Publisher Rates

The average CPM for 15th October 2019.

2019-10-14

Unique = average amount paid for 1000 visitors in the 24-hour period.

Raw = average amount paid on the 1st advert view for 1000 link views in the 24-hour period.

 

Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $65.76 $23.44 $7.61 $8.71 $2.84
Canada $55.96 $7.81 $3.64 $2.94 $1.53
United Kingdom $57.19 $8.14 $3.77 $2.93 $1.55
Australia $9.45 $6.08 $2.80 $4.22 $2.67
 
Finland $9.03 $6.69 $2.58 $9.57 $2.53
Germany $45.18 $7.30 $2.52 $4.23 $1.54
France $38.32 $6.96 $2.60 $2.34 $1.32
Belgium $12.60 $6.52 $2.08 $2.02 $0.86
Nigeria $4.36 $3.74 $2.16 $5.96 $2.44
Netherlands $31.15 $5.38 $2.58 $2.83 $1.87
Norway $9.75 $5.13 $2.13 $4.03 $2.04
Portugal $7.76 $4.95 $1.80 $3.24 $1.66
Latvia $3.46 $4.79 $2.45 $4.31 $2.48
Switzerland $7.49 $4.61 $1.65 $2.74 $1.29
Mexico $12.63 $4.58 $1.90 $2.96 $1.04
New Zealand $5.01 $3.18 $1.46 $3.83 $2.22
Greece $3.06 $3.42 $1.15 $3.66 $1.16
Ukraine $6.43 $1.72 $0.94 $3.47 $2.19
Estonia $3.74 $3.43 $1.23 $2.47 $1.57
Qatar $4.29 $2.64 $1.58 $3.35 $1.99
Italy $13.64 $3.29 $1.81 $1.86 $1.19
Aland Islands $1.17 $3.27 $1.17 - -
Austria $23.53 $3.11 $1.59 $2.17 $1.24
United Arab Emirates $20.87 $3.07 $1.88 $2.52 $1.44
Luxembourg $2.36 $3.05 $1.09 $2.99 $1.12
Iceland $2.16 $3.03 $1.93 $2.06 $1.31
Cyprus $6.00 $2.64 $1.71 $2.83 $1.93
Ireland $4.69 $2.74 $1.67 $2.48 $1.50
Malaysia $6.13 $2.42 $0.98 $2.69 $0.93
Cameroon $2.29 $2.28 $1.17 $2.68 $1.65
Denmark $8.80 $2.61 $1.57 $1.45 $1.01
Congo $0.60 $2.56 $1.20 $0.44 $0.38
Kuwait $3.68 $2.52 $1.48 $2.05 $1.36
South Africa $6.41 $2.48 $1.94 $2.45 $1.97
Slovenia $3.74 $1.49 $1.24 $2.40 $1.20
Thailand $5.99 $2.02 $0.82 $2.38 $0.93
Korea, Republic Of $10.72 $2.37 $2.06 $0.82 $0.60
Malawi $1.63 $2.32 $1.13 $0.73 $0.42
Kenya $1.88 $2.31 $1.25 $2.03 $1.23
Sweden $20.06 $2.17 $1.80 $1.22 $0.67
Russian Federation $12.18 $2.15 $1.02 $2.03 $1.11
Saudi Arabia $6.80 $2.09 $1.57 $1.85 $1.18
Singapore $12.84 $2.06 $0.96 $1.35 $0.70
Lithuania $4.18 $2.03 $1.15 $1.97 $1.25
Czech Republic $3.94 $1.98 $1.29 $1.46 $1.10
Spain $31.90 $1.90 $1.13 $0.93 $0.59
Hong Kong $12.03 $1.88 $1.36 $0.87 $0.65
Burkina Faso $1.57 $1.82 $0.77 $0.62 $0.52
Georgia $1.78 $1.81 $1.04 $1.67 $1.04
Brazil $9.83 $1.79 $0.81 $1.06 $0.54
Moldova $3.74 $1.75 $0.94 $1.01 $0.78
Cote D'ivoire $2.43 $1.72 $1.01 $1.14 $1.00
Japan $6.74 $1.71 $0.88 $1.15 $0.57
Peru $9.61 $1.59 $0.95 $1.62 $0.90
Lesotho $1.57 $1.60 $1.28 $0.26 $0.22
Poland $8.68 $1.58 $1.09 $1.35 $0.96
Iraq $5.69 $1.47 $1.09 $1.21 $0.77
Kazakhstan $3.36 $1.40 $0.94 $1.27 $0.99
Taiwan $7.94 $1.40 $1.14 $0.58 $0.33
Ghana $4.48 $1.30 $0.85 $1.39 $0.98
Macao $3.74 $1.37 $1.07 $0.85 $0.67
Uganda $1.85 $1.37 $0.98 $1.07 $0.77
Senegal $1.98 $1.25 $0.93 $1.36 $0.85
Romania $5.79 $1.35 $0.90 $1.11 $0.66
China $8.21 $1.33 $0.87 $0.97 $0.63
Bulgaria $3.74 $1.10 $0.71 $1.32 $0.76
India $7.77 $1.32 $0.81 $1.31 $0.42
Bahrain $3.74 $1.30 $0.98 $1.32 $0.91
Vietnam $6.49 $1.32 $0.68 $1.15 $0.48
Indonesia $8.54 $1.30 $0.72 $1.03 $0.63
Trinidad And Tobago $1.82 $1.25 $0.80 $0.34 $0.20
Montenegro $1.74 $0.83 $0.88 $1.23 $0.69
Slovakia $5.59 $1.21 $0.78 $0.85 $0.56
Isle Of Man $1.74 $1.19 $1.31 - -
Hungary $2.57 $1.18 $0.60 $0.66 $0.37
Monaco $1.57 $1.18 $1.38 - -
Liechtenstein $1.74 $1.16 $1.74 $0.32 $0.23
Israel $11.22 $1.15 $0.95 $0.79 $0.58
Guadeloupe $1.74 $1.14 $1.01 $1.04 $0.55
Gabon $1.57 $1.14 $0.92 $0.36 $0.25
Virgin Islands, U.S. $1.10 $0.48 $0.81 $1.13 $0.42
Réunion $3.74 $1.13 $1.05 $0.82 $0.52
French Guiana $1.07 $1.12 $0.68 $0.44 $0.21
Bermuda $1.57 $1.10 $1.03 $0.25 $0.24
Cambodia $2.51 $1.10 $0.72 $0.52 $0.36
Croatia $1.97 $0.70 $0.72 $1.08 $0.65
Mauritius $1.80 $1.08 $0.77 $0.47 $0.31
Oman $2.85 $0.78 $0.65 $1.06 $0.69
Aruba $1.57 $1.06 $0.89 $0.28 $0.23
Pakistan $3.74 $1.04 $0.91 $0.75 $0.60
Armenia $1.75 $1.03 $0.85 $0.90 $0.69
Philippines $12.55 $0.89 $0.77 $1.03 $0.61
Benin $1.57 $1.03 $1.00 $0.77 $0.51
Tanzania, United Republic Of $1.65 $0.90 $0.89 $1.02 $0.90
Uruguay $2.53 $0.96 $0.63 $0.99 $0.57
Turkey $8.76 $0.98 $0.84 $0.49 $0.34
Lebanon $1.79 $0.98 $0.75 $0.48 $0.37
Saint Kitts And Nevis $1.10 $0.95 $0.98 $0.30 $0.13
Colombia $7.94 $0.95 $0.93 $0.83 $0.53
Anguilla $1.69 $0.94 $0.94 - -
Bolivia $1.78 $0.93 $0.73 $0.47 $0.31
Seychelles $0.90 $0.92 $0.74 $0.40 $0.25
Ecuador $7.57 $0.61 $0.66 $0.91 $0.45
Belarus $2.15 $0.90 $0.83 $0.54 $0.39
Albania $1.78 $0.90 $0.78 $0.62 $0.44
Maldives $1.70 $0.89 $0.86 $0.41 $0.22
Niger $2.26 $0.89 $1.39 $0.33 $0.34
Brunei Darussalam $3.74 $0.89 $0.91 $0.32 $0.20
Zambia $1.78 $0.88 $0.86 $0.85 $0.54
Saint Lucia $1.57 $0.88 $0.96 $0.36 $0.26
Bahamas $1.74 $0.86 $0.82 $0.42 $0.26
Lao People's Democratic Republic $4.01 $0.86 $0.82 $0.52 $0.35
Azerbaijan $3.74 $0.86 $0.63 $0.38 $0.32
Ethiopia $1.88 $0.66 $0.75 $0.85 $0.69
San Marino $1.91 $0.85 $0.94 $0.32 $0.23
Mongolia $2.37 $0.85 $0.71 $0.67 $0.62
Argentina $23.25 $0.85 $0.84 $0.80 $0.52
Guatemala $4.05 $0.66 $0.76 $0.85 $0.39
Myanmar $2.10 $0.84 $0.83 $0.58 $0.37
Guernsey $0.50 $0.84 $0.50 - -
Chile $11.04 $0.80 $0.80 $0.84 $0.56
Barbados $1.57 $0.83 $0.87 $0.22 $0.17
Bhutan $1.10 $0.82 $0.74 - -
Jordan $3.74 $0.59 $0.71 $0.81 $0.65
Guam $1.74 $0.79 $0.80 $0.22 $0.17
Mali $1.57 $0.79 $0.70 $0.50 $0.40
Greenland $0.50 $0.59 $0.50 $0.77 $0.44
Morocco $4.70 $0.77 $0.74 $0.35 $0.28
Cayman Islands $1.74 $0.77 $1.20 $0.29 $0.22
French Polynesia $1.67 $0.77 $0.81 $0.49 $0.31
Andorra $1.57 $0.77 $0.91 $0.26 $0.22
Panama $2.57 $0.76 $0.80 $0.72 $0.42
Libya $4.02 $0.76 $0.76 $0.66 $0.58
Northern Mariana Islands $1.28 $0.76 $0.97 $0.28 $0.25
Malta $1.78 $0.76 $0.87 $0.28 $0.18
Jersey $1.67 $0.75 $1.23 $0.46 $0.40
Mozambique $1.70 $0.75 $0.74 $0.39 $0.27
Solomon Islands $0.74 $0.74 $0.74 $0.42 $0.55
Suriname $3.18 $0.74 $1.13 $0.21 $0.15
Costa Rica $5.92 $0.68 $0.74 $0.73 $0.42
Togo $1.57 $0.72 $0.79 $0.39 $0.32
Bangladesh $1.79 $0.72 $0.75 $0.39 $0.34
Paraguay $1.75 $0.71 $0.73 $0.34 $0.23
Jamaica $3.17 $0.71 $0.87 $0.39 $0.24
Sierra Leone $0.84 $0.71 $0.74 $0.66 $0.45
Puerto Rico $2.45 $0.70 $0.92 $0.67 $0.34
Uzbekistan $1.59 $0.69 $0.80 $0.55 $0.43
Timor-Leste $1.04 $0.69 $0.78 $0.23 $0.19
New Caledonia $1.29 $0.68 $0.86 $0.43 $0.28
Dominican Republic $3.04 $0.68 $0.74 $0.64 $0.42
Fiji $1.27 $0.67 $0.82 $0.43 $0.27
Zimbabwe $2.07 $0.67 $0.85 $0.48 $0.48
Sri Lanka $1.19 $0.64 $0.70 $0.67 $0.35
Papua New Guinea $1.70 $0.65 $0.78 $0.34 $0.22
Kyrgyzstan $2.26 $0.64 $0.74 $0.23 $0.20
Afghanistan $1.04 $0.64 $0.77 $0.30 $0.25
Congo, The Democratic Republic Of The $1.57 $0.64 $0.81 $0.45 $0.35
Macedonia, The Former Yugoslav Republic Of $3.74 $0.64 $0.57 $0.57 $0.38
Serbia $3.74 $0.63 $0.71 $0.53 $0.39
Palau $0.55 $0.63 $0.50 - -
Tunisia $2.21 $0.62 $0.77 $0.61 $0.43
Namibia $1.64 $0.59 $0.98 $0.62 $0.38
Guinea $0.78 $0.62 $0.65 $0.21 $0.18
Turks And Caicos Islands $0.90 $0.61 $0.72 $0.59 $0.31
Angola $3.87 $0.61 $0.94 $0.25 $0.18
Turkmenistan $0.50 $0.61 $0.78 $0.56 $0.39
Madagascar $1.80 $0.59 $0.79 - -
Haiti $1.74 $0.57 $0.83 $0.24 $0.20
Bosnia And Herzegovina $1.42 $0.57 $0.65 $0.49 $0.34
Samoa - - - $0.57 $0.53
Faroe Islands $1.12 $0.57 $0.48 - -
Honduras $1.87 $0.57 $0.70 $0.44 $0.26
Somalia $1.00 $0.56 $0.66 - -
Botswana $1.78 $0.55 $0.78 $0.43 $0.25
Rwanda $1.57 $0.54 $0.89 $0.26 $0.26
Belize $1.57 $0.54 $0.77 $0.48 $0.29
Greece (VAT) $0.83 $0.39 $0.68 $0.54 $0.38
Iran, Islamic Republic Of $1.57 $0.54 $0.64 $0.23 $0.20
Martinique $0.50 $0.51 $0.54 $0.54 $0.36
Nicaragua $1.19 $0.53 $0.65 $0.35 $0.23
Mayotte - - - $0.53 $0.40
Vanuatu $0.59 $0.50 $0.50 $0.52 $0.23
Burundi $1.57 $0.52 $0.79 $0.21 $0.19
El Salvador $1.19 $0.51 $0.66 $0.33 $0.22
Nepal $3.74 $0.50 $0.73 $0.29 $0.25
Egypt $5.72 $0.50 $0.67 $0.34 $0.26
American Samoa $0.50 $0.50 $0.50 $0.30 $0.22
Korea, Democratic People's Republic Of $0.50 $0.50 $0.50 - -
Nauru $0.56 $0.50 $0.50 - -
Tonga $0.55 $0.50 $0.50 - -
Cape Verde $0.50 $0.49 $0.84 $0.30 $0.22
Cuba $1.57 $0.48 $0.65 $0.24 $0.19
Liberia $1.18 $0.47 $0.39 $0.24 $0.18
Saint Vincent And The Grenadines $0.74 $0.46 $0.63 $0.44 $0.29
Guyana $1.18 $0.45 $0.53 $0.39 $0.24
Sudan $2.26 $0.44 $0.67 - -
Sao Tome And Principe $0.61 $0.43 $0.50 $0.21 $0.14
Palestine, State of $2.75 $0.43 $0.68 $0.36 $0.30
Saint Pierre And Miquelon - - - $0.42 $0.33
Djibouti $1.15 $0.41 $0.73 $0.33 $0.14
Gibraltar $1.32 $0.41 $1.07 $0.22 $0.22
Algeria $10.78 $0.35 $0.63 $0.41 $0.31
Equatorial Guinea $1.47 $0.40 $0.67 $0.25 $0.18
Grenada $0.50 $0.40 $0.77 $0.28 $0.15
Guinea-Bissau - - - $0.38 $0.35
Syrian Arab Republic $3.55 $0.38 $0.72 - -
Yemen $2.02 $0.36 $0.57 $0.31 $0.24
Saint Martin - - - $0.36 $0.39
Venezuela $3.87 $0.35 $0.56 $0.25 $0.20
Gambia $0.57 $0.34 $0.55 $0.21 $0.19
Dominica $0.55 $0.32 $0.39 $0.28 $0.24
Tajikistan $0.73 $0.31 $0.38 - -
Swaziland $1.15 $0.30 $0.50 $0.31 $0.28
Antigua And Barbuda $0.58 $0.28 $0.50 $0.27 $0.16
Virgin Islands, British $0.56 $0.24 $0.55 - -
Mauritania $0.90 $0.23 $0.35 $0.21 $0.17
Chad $0.59 $0.23 $0.50 - -
 
All other countries - $0.25 - $2.00 $0.06 - $0.22
Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $0.76 $1.79 $0.68 $2.56 $0.55
Canada $0.77 $1.30 $0.62 $2.75 $0.46
United Kingdom $0.75 $1.16 $0.55 $0.83 $0.50
Australia $0.52 $0.63 $0.44 $0.38 $0.38
 
Finland $1.01 $1.44 $0.58 $0.03 $0.03
Germany $0.34 $0.73 $0.33 $0.76 $0.34
France $0.34 $0.94 $0.33 $0.83 $0.33
Belgium $0.34 $1.26 $0.33 $0.68 $0.34
Nigeria $0.35 $0.36 $0.22 $0.03 $0.03
Netherlands $0.51 $0.56 $0.37 $0.03 $0.03
Norway $0.34 $1.05 $0.30 $0.03 $0.03
Portugal $0.34 $0.86 $0.29 $0.60 $0.34
Latvia $0.34 $0.68 $0.34 $0.03 $0.03
Switzerland $0.51 $0.92 $0.41 $0.35 $0.35
Mexico $0.34 $0.66 $0.29 $0.72 $0.29
New Zealand $0.46 $0.70 $0.42 $0.03 $0.03
Greece $0.34 $0.63 $0.32 $0.68 $0.34
Ukraine $0.34 $0.58 $0.31 $0.36 $0.30
Estonia $0.51 $0.61 $0.31 $0.03 $0.03
Qatar $0.91 $0.91 $0.91 $0.35 $0.35
Italy $0.34 $0.44 $0.31 $0.42 $0.30
Aland Islands $0.03 $0.03 $0.03 $0.03 $0.03
Austria $2.50 $0.93 $0.74 $0.34 $0.34
United Arab Emirates $0.37 $0.63 $0.34 $0.46 $0.33
Luxembourg $0.35 $0.35 $0.35 $0.03 $0.03
Iceland $0.03 $0.03 $0.03 $0.03 $0.03
Cyprus $0.36 $0.36 $0.36 $0.36 $0.36
Ireland $0.61 $0.61 $0.61 $0.03 $0.03
Malaysia $0.34 $0.45 $0.27 $0.69 $0.30
Cameroon $0.34 $0.52 $0.26 $0.34 $0.34
Denmark $0.38 $0.29 $0.29 $0.03 $0.03
Congo $0.03 $0.03 $0.03 $0.03 $0.03
Kuwait $0.35 $0.35 $0.35 $0.34 $0.34
South Africa $0.51 $0.58 $0.38 $0.28 $0.28
Slovenia $0.34 $0.31 $0.24 $0.03 $0.03
Thailand $0.51 $1.10 $0.39 $0.68 $0.43
Korea, Republic Of $0.34 $0.55 $0.33 $0.39 $0.26
Malawi $0.03 $0.03 $0.03 $0.03 $0.03
Kenya $0.34 $0.34 $0.34 $0.22 $0.22
Sweden $0.34 $0.52 $0.31 $0.43 $0.34
Russian Federation $0.34 $0.40 $0.29 $0.41 $0.31
Saudi Arabia $0.35 $0.80 $0.30 $0.85 $0.34
Singapore $0.34 $0.50 $0.34 $0.34 $0.34
Lithuania $0.35 $0.18 $0.18 $0.03 $0.03
Czech Republic $0.35 $0.45 $0.34 $0.03 $0.03
Spain $0.34 $0.50 $0.29 $0.47 $0.29
Hong Kong $0.34 $0.54 $0.32 $0.62 $0.27
Burkina Faso $0.03 $0.03 $0.03 $0.03 $0.03
Georgia $0.35 $1.37 $0.34 $0.03 $0.03
Brazil $0.34 $0.61 $0.29 $0.49 $0.29
Moldova $0.34 $0.34 $0.34 $0.78 $0.26
Cote D'ivoire $0.34 $0.66 $0.22 $0.03 $0.03
Japan $0.34 $0.51 $0.32 $0.93 $0.31
Peru $0.34 $0.59 $0.29 $0.80 $0.29
Lesotho $0.03 $0.03 $0.03 $0.03 $0.03
Poland $0.63 $0.75 $0.51 $0.28 $0.28
Iraq $0.34 $0.37 $0.28 $0.34 $0.34
Kazakhstan $0.34 $0.03 $0.03 $0.34 $0.34
Taiwan $0.34 $0.38 $0.29 $0.44 $0.29
Ghana $0.35 $0.53 $0.26 $0.03 $0.03
Macao $0.35 $0.52 $0.35 $0.03 $0.03
Uganda $0.03 $0.03 $0.03 $0.03 $0.03
Senegal $0.34 $0.39 $0.26 $0.03 $0.03
Romania $0.34 $0.57 $0.33 $0.34 $0.34
China $0.35 $0.55 $0.29 $0.39 $0.29
Bulgaria $0.35 $0.72 $0.33 $0.03 $0.03
India $0.34 $0.53 $0.29 $1.04 $0.28
Bahrain $0.34 $0.03 $0.03 $0.34 $0.34
Vietnam $0.34 $0.44 $0.28 $0.59 $0.31
Indonesia $0.34 $0.41 $0.29 $0.36 $0.29
Trinidad And Tobago $0.03 $0.03 $0.03 $0.03 $0.03
Montenegro $0.03 $0.03 $0.03 $0.03 $0.03
Slovakia $0.34 $0.52 $0.31 $0.27 $0.27
Isle Of Man $0.03 $0.03 $0.03 $0.03 $0.03
Hungary $0.34 $0.57 $0.30 $0.34 $0.34
Monaco $0.34 $0.34 $0.34 $0.03 $0.03
Liechtenstein $0.03 $0.03 $0.03 $0.03 $0.03
Israel $0.34 $0.67 $0.29 $0.03 $0.03
Guadeloupe $0.03 $0.03 $0.03 $0.03 $0.03
Gabon $0.03 $0.03 $0.03 $0.03 $0.03
Virgin Islands, U.S. $0.03 $0.03 $0.03 $0.03 $0.03
Réunion $0.10 $0.10 $0.10 $0.03 $0.03
French Guiana $0.03 $0.03 $0.03 $0.03 $0.03
Bermuda $0.03 $0.03 $0.03 $0.03 $0.03
Cambodia $0.34 $0.22 $0.22 $0.34 $0.34
Croatia $0.34 $0.29 $0.29 $0.03 $0.03
Mauritius $0.34 $0.34 $0.34 $0.10 $0.10
Oman $0.34 $0.34 $0.34 $0.34 $0.34
Aruba $0.03 $0.03 $0.03 $0.03 $0.03
Pakistan $0.34 $0.33 $0.28 $0.31 $0.27
Armenia $0.34 $0.03 $0.03 $0.34 $0.34
Philippines $0.34 $0.49 $0.29 $0.27 $0.27
Benin $0.10 $0.10 $0.10 $0.03 $0.03
Tanzania, United Republic Of $0.03 $0.03 $0.03 $0.03 $0.03
Uruguay $0.34 $0.84 $0.28 $0.60 $0.34
Turkey $0.34 $0.42 $0.29 $0.37 $0.29
Lebanon $0.35 $0.35 $0.35 $0.35 $0.35
Saint Kitts And Nevis $0.03 $0.03 $0.03 $0.03 $0.03
Colombia $0.34 $0.45 $0.29 $0.52 $0.29
Anguilla $0.03 $0.03 $0.03 $0.03 $0.03
Bolivia $0.34 $0.52 $0.28 $0.79 $0.31
Seychelles $0.03 $0.03 $0.03 $0.03 $0.03
Ecuador $0.34 $0.52 $0.29 $0.59 $0.30
Belarus $0.34 $0.34 $0.34 $0.34 $0.34
Albania $0.34 $0.96 $0.32 $0.68 $0.34
Maldives $0.03 $0.03 $0.03 $0.03 $0.03
Niger $0.03 $0.03 $0.03 $0.03 $0.03
Brunei Darussalam $0.34 $0.22 $0.22 $0.34 $0.34
Zambia $0.34 $0.03 $0.03 $0.51 $0.34
Saint Lucia $0.03 $0.03 $0.03 $0.03 $0.03
Bahamas $0.03 $0.03 $0.03 $0.03 $0.03
Lao People's Democratic Republic $0.34 $0.34 $0.34 $0.03 $0.03
Azerbaijan $0.03 $0.03 $0.03 $0.03 $0.03
Ethiopia $0.34 $0.39 $0.26 $0.03 $0.03
San Marino $0.03 $0.03 $0.03 $0.03 $0.03
Mongolia $0.34 $0.34 $0.34 $0.03 $0.03
Argentina $0.34 $0.48 $0.29 $0.45 $0.27
Guatemala $0.34 $0.48 $0.30 $0.52 $0.27
Myanmar $0.34 $0.51 $0.34 $0.10 $0.10
Guernsey $0.03 $0.03 $0.03 $0.03 $0.03
Chile $0.34 $0.46 $0.29 $0.42 $0.28
Barbados $0.03 $0.03 $0.03 $0.03 $0.03
Bhutan $0.03 $0.03 $0.03 $0.03 $0.03
Jordan $0.34 $0.48 $0.27 $0.51 $0.34
Guam $0.03 $0.03 $0.03 $0.03 $0.03
Mali $0.03 $0.03 $0.03 $0.03 $0.03
Greenland $0.03 $0.03 $0.03 $0.03 $0.03
Morocco $0.34 $0.52 $0.30 $0.39 $0.34
Cayman Islands $0.03 $0.03 $0.03 $0.03 $0.03
French Polynesia $0.34 $0.34 $0.34 $0.03 $0.03
Andorra $0.03 $0.03 $0.03 $0.03 $0.03
Panama $0.34 $0.38 $0.31 $0.49 $0.32
Libya $0.34 $0.34 $0.34 $0.60 $0.27
Northern Mariana Islands $0.03 $0.03 $0.03 $0.03 $0.03
Malta $0.34 $0.68 $0.34 $0.03 $0.03
Jersey $0.03 $0.03 $0.03 $0.03 $0.03
Mozambique $0.34 $0.34 $0.34 $0.22 $0.22
Solomon Islands $0.03 $0.03 $0.03 $0.03 $0.03
Suriname $0.03 $0.03 $0.03 $0.03 $0.03
Costa Rica $0.34 $0.43 $0.30 $0.47 $0.31
Togo $0.34 $0.51 $0.34 $0.03 $0.03
Bangladesh $0.34 $0.57 $0.32 $0.31 $0.26
Paraguay $0.34 $0.46 $0.33 $0.60 $0.27
Jamaica $0.34 $0.34 $0.34 $0.03 $0.03
Sierra Leone $0.34 $0.34 $0.34 $0.03 $0.03
Puerto Rico $0.34 $0.50 $0.31 $0.64 $0.32
Uzbekistan $0.03 $0.03 $0.03 $0.03 $0.03
Timor-Leste $0.03 $0.03 $0.03 $0.03 $0.03
New Caledonia $0.03 $0.03 $0.03 $0.03 $0.03
Dominican Republic $0.34 $0.41 $0.30 $0.56 $0.30
Fiji $0.34 $2.04 $0.34 $0.03 $0.03
Zimbabwe $0.10 $0.10 $0.10 $0.03 $0.03
Sri Lanka $0.34 $0.63 $0.31 $0.58 $0.30
Papua New Guinea $0.34 $0.34 $0.34 $0.03 $0.03
Kyrgyzstan $0.03 $0.03 $0.03 $0.03 $0.03
Afghanistan $0.34 $0.34 $0.34 $0.03 $0.03
Congo, The Democratic Republic Of The $0.34 $0.34 $0.34 $0.03 $0.03
Macedonia, The Former Yugoslav Republic Of $0.34 $0.03 $0.03 $1.12 $0.28
Serbia $0.34 $0.73 $0.34 $0.03 $0.03
Palau $0.03 $0.03 $0.03 $0.03 $0.03
Tunisia $0.34 $0.49 $0.30 $0.34 $0.34
Namibia $0.10 $0.03 $0.03 $0.10 $0.10
Guinea $0.03 $0.03 $0.03 $0.03 $0.03
Turks And Caicos Islands $0.03 $0.03 $0.03 $0.03 $0.03
Angola $0.34 $0.31 $0.26 $0.10 $0.10
Turkmenistan $0.03 $0.03 $0.03 $0.03 $0.03
Madagascar $0.34 $0.51 $0.34 $0.03 $0.03
Haiti $0.34 $0.54 $0.18 $0.34 $0.34
Bosnia And Herzegovina $0.34 $0.27 $0.27 $0.34 $0.34
Samoa $0.03 $0.03 $0.03 $0.03 $0.03
Faroe Islands $0.03 $0.03 $0.03 $0.03 $0.03
Honduras $0.34 $0.49 $0.30 $0.42 $0.24
Somalia $0.03 $0.03 $0.03 $0.03 $0.03
Botswana $0.03 $0.03 $0.03 $0.03 $0.03
Rwanda $0.34 $1.12 $0.28 $0.03 $0.03
Belize $0.03 $0.03 $0.03 $0.03 $0.03
Greece (VAT) $0.03 $0.03 $0.03 $0.03 $0.03
Iran, Islamic Republic Of $0.34 $0.44 $0.22 $0.31 $0.24
Martinique $0.34 $1.02 $0.34 $0.03 $0.03
Nicaragua $0.34 $0.44 $0.31 $0.56 $0.30
Mayotte $0.03 $0.03 $0.03 $0.03 $0.03
Vanuatu $0.03 $0.03 $0.03 $0.03 $0.03
Burundi $0.03 $0.03 $0.03 $0.03 $0.03
El Salvador $0.34 $0.40 $0.25 $0.50 $0.32
Nepal $0.34 $0.34 $0.34 $0.68 $0.34
Egypt $0.34 $0.38 $0.27 $0.42 $0.27
American Samoa $0.03 $0.03 $0.03 $0.03 $0.03
Korea, Democratic People's Republic Of $0.03 $0.03 $0.03 $0.03 $0.03
Nauru $0.03 $0.03 $0.03 $0.03 $0.03
Tonga $0.03 $0.03 $0.03 $0.03 $0.03
Cape Verde $0.03 $0.03 $0.03 $0.03 $0.03
Cuba $0.35 $0.55 $0.32 $0.39 $0.26
Liberia $0.03 $0.03 $0.03 $0.03 $0.03
Saint Vincent And The Grenadines $0.34 $0.34 $0.34 $0.03 $0.03
Guyana $0.34 $0.34 $0.34 $0.03 $0.03
Sudan $0.34 $0.62 $0.31 $0.03 $0.03
Sao Tome And Principe $0.34 $0.34 $0.34 $0.03 $0.03
Palestine, State of $0.34 $0.45 $0.34 $0.37 $0.28
Saint Pierre And Miquelon $0.03 $0.03 $0.03 $0.03 $0.03
Djibouti $0.03 $0.03 $0.03 $0.03 $0.03
Gibraltar $0.03 $0.03 $0.03 $0.03 $0.03
Algeria $0.34 $0.32 $0.29 $0.32 $0.32
Equatorial Guinea $0.34 $0.22 $0.22 $0.03 $0.03
Grenada $0.03 $0.03 $0.03 $0.03 $0.03
Guinea-Bissau $0.03 $0.03 $0.03 $0.03 $0.03
Syrian Arab Republic $0.34 $0.22 $0.22 $0.03 $0.03
Yemen $0.34 $0.43 $0.31 $0.63 $0.32
Saint Martin $0.03 $0.03 $0.03 $0.03 $0.03
Venezuela $0.34 $0.46 $0.31 $0.60 $0.34
Gambia $0.03 $0.03 $0.03 $0.03 $0.03
Dominica $0.34 $0.34 $0.34 $0.03 $0.03
Tajikistan $0.03 $0.03 $0.03 $0.03 $0.03
Swaziland $0.03 $0.03 $0.03 $0.03 $0.03
Antigua And Barbuda $0.03 $0.03 $0.03 $0.03 $0.03
Virgin Islands, British $0.34 $0.34 $0.34 $0.03 $0.03
Mauritania $0.03 $0.03 $0.03 $0.03 $0.03
Chad $0.03 $0.03 $0.03 $0.03 $0.03
 
All other countries - $0.25 - $2.00 $0.06 - $0.22
Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $9.51 $9.06 $2.32 $6.75 $1.95
Canada $2.84 $4.20 $1.74 $1.82 $0.90
United Kingdom $12.21 $3.36 $1.16 $2.48 $1.19
Australia $5.36 $2.55 $1.07 $1.79 $1.09
 
Finland $5.31 $2.73 $1.13 $3.84 $1.04
Germany $11.97 $3.63 $1.14 $1.59 $0.59
France $11.95 $3.35 $1.08 $0.99 $0.51
Belgium $2.41 $2.18 $0.65 $1.27 $0.46
Nigeria $1.85 $2.01 $0.99 $4.53 $1.56
Netherlands $6.70 $1.46 $0.82 $0.71 $0.38
Norway $1.92 $2.28 $1.02 $2.16 $1.03
Portugal $3.21 $1.90 $0.63 $1.56 $0.66
Latvia $1.62 $2.70 $1.27 $2.20 $1.30
Switzerland $2.68 $2.45 $0.69 $1.41 $0.60
Mexico $3.78 $1.99 $0.75 $1.32 $0.50
New Zealand $2.51 $1.48 $0.54 $2.54 $1.30
Greece $1.87 $1.65 $0.54 $1.69 $0.54
Ukraine $2.68 $0.80 $0.43 $0.84 $0.51
Estonia $2.68 $2.02 $0.62 $1.50 $1.01
Qatar $2.68 $0.56 $0.42 $0.81 $0.45
Italy $3.48 $1.63 $0.82 $1.20 $0.68
Aland Islands $0.09 - - - -
Austria $3.15 $1.49 $0.63 $1.27 $0.62
United Arab Emirates $10.71 $1.15 $0.63 $0.79 $0.32
Luxembourg $1.30 $1.95 $0.50 $1.50 $0.60
Iceland $0.96 $1.80 $0.95 $1.59 $0.81
Cyprus $4.16 $1.32 $0.73 $1.45 $0.97
Ireland $1.85 $0.68 $0.36 $0.99 $0.61
Malaysia $2.81 $1.08 $0.41 $1.35 $0.40
Cameroon $1.10 $1.04 $0.55 $1.87 $0.95
Denmark $3.72 $1.19 $0.71 $1.00 $0.59
Congo $0.60 $1.31 $0.60 $0.50 $0.34
Kuwait $1.59 $1.04 $0.67 $0.76 $0.42
South Africa $2.68 $0.62 $0.41 $0.89 $0.51
Slovenia $2.68 $0.65 $0.50 $1.66 $0.78
Thailand $2.68 $0.73 $0.35 $0.97 $0.44
Korea, Republic Of $3.67 $0.66 $0.59 $0.37 $0.24
Malawi $0.56 $3.07 $0.56 $0.94 $0.36
Kenya $0.93 $1.65 $0.60 $1.39 $0.62
Sweden $2.12 $1.15 $0.57 $0.78 $0.39
Russian Federation $2.68 $0.93 $0.45 $1.13 $0.53
Saudi Arabia $3.98 $0.98 $0.69 $0.75 $0.36
Singapore $2.68 $1.12 $0.45 $0.79 $0.40
Lithuania $2.68 $0.79 $0.46 $0.75 $0.46
Czech Republic $1.41 $0.69 $0.30 $0.50 $0.27
Spain $9.14 $0.79 $0.38 $0.49 $0.28
Hong Kong $8.92 $0.63 $0.50 $0.41 $0.28
Burkina Faso $0.50 $0.90 $0.37 $0.26 $0.20
Georgia $1.42 $0.77 $0.53 $0.74 $0.54
Brazil $5.36 $1.02 $0.43 $0.47 $0.21
Moldova $2.68 $0.41 $0.43 $0.52 $0.30
Cote D'ivoire $1.37 $0.92 $0.50 $0.75 $0.55
Japan $2.68 $0.80 $0.31 $0.68 $0.26
Peru $3.35 $0.48 $0.35 $0.51 $0.28
Lesotho $0.50 $0.72 $0.50 $0.07 $0.06
Poland $2.68 $0.73 $0.41 $0.59 $0.36
Iraq $2.25 $1.09 $0.66 $1.03 $0.61
Kazakhstan $1.85 $0.57 $0.36 $0.59 $0.46
Taiwan $5.52 $0.69 $0.62 $0.31 $0.16
Ghana $2.68 $0.98 $0.24 $1.12 $0.40
Macao $2.68 $0.61 $0.46 $0.59 $0.49
Uganda $0.78 $0.76 $0.45 $0.57 $0.36
Senegal $0.91 $0.93 $0.41 $0.73 $0.41
Romania $2.68 $0.72 $0.45 $0.76 $0.33
China $2.21 $0.61 $0.35 $0.23 $0.18
Bulgaria $2.68 $0.65 $0.22 $0.74 $0.35
India $3.21 $0.50 $0.32 $0.73 $0.19
Bahrain $2.68 $0.66 $0.46 $0.47 $0.31
Vietnam $2.81 $0.53 $0.29 $0.47 $0.20
Indonesia $2.54 $0.43 $0.27 $0.44 $0.24
Trinidad And Tobago $0.74 $0.46 $0.30 $0.16 $0.08
Montenegro $0.67 $0.50 $0.40 $0.47 $0.16
Slovakia $2.68 $0.61 $0.34 $0.57 $0.28
Isle Of Man $0.69 $0.72 $0.59 - -
Hungary $1.38 $0.71 $0.27 $0.49 $0.25
Monaco $0.50 $0.50 $0.50 - -
Liechtenstein $0.67 $0.67 $0.67 $0.16 $0.09
Israel $4.89 $0.54 $0.46 $0.37 $0.26
Guadeloupe $0.67 $0.42 $0.37 $0.68 $0.40
Gabon $0.50 $0.48 $0.48 $0.17 $0.11
Virgin Islands, U.S. $0.50 $0.21 $0.35 $0.91 $0.29
Réunion $2.68 $0.66 $0.60 $0.56 $0.31
French Guiana $0.50 $0.59 $0.20 $0.27 $0.13
Bermuda $0.70 $0.63 $0.54 $0.17 $0.17
Cambodia $1.19 $0.56 $0.27 $0.37 $0.20
Croatia $0.91 $0.37 $0.27 $0.76 $0.40
Mauritius $0.74 $0.56 $0.35 $0.28 $0.16
Oman $1.66 $0.39 $0.34 $0.67 $0.37
Aruba $0.69 $0.56 $0.55 $0.28 $0.14
Pakistan $2.68 $0.46 $0.40 $0.51 $0.26
Armenia $0.68 $0.68 $0.42 $0.69 $0.48
Philippines $4.42 $0.39 $0.32 $0.47 $0.27
Benin $0.50 $0.50 $0.41 $0.40 $0.24
Tanzania, United Republic Of $0.54 $0.54 $0.40 $0.53 $0.40
Uruguay $1.06 $0.38 $0.26 $0.46 $0.26
Turkey $5.36 $0.44 $0.35 $0.22 $0.15
Lebanon $0.72 $0.50 $0.27 $0.17 $0.12
Saint Kitts And Nevis $0.50 $0.38 $0.38 $0.18 $0.06
Colombia $1.68 $0.45 $0.43 $0.33 $0.20
Anguilla $0.62 $0.25 $0.25 - -
Bolivia $0.72 $0.32 $0.25 $0.19 $0.10
Seychelles $0.40 $0.30 $0.24 $0.23 $0.14
Ecuador $1.31 $0.20 $0.18 $0.38 $0.19
Belarus $0.97 $0.86 $0.33 $0.35 $0.23
Albania $0.72 $0.34 $0.28 $0.15 $0.08
Maldives $0.68 $0.66 $0.40 $0.20 $0.10
Niger $1.19 $0.37 $0.85 $0.07 $0.07
Brunei Darussalam $2.68 $0.43 $0.40 $0.18 $0.09
Zambia $0.72 $0.44 $0.39 $0.54 $0.29
Saint Lucia $0.50 $0.29 $0.32 $0.10 $0.07
Bahamas $0.67 $0.50 $0.31 $0.26 $0.16
Lao People's Democratic Republic $2.68 $0.37 $0.37 $0.25 $0.15
Azerbaijan $2.68 $0.38 $0.30 $0.20 $0.16
Ethiopia $0.81 $0.32 $0.26 $0.52 $0.36
San Marino $0.84 $0.40 $0.39 $0.15 $0.10
Mongolia $1.25 $0.41 $0.31 $0.30 $0.26
Argentina $15.12 $0.47 $0.36 $0.36 $0.21
Guatemala $2.68 $0.24 $0.28 $0.33 $0.15
Myanmar $1.19 $0.37 $0.36 $0.30 $0.17
Guernsey $0.50 $0.38 $0.50 - -
Chile $3.22 $0.32 $0.26 $0.43 $0.28
Barbados $0.67 $0.50 $0.40 $0.11 $0.08
Bhutan $0.50 $0.23 $0.27 - -
Jordan $2.68 $0.29 $0.31 $0.20 $0.13
Guam $0.67 $0.18 $0.27 $0.13 $0.11
Mali $0.50 $0.40 $0.30 $0.26 $0.18
Greenland $0.50 $0.30 $0.50 $0.45 $0.34
Morocco $2.68 $0.41 $0.28 $0.16 $0.10
Cayman Islands $0.67 $0.40 $0.59 $0.17 $0.08
French Polynesia $0.60 $0.30 $0.31 $0.25 $0.17
Andorra $0.67 $0.34 $0.32 $0.13 $0.12
Panama $1.06 $0.32 $0.30 $0.37 $0.19
Libya $2.51 $0.21 $0.26 $0.11 $0.07
Northern Mariana Islands $0.68 $0.39 $0.56 $0.12 $0.09
Malta $0.72 $0.39 $0.43 $0.17 $0.10
Jersey $0.70 $0.84 $0.66 $0.17 $0.11
Mozambique $0.64 $0.35 $0.31 $0.29 $0.19
Solomon Islands $0.24 $0.24 $0.24 $0.06 $0.06
Suriname $2.68 $0.37 $0.61 $0.10 $0.06
Costa Rica $1.86 $0.22 $0.24 $0.37 $0.19
Togo $0.50 $0.34 $0.33 $0.19 $0.13
Bangladesh $0.73 $0.32 $0.26 $0.21 $0.12
Paraguay $0.68 $0.37 $0.26 $0.17 $0.10
Jamaica $2.10 $0.27 $0.40 $0.14 $0.08
Sierra Leone $0.40 $0.49 $0.29 $0.42 $0.25
Puerto Rico $1.03 $0.27 $0.38 $0.52 $0.23
Uzbekistan $0.52 $0.38 $0.37 $0.28 $0.21
Timor-Leste $0.50 $0.30 $0.29 $0.10 $0.06
New Caledonia $0.69 $0.25 $0.33 $0.27 $0.12
Dominican Republic $1.47 $0.27 $0.26 $0.26 $0.18
Fiji $0.67 $0.20 $0.31 $0.23 $0.09
Zimbabwe $1.19 $0.23 $0.43 $0.55 $0.48
Sri Lanka $1.19 $0.25 $0.22 $0.40 $0.21
Papua New Guinea $0.64 $0.15 $0.17 $0.16 $0.10
Kyrgyzstan $1.19 $0.21 $0.30 $0.12 $0.09
Afghanistan $0.44 $0.28 $0.32 $0.16 $0.11
Congo, The Democratic Republic Of The $0.50 $0.24 $0.38 $0.32 $0.20
Macedonia, The Former Yugoslav Republic Of $2.68 $0.38 $0.27 $0.33 $0.21
Serbia $2.68 $0.33 $0.27 $0.22 $0.14
Palau $0.05 $0.09 - - -
Tunisia $1.02 $0.29 $0.36 $0.36 $0.23
Namibia $0.58 $0.26 $0.40 $0.31 $0.17
Guinea $0.28 $0.17 $0.23 $0.13 $0.10
Turks And Caicos Islands $0.40 $0.30 $0.22 $0.36 $0.14
Angola $2.68 $0.30 $0.45 $0.12 $0.09
Turkmenistan $0.50 $0.33 $0.50 $0.22 $0.15
Madagascar $0.74 $0.30 $0.35 - -
Haiti $0.67 $0.17 $0.38 $0.13 $0.10
Bosnia And Herzegovina $0.81 $0.29 $0.26 $0.23 $0.14
Samoa - - - $0.24 $0.17
Faroe Islands $0.06 $0.10 $0.05 - -
Honduras $0.81 $0.20 $0.22 $0.25 $0.13
Somalia $0.50 $0.19 $0.27 - -
Botswana $0.72 $0.22 $0.32 $0.18 $0.12
Rwanda $0.50 $0.21 $0.37 $0.08 $0.07
Belize $0.50 $0.22 $0.23 $0.18 $0.10
Greece (VAT) $0.33 $0.19 $0.18 $0.26 $0.17
Iran, Islamic Republic Of $0.50 $0.20 $0.21 $0.10 $0.07
Martinique $0.50 $0.17 $0.15 $0.34 $0.22
Nicaragua $1.19 $0.17 $0.19 $0.19 $0.11
Mayotte - - - $0.34 $0.27
Vanuatu $0.09 $0.06 - $0.29 $0.08
Burundi $0.50 $0.13 $0.19 $0.12 $0.09
El Salvador $1.19 $0.16 $0.18 $0.17 $0.11
Nepal $2.68 $0.14 $0.25 $0.21 $0.18
Egypt $2.68 $0.20 $0.26 $0.19 $0.13
American Samoa $0.50 $0.50 $0.50 $0.17 $0.17
Korea, Democratic People's Republic Of - - - - -
Nauru $0.06 - - - -
Tonga $0.05 - - - -
Cape Verde $0.50 $0.26 $0.42 $0.17 $0.08
Cuba $0.50 $0.12 $0.17 $0.09 $0.06
Liberia $0.12 $0.05 $0.05 $0.10 $0.08
Saint Vincent And The Grenadines $0.24 $0.19 $0.24 $0.11 $0.07
Guyana $0.68 $0.17 $0.11 $0.14 $0.08
Sudan $1.19 $0.16 $0.27 - -
Sao Tome And Principe $0.11 $0.07 - $0.10 $0.07
Palestine, State of $1.68 $0.20 $0.29 $0.17 $0.13
Saint Pierre And Miquelon - - - $0.10 $0.06
Djibouti $0.09 $0.05 $0.05 $0.24 $0.07
Gibraltar $0.50 $0.50 $0.50 $0.16 $0.16
Algeria $2.68 $0.13 $0.27 $0.14 $0.10
Equatorial Guinea $0.40 $0.06 - $0.13 $0.10
Grenada $0.50 $0.20 $0.27 $0.11 $0.08
Guinea-Bissau - - - $0.10 $0.08
Syrian Arab Republic $2.49 $0.14 $0.33 - -
Yemen $0.83 $0.14 $0.19 $0.16 $0.11
Saint Martin - - - $0.05 $0.05
Venezuela $2.68 $0.09 $0.14 $0.11 $0.09
Gambia $0.10 $0.05 $0.05 $0.07 $0.06
Dominica $0.05 $0.12 $0.05 - -
Tajikistan $0.13 $0.05 - - -
Swaziland $0.65 $0.45 $0.50 $0.16 $0.12
Antigua And Barbuda $0.08 $0.05 - $0.09 $0.06
Virgin Islands, British $0.06 $0.05 $0.05 - -
Mauritania $0.40 $0.11 $0.12 $0.12 $0.09
Chad $0.09 - - - -
 
All other countries - $0.25 - $2.00 $0.06 - $0.22