistan $0.57 $0.59 $0.47 $0.53 $0.44
Cape Verde $0.03 $0.03 $0.03 $0.03 $0.03
Mauritania $0.03 $0.03 $0.03 $0.03 $0.03
Maldives $0.44 $0.44 $0.44 $0.03 $0.03
Angola $0.57 $0.46 $0.37 $0.03 $0.03
Lesotho $0.03 $0.03 $0.03 $0.03 $0.03
Kyrgyzstan $0.10 $0.20 $0.10 $0.03 $0.03
Turkey $0.57 $0.77 $0.49 $0.63 $0.52
Jamaica $0.43 $0.48 $0.32 $0.03 $0.03
Honduras $0.57 $0.40 $0.37 $0.62 $0.41
Sao Tome And Principe $0.03 $0.03 $0.03 $0.03 $0.03
Barbados $0.03 $0.03 $0.03 $0.03 $0.03
Zimbabwe $0.03 $0.03 $0.03 $0.03 $0.03
Madagascar $0.44 $1.30 $0.43 $0.03 $0.03
San Marino $0.03 $0.03 $0.03 $0.03 $0.03
Afghanistan $0.03 $0.03 $0.03 $0.03 $0.03
Saint Lucia $0.03 $0.03 $0.03 $0.03 $0.03
Cayman Islands $0.43 $0.03 $0.03 $0.27 $0.27
Albania $0.57 $0.34 $0.34 $0.03 $0.03
Sudan $0.57 $0.34 $0.34 $0.57 $0.57
Nicaragua $0.57 $0.57 $0.37 $0.65 $0.39
Gambia $0.44 $0.44 $0.44 $0.03 $0.03
Lao People's Democratic Republic $0.03 $0.03 $0.03 $0.03 $0.03
Panama $0.57 $0.53 $0.44 $0.46 $0.46
French Polynesia $0.03 $0.03 $0.03 $0.03 $0.03
Syrian Arab Republic $0.57 $0.64 $0.21 $0.48 $0.48
Togo $0.03 $0.03 $0.03 $0.03 $0.03
Andorra $0.03 $0.03 $0.03 $0.03 $0.03
Brunei Darussalam $0.57 $0.44 $0.44 $0.34 $0.34
El Salvador $0.57 $0.47 $0.44 $0.48 $0.42
Tajikistan $0.03 $0.03 $0.03 $0.03 $0.03
Dominican Republic $0.57 $0.66 $0.41 $0.71 $0.38
Burundi $0.57 $0.86 $0.57 $0.03 $0.03
Egypt $0.57 $0.71 $0.45 $0.63 $0.36
Grenada $0.03 $0.03 $0.03 $0.03 $0.03
Cuba $0.57 $0.56 $0.42 $0.43 $0.43
Mayotte $0.03 $0.03 $0.03 $0.03 $0.03
Algeria $0.57 $0.71 $0.45 $0.51 $0.39
Venezuela $0.58 $0.62 $0.45 $0.57 $0.44
Belize $0.03 $0.03 $0.03 $0.03 $0.03
Suriname $0.10 $0.03 $0.03 $0.10 $0.10
Samoa $0.03 $0.03 $0.03 $0.03 $0.03
Somalia $0.57 $0.03 $0.03 $0.57 $0.57
Comoros $0.03 $0.03 $0.03 $0.03 $0.03
Yemen $0.57 $0.56 $0.42 $0.57 $0.57
Antigua And Barbuda $0.03 $0.03 $0.03 $0.03 $0.03
Libya $0.57 $0.57 $0.57 $0.03 $0.03
Guyana $0.03 $0.03 $0.03 $0.03 $0.03
Bermuda $0.03 $0.03 $0.03 $0.03 $0.03
Swaziland $0.03 $0.03 $0.03 $0.03 $0.03
Guernsey $0.03 $0.03 $0.03 $0.03 $0.03
American Samoa $0.03 $0.03 $0.03 $0.03 $0.03
Micronesia, Federated States Of $0.03 $0.03 $0.03 $0.03 $0.03
Turks And Caicos Islands $0.03 $0.03 $0.03 $0.03 $0.03
Bahamas $0.03 $0.03 $0.03 $0.03 $0.03
Virgin Islands, U.S. $0.03 $0.03 $0.03 $0.03 $0.03
Aruba $0.10 $0.10 $0.10 $0.03 $0.03
Liechtenstein $0.03 $0.03 $0.03 $0.03 $0.03
Djibouti $0.03 $0.03 $0.03 $0.03 $0.03
Haiti $0.03 $0.03 $0.03 $0.03 $0.03
Aland Islands $0.03 $0.03 $0.03 $0.03 $0.03
Greenland $0.03 $0.03 $0.03 $0.03 $0.03
Anguilla $0.03 $0.03 $0.03 $0.03 $0.03
Saint Martin $0.03 $0.03 $0.03 $0.03 $0.03
Bhutan $0.03 $0.03 $0.03 $0.03 $0.03
Guinea-Bissau $0.03 $0.03 $0.03 $0.03 $0.03
Guam $0.03 $0.03 $0.03 $0.03 $0.03
Solomon Islands $0.03 $0.03 $0.03 $0.03 $0.03
Saint Kitts And Nevis $0.03 $0.03 $0.03 $0.03 $0.03
Liberia $0.03 $0.03 $0.03 $0.03 $0.03
Isle Of Man $0.03 $0.03 $0.03 $0.03 $0.03
Papua New Guinea $0.43 $0.03 $0.03 $0.96 $0.32
Jersey $0.03 $0.03 $0.03 $0.03 $0.03
Faroe Islands $0.03 $0.03 $0.03 $0.03 $0.03
Dominica $0.03 $0.03 $0.03 $0.03 $0.03
Fiji $0.03 $0.03 $0.03 $0.03 $0.03
Greece (VAT) $0.03 $0.03 $0.03 $0.03 $0.03
Monaco $0.03 $0.03 $0.03 $0.03 $0.03
Kiribati $0.03 $0.03 $0.03 $0.03 $0.03
Northern Mariana Islands $0.03 $0.03 $0.03 $0.03 $0.03
Cook Islands $0.03 $0.03 $0.03 $0.03 $0.03
Gibraltar $0.03 $0.03 $0.03 $0.03 $0.03
Vanuatu $0.03 $0.03 $0.03 $0.03 $0.03
 
All other countries - $0.25 - $2.00 $0.06 - $0.22
Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $17.53 $7.10 $1.98 $7.02 $1.90
Canada $13.67 $3.07 $1.22 $2.64 $1.20
United Kingdom $16.41 $3.65 $1.47 $3.91 $1.50
Australia $12.00 $3.81 $1.45 $2.43 $1.53
 
Finland $8.00 $3.49 $1.66 $4.87 $1.63
Germany $11.50 $5.12 $1.48 $5.05 $1.53
Estonia $1.78 $3.55 $0.99 $4.62 $1.56
Ireland $12.00 $4.60 $2.95 $3.90 $2.31
France $5.85 $2.66 $0.84 $1.63 $0.69
Netherlands $7.25 $1.79 $0.96 $1.50 $0.69
Norway $1.69 $2.23 $1.06 $3.25 $1.09
Latvia $1.98 $3.25 $1.29 $3.01 $1.34
Nigeria $16.20 $2.07 $0.92 $5.21 $2.12
Belgium $5.71 $2.16 $0.69 $1.10 $0.46
New Zealand $4.86 $1.11 $0.54 $2.91 $1.14
Switzerland $1.88 $1.69 $0.60 $2.24 $0.96
South Africa $3.87 $1.32 $0.87 $1.87 $0.97
Austria $1.88 $2.17 $1.01 $1.88 $1.00
Greece $0.99 $1.60 $0.53 $1.94 $0.54
Qatar $3.00 $1.00 $0.73 $0.97 $0.72
Cameroon $1.08 $1.71 $1.06 $2.25 $0.97
Mexico $3.64 $1.64 $0.55 $1.30 $0.49
Denmark $4.55 $1.30 $0.80 $1.04 $0.67
Italy $5.00 $1.82 $1.13 $1.62 $1.13
Malawi $2.07 $4.16 $0.76 $1.16 $0.59
Guinea $1.08 $2.25 $1.07 $1.05 $0.58
Sweden $5.94 $1.18 $0.74 $1.17 $0.66
Korea, Republic Of $9.60 $1.36 $0.93 $0.57 $0.39
Luxembourg $1.65 $1.73 $0.45 $1.37 $0.47
Congo $0.62 $2.18 $0.60 $0.84 $0.60
Ghana $15.82 $1.97 $0.72 $14.74 $4.17
Czech Republic $6.44 $1.26 $0.75 $1.34 $0.79
Saudi Arabia $1.76 $0.79 $0.31 $0.83 $0.39
Malaysia $1.68 $0.97 $0.40 $0.94 $0.31
Portugal $1.47 $1.76 $0.54 $1.68 $0.59
Singapore $12.00 $1.59 $0.97 $2.03 $1.26
Ethiopia $1.58 $0.29 $0.29 $1.23 $0.92
Kenya $1.19 $1.35 $0.57 $1.73 $0.69
Zambia $1.19 $0.89 $0.44 $3.20 $1.17
Spain $5.92 $0.83 $0.43 $0.56 $0.40
Slovenia $1.09 $1.38 $0.41 $1.22 $0.51
Israel $11.41 $0.73 $0.39 $1.35 $0.96
Cyprus $1.55 $0.92 $0.39 $1.24 $0.61
Belarus $2.17 $0.59 $0.23 $1.59 $1.07
Hong Kong $1.44 $0.59 $0.56 $0.64 $0.45
Russian Federation $2.97 $1.18 $0.46 $1.16 $0.62
United Arab Emirates $1.94 $1.05 $0.48 $1.14 $0.45
Iceland $0.96 $1.23 $0.85 $0.58 $0.49
Japan $6.47 $1.26 $0.48 $0.66 $0.37
China $0.95 $0.85 $0.50 $0.44 $0.38
Vietnam $3.11 $2.45 $0.32 $1.01 $0.38
Guadeloupe $0.53 $1.39 $0.39 $0.46 $0.40
Lithuania $1.14 $0.60 $0.41 $0.97 $0.57
Sierra Leone $0.68 $0.69 $0.44 $1.38 $0.58
Thailand $4.24 $0.87 $0.38 $0.90 $0.39
Uganda $1.09 $1.54 $0.56 $1.99 $0.61
Bulgaria $0.86 $0.97 $0.39 $1.21 $0.63
Senegal $0.77 $0.41 $0.40 $1.39 $0.76
Benin $0.82 $0.40 $0.35 $0.56 $0.41
Poland $9.86 $0.84 $0.56 $0.63 $0.42
Kazakhstan $1.94 $1.23 $0.55 $0.97 $0.70
Ukraine $1.79 $1.80 $0.57 $1.39 $0.78
India $2.57 $0.93 $0.40 $0.67 $0.29
Brazil $7.65 $1.12 $0.42 $0.48 $0.30
Sri Lanka $0.85 $0.69 $0.24 $1.11 $0.50
Cote D'ivoire $1.74 $0.54 $0.43 $1.12 $0.64
Palestine, State of $2.83 $0.80 $0.80 $0.84 $0.78
Hungary $1.25 $0.89 $0.33 $0.75 $0.36
Gabon $0.68 $0.72 $0.68 $0.98 $0.60
Burkina Faso $0.48 $0.67 $0.40 $0.72 $0.46
Mali $0.83 $0.71 $0.50 $0.85 $0.50
Malta $0.80 $0.94 $0.72 $0.79 $0.77
Kuwait $1.62 $0.48 $0.41 $0.62 $0.40
Romania $2.97 $0.82 $0.58 $0.75 $0.44
Moldova $0.73 $0.61 $0.25 $1.41 $0.60
Georgia $0.57 $0.35 $0.38 $0.61 $0.52
Taiwan $0.84 $0.55 $0.40 $0.89 $0.39
Slovakia $1.69 $0.61 $0.30 $0.95 $0.48
Tanzania, United Republic Of $0.62 $0.50 $0.43 $0.90 $0.52
Mozambique $0.63 $0.70 $0.39 $1.03 $0.55
Macedonia, The Former Yugoslav Republic Of $0.67 $0.60 $0.24 $0.30 $0.20
Chile $3.41 $0.54 $0.30 $0.52 $0.33
Uzbekistan $0.98 $0.74 $0.49 $0.56 $0.49
Uruguay $1.33 $0.83 $0.25 $0.72 $0.29
Réunion $1.34 $0.63 $0.25 $0.51 $0.30
Bangladesh $1.35 $0.81 $0.51 $0.76 $0.37
Martinique $1.11 $0.75 $0.40 $0.68 $0.42
Timor-Leste $0.25 $0.99 $0.25 $0.17 $0.13
Bahrain $1.04 $0.56 $0.40 $0.56 $0.39
Indonesia $1.44 $0.48 $0.27 $0.69 $0.35
Namibia $0.62 $0.80 $0.40 $0.45 $0.26
Iraq $4.34 $0.90 $0.61 $0.98 $0.64
Chad $0.68 - - $0.44 $0.44
Peru $4.15 $0.56 $0.22 $0.48 $0.23
Bolivia $0.94 $0.76 $0.24 $0.52 $0.22
French Guiana $0.45 $0.72 $0.36 $0.39 $0.35
Turkmenistan $0.66 $0.67 $0.50 $0.43 $0.43
Seychelles $0.68 - - $0.71 $0.39
Puerto Rico $4.32 $0.52 $0.52 $0.67 $0.41
Rwanda $0.52 $0.75 $0.37 $0.17 $0.10
Croatia $1.19 $0.35 $0.33 $0.75 $0.38
Montenegro $0.62 $0.64 $0.24 $0.55 $0.22
Tunisia $1.70 $0.34 $0.38 $0.40 $0.41
Philippines $1.44 $0.55 $0.40 $0.63 $0.37
Mauritius $0.55 $0.43 $0.32 $0.37 $0.28
New Caledonia $0.44 $0.66 $0.41 $0.44 $0.38
Jordan $0.57 $0.41 $0.40 $0.42 $0.39
Saint Vincent And The Grenadines $0.40 $0.40 $0.40 $0.34 -
Oman $1.43 $0.45 $0.34 $0.72 $0.40
Bosnia And Herzegovina $0.56 $0.55 $0.25 $0.29 $0.16
Myanmar $2.37 $0.53 $0.22 $0.69 $0.44
Colombia $3.48 $0.44 $0.22 $0.39 $0.22
Cambodia $0.42 $0.47 $0.22 $0.29 $0.21
Congo, The Democratic Republic Of The $0.65 $0.49 $0.49 $0.82 $0.58
Trinidad And Tobago $0.40 $0.60 $0.40 $0.14 $0.10
Iran, Islamic Republic Of $0.49 $0.81 $0.47 $0.14 $0.10
Ecuador $0.90 $0.53 $0.23 $0.46 $0.21
Argentina $6.88 $0.50 $0.26 $0.45 $0.26
Guatemala $0.87 $0.60 $0.24 $0.56 $0.23
Costa Rica $4.40 $0.52 $0.24 $0.44 $0.27
Equatorial Guinea $0.40 $0.40 $0.40 $0.20 $0.05
Azerbaijan $0.57 $0.56 $0.25 $0.49 $0.48
Serbia $0.91 $0.36 $0.38 $0.35 $0.22
Paraguay $0.99 $0.49 $0.24 $0.47 $0.26
Macao $0.40 $0.49 $0.40 $0.42 $0.36
Nepal $0.47 $0.46 $0.42 $0.13 $0.10
Botswana $0.40 $0.40 $0.40 $0.23 $0.14
Mongolia $0.49 $0.77 $0.34 $0.15 $0.10
Lebanon $0.49 $0.49 $0.25 $0.15 $0.12
Armenia $0.57 $0.46 $0.40 $0.58 $0.48
Niger $0.40 $0.47 $0.40 $0.06 $0.06
Morocco $0.49 $0.46 $0.31 $0.35 $0.31
Pakistan $1.10 $0.49 $0.40 $0.74 $0.41
Cape Verde $0.50 $0.37 $0.41 $0.38 $0.16
Mauritania $0.52 $0.42 $0.42 $0.19 $0.19
Maldives $1.07 $1.25 $0.25 $0.39 $0.24
Angola $0.49 $0.41 $0.41 $0.25 $0.23
Lesotho $0.40 $0.47 $0.40 $0.31 $0.15
Kyrgyzstan $0.57 $0.41 $0.41 $0.50 $0.49
Turkey $0.68 $0.36 $0.29 $0.21 $0.18
Jamaica $0.42 $0.49 $0.24 $0.22 $0.15
Honduras $4.07 $0.45 $0.22 $0.40 $0.22
Sao Tome And Principe $0.40 $0.37 $0.37 $0.11 $0.11
Barbados $0.49 $0.53 $0.23 $0.21 $0.09
Zimbabwe $0.61 $0.46 $0.41 $0.25 $0.13
Madagascar $0.68 $0.34 $0.38 $0.23 $0.07
San Marino $0.34 $0.35 $0.23 $0.09 -
Afghanistan $1.13 $0.40 $0.40 $0.32 $0.23
Saint Lucia $0.12 - - $0.57 $0.09
Cayman Islands $0.32 $0.32 $0.32 $0.06 $0.07
Albania $0.99 $0.24 $0.22 $0.17 $0.13
Sudan $0.40 $0.40 $0.40 $0.11 $0.07
Nicaragua $0.42 $0.42 $0.22 $0.36 $0.21
Gambia $0.43 $0.53 - $0.27 $0.34
Lao People's Democratic Republic $0.74 $0.46 $0.23 $0.10 $0.07
Panama $0.95 $0.42 $0.22 $0.43 $0.22
French Polynesia $0.24 $0.39 $0.24 $0.10 $0.07
Syrian Arab Republic $0.40 $0.36 $0.35 $0.13 $0.09
Togo $0.51 $0.32 $0.39 $0.33 $0.29
Andorra $0.24 $0.22 $0.21 $0.25 $0.13
Brunei Darussalam $0.42 $0.39 $0.22 $0.12 $0.10
El Salvador $0.58 $0.44 $0.22 $0.38 $0.21
Tajikistan $0.89 $0.28 $0.28 $0.61 $0.54
Dominican Republic $2.66 $0.42 $0.23 $0.35 $0.23
Burundi $0.40 $0.40 $0.40 $0.18 $0.23
Egypt $0.67 $0.33 $0.32 $0.31 $0.18
Grenada $0.40 $0.40 $0.40 $0.14 $0.08
Cuba $0.86 $0.32 $0.37 $0.26 $0.24
Mayotte - - - $0.29 $0.29
Algeria $5.21 $0.35 $0.29 $0.40 $0.28
Venezuela $0.80 $0.39 $0.22 $0.30 $0.21
Belize $0.31 $0.46 $0.22 $0.32 $0.18
Suriname $0.40 $0.32 $0.25 $0.31 $0.21
Samoa $0.08 - - $0.07 $0.07
Somalia $0.40 $0.31 $0.31 $0.26 $0.19
Comoros - - - - -
Yemen $0.68 $0.30 $0.30 $0.22 $0.15
Antigua And Barbuda $0.08 - - - -
Libya $0.42 $0.40 $0.40 $0.32 $0.18
Guyana $0.22 $0.44 $0.22 $0.28 $0.18
Bermuda - - - $0.14 $0.14
Swaziland $0.24 - - $0.18 $0.18
Guernsey $0.39 - - $0.39 $0.39
American Samoa $0.25 - - $0.50 $0.25
Micronesia, Federated States Of - - - - -
Turks And Caicos Islands $0.12 - - $0.12 -
Bahamas $0.32 $0.44 $0.22 $0.21 $0.14
Virgin Islands, U.S. - - - $0.18 $0.14
Aruba $0.17 - - $0.15 -
Liechtenstein - - - $0.13 $0.13
Djibouti $0.40 - - $0.15 $0.14
Haiti $0.42 $0.17 $0.17 $0.19 $0.14
Aland Islands $0.11 - - $0.13 $0.11
Greenland - - - $0.09 $0.06
Anguilla - - - $0.07 $0.07
Saint Martin $0.07 - - $0.15 $0.07
Bhutan $0.12 - - $0.07 $0.06
Guinea-Bissau $0.27 $0.24 $0.24 $0.13 $0.12
Guam $0.41 - - $0.20 $0.23
Solomon Islands $0.07 - - $0.07 $0.07
Saint Kitts And Nevis $0.06 - - - -
Liberia $0.13 - - $0.12 $0.08
Isle Of Man - - - - -
Papua New Guinea $0.22 - - $0.19 $0.17
Jersey $1.67 $1.81 $1.67 - -
Faroe Islands - - - $0.07 $0.06
Dominica $0.07 - - - -
Fiji $0.12 - - $0.12 $0.07
Greece (VAT) $0.40 - - $0.40 $0.16
Monaco - - - - -
Kiribati - - - $0.13 $0.18
Northern Mariana Islands $0.06 - - - -
Cook Islands - - - $0.06 -
Gibraltar $0.05 - - - -
Vanuatu - - - $0.08 $0.05
 
All other countries - $0.25 - $2.00 $0.06 - $0.22