Publisher Rates

The average CPM for 24th September 2021.

2021-09-24

Unique = average amount paid for 1000 visitors in the 24-hour period.

Raw = average amount paid on the 1st advert view for 1000 link views in the 24-hour period.

 

Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $54.60 $8.36 $4.69 $5.69 $3.22
Canada $7.84 $4.59 $2.55 $4.29 $2.56
United Kingdom $8.73 $4.61 $3.11 $3.42 $2.20
Australia $12.36 $3.20 $2.22 $3.60 $2.52
 
Finland $9.35 $9.20 $5.60 $8.81 $5.21
Norway $15.81 $6.55 $4.28 $3.61 $2.70
Estonia $5.82 $6.41 $4.11 $5.69 $4.11
Ukraine $4.88 $2.25 $1.34 $5.45 $3.55
South Africa $8.23 $2.91 $2.04 $5.15 $2.80
Benin $4.39 $2.52 $1.05 $5.07 $3.05
United Arab Emirates $5.76 $4.98 $3.62 $2.02 $1.34
Cameroon $3.01 $4.67 $2.15 $2.99 $1.80
Germany $31.26 $4.60 $2.22 $3.09 $1.88
Belgium $6.22 $4.31 $2.55 $2.56 $1.69
Malawi $4.94 $4.21 $1.50 $3.65 $1.37
Zambia $1.83 $2.42 $1.13 $3.91 $1.54
Lithuania $6.82 $2.55 $1.14 $3.80 $2.37
Senegal $4.08 $1.99 $1.14 $3.79 $2.11
Singapore $10.96 $3.67 $2.77 $3.38 $2.77
Burkina Faso $2.15 $2.44 $1.32 $3.54 $2.11
Netherlands $4.25 $3.35 $2.02 $2.62 $1.71
Austria $3.06 $3.27 $1.60 $2.91 $1.67
Bulgaria $2.45 $3.06 $1.57 $3.26 $2.07
Sweden $10.08 $3.26 $2.26 $1.09 $0.75
Guinea $1.77 $1.57 $0.96 $3.21 $1.69
Cote D'ivoire $2.75 $1.57 $1.15 $3.18 $2.21
Croatia $1.93 $1.05 $0.91 $3.13 $1.62
Nigeria $2.37 $2.15 $0.97 $3.13 $1.31
France $26.91 $3.08 $1.93 $1.85 $1.34
Ireland $3.18 $2.84 $1.86 $2.42 $1.47
New Zealand $5.99 $2.75 $1.73 $2.66 $1.78
Portugal $3.15 $2.67 $1.48 $2.62 $1.51
Ghana $2.87 $2.18 $1.10 $2.63 $1.27
Mexico $11.34 $2.02 $1.01 $2.62 $1.37
Belarus $7.40 $0.66 $0.75 $2.52 $1.36
Korea, Republic Of $73.20 $2.52 $2.03 $1.25 $0.87
Spain $21.65 $2.51 $1.67 $1.56 $1.03
Brazil $14.07 $2.49 $1.22 $1.73 $0.83
Italy $7.40 $2.40 $1.74 $0.93 $0.75
Iceland $1.81 $2.39 $1.32 $2.13 $1.47
Qatar $1.80 $2.39 $1.80 $1.04 $0.89
Thailand $6.74 $1.16 $0.69 $2.38 $1.40
Latvia $2.29 $2.37 $1.48 $1.90 $1.16
Czech Republic $4.31 $1.99 $1.38 $2.37 $1.48
Denmark $3.14 $2.34 $1.77 $1.32 $0.95
Romania $2.20 $2.34 $1.43 $1.92 $1.32
Hong Kong $2.24 $2.28 $1.40 $1.19 $0.95
Colombia $11.86 $2.23 $1.13 $2.16 $1.17
Kazakhstan $2.65 $0.82 $0.61 $2.22 $1.55
Switzerland $5.31 $2.22 $1.35 $1.03 $0.67
Mauritius $1.90 $2.00 $1.53 $1.39 $0.89
Uganda $2.93 $1.27 $0.76 $1.98 $1.35
Japan $8.86 $1.97 $1.50 $1.07 $0.87
Poland $8.85 $1.95 $1.34 $1.58 $1.02
Hungary $2.13 $1.63 $0.88 $1.95 $1.16
Bahrain $2.08 $1.93 $1.41 $1.29 $1.00
Sierra Leone $1.50 $1.89 $0.86 $1.44 $1.00
Luxembourg $1.46 $1.89 $1.12 $1.78 $0.93
Tanzania, United Republic Of $4.44 $1.87 $1.66 $0.61 $0.38
Chile $3.57 $1.85 $1.03 $1.24 $0.75
Saudi Arabia $7.53 $1.81 $1.40 $1.58 $1.14
Kenya $2.51 $1.18 $0.88 $1.80 $1.14
Wallis And Futuna $0.90 $1.74 $0.77 - -
Burundi $0.92 $1.69 $0.87 $0.53 $0.38
Turkmenistan $0.90 $0.42 $0.29 $1.68 $0.81
Dominican Republic $4.15 $1.60 $0.98 $1.03 $0.68
Mozambique $1.78 $1.30 $0.89 $1.52 $1.10
Mali $2.00 $1.51 $0.89 $1.13 $0.85
Cyprus $2.06 $1.49 $1.20 $1.22 $0.68
Peru $3.60 $1.46 $0.91 $1.39 $0.91
Andorra $1.64 $1.45 $1.36 $0.89 $0.61
Greece $3.04 $1.43 $0.87 $1.45 $0.87
Angola $1.32 $0.79 $0.73 $1.44 $0.96
Kuwait $2.34 $1.42 $0.92 $0.89 $0.68
Nepal $2.54 $1.39 $1.26 $0.72 $0.49
Iraq $4.62 $1.23 $1.22 $1.36 $0.87
Vanuatu $0.90 $1.35 $0.90 - -
Panama $2.69 $1.34 $0.96 $0.77 $0.50
Azerbaijan $1.19 $1.34 $0.79 $0.31 $0.22
Vietnam $5.41 $1.32 $0.74 $0.91 $0.56
Seychelles $0.90 $1.29 $0.66 $0.73 $0.51
Malaysia $3.56 $1.27 $0.78 $1.08 $0.73
Israel $2.35 $1.17 $0.78 $1.27 $0.75
Liechtenstein $0.98 $1.26 $0.91 $0.90 $0.73
Philippines $5.14 $1.23 $0.86 $1.00 $0.68
India $12.10 $1.22 $0.86 $1.08 $0.77
Sri Lanka $5.73 $1.17 $0.91 $0.50 $0.35
Isle Of Man $0.90 $1.17 $0.74 - -
Slovenia $0.90 $1.15 $0.80 $0.82 $0.41
Bangladesh $4.32 $1.10 $0.83 $1.14 $0.75
Oman $1.41 $1.13 $0.78 $0.52 $0.31
Armenia $1.46 $1.10 $0.87 $0.90 $0.66
Russian Federation $4.82 $1.09 $0.66 $0.87 $0.56
Indonesia $6.84 $1.09 $0.62 $0.92 $0.53
Slovakia $1.48 $0.67 $0.69 $1.08 $0.75
Monaco $0.97 $0.46 $0.40 $1.06 $0.78
San Marino $0.90 $0.98 $0.63 $1.03 $0.65
Antigua And Barbuda $0.79 $1.02 $0.79 $0.44 $0.36
Saint Vincent And The Grenadines $0.90 $1.00 $0.90 - -
Macedonia, The Former Yugoslav Republic Of $0.90 $0.99 $0.66 $0.92 $0.54
Mongolia $1.17 $0.95 $0.91 $0.26 $0.18
China $4.03 $0.62 $0.53 $0.94 $0.87
Moldova $1.82 $0.64 $0.73 $0.92 $0.73
Argentina $2.53 $0.55 $0.67 $0.91 $0.71
Uzbekistan $1.13 $0.84 $0.78 $0.91 $0.69
Taiwan $5.98 $0.90 $0.77 $0.61 $0.47
Micronesia, Federated States Of $0.90 $0.90 $0.90 - -
Jamaica $1.01 $0.88 $0.72 $0.29 $0.18
Gabon $0.90 $0.87 $0.73 $0.44 $0.33
Serbia $1.41 $0.87 $0.89 $0.55 $0.39
Somalia $4.01 $0.86 $0.91 $0.81 $0.50
Turks And Caicos Islands $0.90 $0.85 $0.90 $0.40 $0.21
Congo $0.98 $0.85 $0.96 $0.82 $0.58
Bermuda $0.90 $0.83 $0.79 $0.24 $0.19
Myanmar $2.45 $0.83 $0.80 $0.59 $0.40
Cambodia $3.30 $0.80 $0.52 $0.83 $0.47
French Guiana $0.91 $0.83 $0.56 $0.69 $0.35
Congo, The Democratic Republic Of The $1.24 $0.83 $0.68 $0.53 $0.46
Turkey $5.17 $0.82 $0.73 $0.78 $0.54
Central African Republic $0.77 $0.81 $0.58 $0.53 $0.48
Virgin Islands, U.S. $1.51 $0.80 $0.46 $0.21 $0.22
Togo $0.90 $0.79 $0.75 $0.72 $0.50
Martinique $0.95 $0.79 $0.57 $0.42 $0.32
Bolivia $1.93 $0.78 $0.71 $0.42 $0.24
Aland Islands $0.77 $0.77 $0.77 - -
Ecuador $3.59 $0.76 $0.70 $0.62 $0.41
Saint Lucia $0.90 $0.76 $0.83 - -
Liberia $0.90 $0.76 $0.76 $0.55 $0.36
Cape Verde $0.90 $0.75 $0.79 $0.48 $0.28
Costa Rica $1.46 $0.74 $0.65 $0.50 $0.29
Brunei Darussalam $0.90 $0.74 $0.64 $0.55 $0.27
Gambia $1.33 $0.73 $0.96 $0.60 $0.45
Equatorial Guinea $0.90 $0.73 $0.73 $0.26 $0.19
Puerto Rico $4.03 $0.71 $0.71 $0.66 $0.48
Solomon Islands $0.77 $0.59 $0.40 $0.71 $0.57
Nicaragua $1.46 $0.71 $0.70 $0.38 $0.22
Paraguay $1.72 $0.70 $0.71 $0.38 $0.25
Niger $0.90 $0.70 $0.70 $0.27 $0.20
Honduras $1.76 $0.69 $0.71 $0.44 $0.25
Georgia $1.18 $0.69 $0.77 $0.37 $0.26
Anguilla $0.90 $0.68 $0.75 $0.46 $0.24
Saint Barthélemy $0.47 $0.68 $0.25 - -
Greece (VAT) $1.78 $0.67 $0.70 $0.48 $0.39
Rwanda $0.90 $0.67 $0.72 $0.31 $0.24
Dominica $0.90 $0.67 $0.76 $0.39 $0.33
Albania $0.90 $0.67 $0.73 $0.48 $0.34
Pakistan $3.69 $0.66 $0.65 $0.44 $0.32
Tajikistan $0.79 $0.66 $0.45 $0.45 $0.33
Uruguay $2.01 $0.66 $0.68 $0.46 $0.33
El Salvador $3.10 $0.66 $0.67 $0.37 $0.22
Faroe Islands $0.48 $0.65 $0.41 - -
Macao $0.90 $0.65 $0.76 $0.42 $0.29
Saint Kitts And Nevis $0.90 $0.64 $0.67 - -
Morocco $4.40 $0.60 $0.65 $0.64 $0.46
Bosnia And Herzegovina $0.90 $0.52 $0.73 $0.64 $0.30
Jordan $1.84 $0.63 $0.63 $0.27 $0.17
French Polynesia $0.90 $0.63 $0.58 $0.45 $0.33
Greenland $0.63 $0.62 $0.62 - -
Bahamas $0.90 $0.62 $0.62 $0.29 $0.19
Iran, Islamic Republic Of $1.41 $0.61 $0.70 $0.21 $0.17
Algeria $4.15 $0.61 $0.62 $0.60 $0.44
Syrian Arab Republic $1.14 $0.60 $0.71 - -
Guinea-Bissau $0.73 $0.28 $0.23 $0.60 $0.26
Mayotte $0.63 $0.59 $0.51 $0.26 $0.25
Aruba $0.95 $0.58 $0.79 $0.25 $0.17
Tunisia $1.67 $0.58 $0.63 $0.53 $0.37
Réunion $1.30 $0.58 $0.72 $0.39 $0.30
Egypt $4.12 $0.58 $0.70 $0.56 $0.40
Afghanistan $1.41 $0.57 $0.76 $0.32 $0.23
Papua New Guinea $0.90 $0.57 $0.20 $0.46 $0.31
Kyrgyzstan $0.90 $0.57 $0.75 $0.33 $0.26
Samoa - - - $0.57 $0.29
Trinidad And Tobago $1.41 $0.56 $0.67 $0.26 $0.17
Barbados $0.90 $0.56 $0.64 - -
Swaziland $0.52 $0.56 $0.35 $0.20 $0.17
Guadeloupe $0.92 $0.55 $0.69 $0.45 $0.34
Mauritania $0.95 $0.54 $0.73 $0.28 $0.18
Maldives $0.90 $0.48 $0.69 $0.54 $0.31
Zimbabwe $0.90 $0.54 $0.70 $0.38 $0.27
Cayman Islands $0.48 $0.54 $0.34 - -
Guam $0.90 $0.53 $0.30 $0.37 $0.37
Montenegro $0.90 $0.53 $0.75 $0.51 $0.28
Libya $0.97 $0.52 $0.69 $0.27 $0.18
Ethiopia $0.97 $0.51 $0.74 $0.33 $0.23
Botswana $0.90 $0.48 $0.73 $0.51 $0.28
Sudan $1.40 $0.51 $0.83 $0.22 $0.18
Cuba $4.61 $0.51 $0.66 $0.47 $0.38
Guernsey $0.52 $0.50 $0.24 - -
Malta $0.90 $0.50 $0.77 $0.28 $0.26
Haiti $0.90 $0.49 $0.61 $0.24 $0.16
Venezuela $1.63 $0.49 $0.72 $0.25 $0.16
Namibia $1.18 $0.49 $0.71 $0.35 $0.25
Lao People's Democratic Republic $1.95 $0.49 $0.71 $0.34 $0.22
Northern Mariana Islands $0.46 $0.48 $0.32 $0.42 $0.38
Palestine, State of $1.40 $0.48 $0.80 $0.27 $0.20
Bhutan $0.90 $0.48 $0.28 $0.39 $0.29
Chad $0.73 $0.48 $0.22 $0.23 $0.15
Fiji $0.90 $0.47 $0.74 $0.47 $0.33
Guatemala $2.15 $0.47 $0.66 $0.38 $0.21
Jersey $0.85 $0.46 $0.34 $0.39 $0.33
Lebanon $0.90 $0.45 $0.69 $0.27 $0.18
Madagascar $0.90 $0.44 $0.70 $0.23 $0.17
Gibraltar $0.55 $0.44 $0.31 - -
Timor-Leste $0.80 $0.44 $0.35 $0.34 $0.27
Suriname $0.90 $0.43 $0.79 $0.22 $0.15
Yemen $1.28 $0.43 $0.68 $0.29 $0.22
Sao Tome And Principe $0.90 $0.30 $0.25 $0.43 $0.37
Guyana $0.90 $0.42 $0.71 $0.29 $0.22
Eritrea $0.56 $0.41 $0.34 $0.26 $0.22
Belize $2.60 $0.40 $0.28 $0.40 $0.23
Comoros - - - $0.40 $0.24
Saint Martin - - - $0.40 $0.27
Lesotho $0.80 $0.32 $0.23 $0.38 $0.20
New Caledonia $0.84 $0.36 $0.65 $0.32 $0.31
Grenada $0.48 $0.28 $0.15 $0.32 $0.25
Kiribati $0.26 $0.22 $0.22 - -
 
All other countries - $0.25 - $2.00 $0.06 - $0.22
Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $0.61 $0.87 $0.57 $0.80 $0.57
Canada $2.50 $2.76 $2.02 $0.70 $0.40
United Kingdom $2.50 $4.13 $1.91 $0.87 $0.67
Australia $0.56 $0.57 $0.50 $0.41 $0.36
 
Finland $2.50 $7.70 $1.93 $0.03 $0.03
Norway $2.50 $2.31 $1.93 $0.03 $0.03
Estonia $0.36 $0.36 $0.36 $0.03 $0.03
Ukraine $0.31 $0.29 $0.25 $0.31 $0.23
South Africa $0.51 $0.34 $0.34 $0.48 $0.25
Benin $0.03 $0.03 $0.03 $0.03 $0.03
United Arab Emirates $0.37 $0.72 $0.33 $0.47 $0.33
Cameroon $0.18 $0.03 $0.03 $0.14 $0.14
Germany $2.50 $2.21 $2.01 $0.54 $0.33
Belgium $0.31 $0.48 $0.30 $0.30 $0.30
Malawi $0.03 $0.03 $0.03 $0.03 $0.03
Zambia $0.14 $0.03 $0.03 $0.14 $0.14
Lithuania $0.26 $0.21 $0.21 $0.26 $0.26
Senegal $0.18 $0.03 $0.03 $0.14 $0.14
Singapore $0.51 $0.31 $0.31 $0.44 $0.44
Burkina Faso $0.18 $0.03 $0.03 $0.16 $0.16
Netherlands $0.36 $0.54 $0.34 $0.61 $0.31
Austria $0.25 $0.25 $0.25 $0.24 $0.24
Bulgaria $0.21 $0.22 $0.21 $0.03 $0.03
Sweden $0.36 $0.22 $0.20 $0.60 $0.24
Guinea $0.03 $0.03 $0.03 $0.03 $0.03
Cote D'ivoire $0.14 $0.03 $0.03 $0.14 $0.14
Croatia $0.21 $0.21 $0.21 $0.20 $0.20
Nigeria $0.52 $0.97 $0.42 $0.61 $0.39
France $0.51 $0.48 $0.30 $0.53 $0.33
Ireland $0.61 $0.57 $0.57 $0.56 $0.37
New Zealand $2.50 $2.19 $1.46 $0.81 $0.41
Portugal $0.21 $0.22 $0.20 $0.24 $0.18
Ghana $0.21 $0.21 $0.21 $0.32 $0.16
Mexico $0.31 $0.27 $0.21 $0.22 $0.19
Belarus $0.21 $0.19 $0.19 $0.03 $0.03
Korea, Republic Of $0.76 $0.84 $0.62 $0.85 $0.48
Spain $2.50 $0.35 $0.29 $0.23 $0.13
Brazil $0.21 $0.23 $0.17 $0.20 $0.14
Italy $0.36 $0.35 $0.28 $0.32 $0.17
Iceland $0.27 $0.27 $0.27 $0.03 $0.03
Qatar $0.36 $0.03 $0.03 $0.28 $0.28
Thailand $0.21 $0.21 $0.18 $0.20 $0.13
Latvia $0.20 $0.20 $0.20 $0.03 $0.03
Czech Republic $0.21 $0.21 $0.21 $0.03 $0.03
Denmark $0.34 $0.54 $0.24 $0.86 $0.24
Romania $0.21 $0.22 $0.21 $0.16 $0.15
Hong Kong $0.26 $0.25 $0.21 $0.26 $0.26
Colombia $0.21 $0.19 $0.17 $0.16 $0.14
Kazakhstan $0.03 $0.03 $0.03 $0.03 $0.03
Switzerland $0.36 $0.30 $0.27 $0.24 $0.24
Mauritius $0.14 $0.03 $0.03 $0.14 $0.14
Uganda $0.18 $0.03 $0.03 $0.14 $0.14
Japan $0.21 $0.34 $0.20 $0.26 $0.18
Poland $0.21 $0.23 $0.21 $0.11 $0.11
Hungary $0.21 $0.21 $0.21 $0.18 $0.18
Bahrain $0.36 $0.36 $0.36 $0.30 $0.30
Sierra Leone $0.03 $0.03 $0.03 $0.03 $0.03
Luxembourg $0.36 $0.32 $0.32 $0.03 $0.03
Tanzania, United Republic Of $0.18 $0.14 $0.14 $0.10 $0.10
Chile $0.21 $0.18 $0.17 $0.15 $0.15
Saudi Arabia $0.41 $0.41 $0.41 $0.43 $0.24
Kenya $0.18 $0.03 $0.03 $0.18 $0.12
Wallis And Futuna $0.03 $0.03 $0.03 $0.03 $0.03
Burundi $0.03 $0.03 $0.03 $0.03 $0.03
Turkmenistan $0.03 $0.03 $0.03 $0.03 $0.03
Dominican Republic $0.21 $0.19 $0.17 $0.18 $0.18
Mozambique $0.21 $0.21 $0.21 $0.16 $0.16
Mali $0.18 $0.03 $0.03 $0.16 $0.16
Cyprus $0.03 $0.03 $0.03 $0.03 $0.03
Peru $0.21 $0.20 $0.17 $0.21 $0.14
Andorra $0.18 $0.18 $0.18 $0.03 $0.03
Greece $0.36 $0.29 $0.29 $0.18 $0.18
Angola $0.21 $0.44 $0.15 $0.14 $0.14
Kuwait $0.18 $0.10 $0.10 $0.18 $0.18
Nepal $0.21 $0.23 $0.18 $0.16 $0.16
Iraq $0.21 $0.19 $0.19 $0.16 $0.15
Vanuatu $0.03 $0.03 $0.03 $0.03 $0.03
Panama $0.21 $0.21 $0.21 $0.15 $0.15
Azerbaijan $0.21 $0.19 $0.19 $0.10 $0.10
Vietnam $0.21 $0.25 $0.17 $0.26 $0.14
Seychelles $0.03 $0.03 $0.03 $0.03 $0.03
Malaysia $0.36 $0.29 $0.27 $0.27 $0.15
Israel $0.51 $0.35 $0.28 $0.31 $0.26
Liechtenstein $0.03 $0.03 $0.03 $0.03 $0.03
Philippines $0.21 $0.20 $0.18 $0.20 $0.12
India $0.31 $0.31 $0.24 $0.28 $0.23
Sri Lanka $0.26 $0.29 $0.20 $0.19 $0.14
Isle Of Man $0.03 $0.03 $0.03 $0.03 $0.03
Slovenia $0.21 $0.19 $0.18 $0.03 $0.03
Bangladesh $0.21 $0.25 $0.16 $0.20 $0.14
Oman $0.21 $0.21 $0.21 $0.23 $0.15
Armenia $0.03 $0.03 $0.03 $0.03 $0.03
Russian Federation $0.51 $0.36 $0.29 $0.34 $0.26
Indonesia $0.21 $0.22 $0.17 $0.29 $0.13
Slovakia $0.21 $0.21 $0.21 $0.03 $0.03
Monaco $0.03 $0.03 $0.03 $0.03 $0.03
San Marino $0.03 $0.03 $0.03 $0.03 $0.03
Antigua And Barbuda $0.03 $0.03 $0.03 $0.03 $0.03
Saint Vincent And The Grenadines $0.03 $0.03 $0.03 $0.03 $0.03
Macedonia, The Former Yugoslav Republic Of $0.21 $0.20 $0.19 $0.03 $0.03
Mongolia $0.21 $0.19 $0.19 $0.03 $0.03
China $0.21 $0.20 $0.17 $0.17 $0.15
Moldova $0.21 $0.20 $0.18 $0.19 $0.15
Argentina $0.21 $0.24 $0.17 $0.18 $0.14
Uzbekistan $0.21 $0.17 $0.17 $0.03 $0.03
Taiwan $0.21 $0.22 $0.17 $0.16 $0.13
Micronesia, Federated States Of $0.03 $0.03 $0.03 $0.03 $0.03
Jamaica $0.18 $0.28 $0.14 $0.14 $0.14
Gabon $0.18 $0.03 $0.03 $0.18 $0.18
Serbia $0.31 $0.31 $0.31 $0.44 $0.22
Somalia $0.03 $0.03 $0.03 $0.03 $0.03
Turks And Caicos Islands $0.03 $0.03 $0.03 $0.03 $0.03
Congo $0.21 $0.21 $0.21 $0.03 $0.03
Bermuda $0.21 $0.39 $0.19 $0.03 $0.03
Myanmar $0.18 $0.15 $0.10 $0.32 $0.11
Cambodia $0.21 $0.23 $0.17 $0.16 $0.16
French Guiana $0.03 $0.03 $0.03 $0.03 $0.03
Congo, The Democratic Republic Of The $0.14 $0.03 $0.03 $0.14 $0.14
Turkey $0.21 $0.29 $0.18 $0.28 $0.14
Central African Republic $0.03 $0.03 $0.03 $0.03 $0.03
Virgin Islands, U.S. $0.03 $0.03 $0.03 $0.03 $0.03
Togo $0.03 $0.03 $0.03 $0.03 $0.03
Martinique $0.03 $0.03 $0.03 $0.03 $0.03
Bolivia $0.21 $0.19 $0.17 $0.16 $0.16
Aland Islands $0.03 $0.03 $0.03 $0.03 $0.03
Ecuador $0.21 $0.21 $0.17 $0.15 $0.13
Saint Lucia $0.18 $0.03 $0.03 $0.03 $0.03
Liberia $0.18 $0.03 $0.03 $0.18 $0.18
Cape Verde $0.03 $0.03 $0.03 $0.03 $0.03
Costa Rica $0.21 $0.24 $0.18 $0.28 $0.14
Brunei Darussalam $0.18 $0.18 $0.18 $0.03 $0.03
Gambia $0.03 $0.03 $0.03 $0.03 $0.03
Equatorial Guinea $0.03 $0.03 $0.03 $0.03 $0.03
Puerto Rico $0.21 $0.16 $0.16 $0.14 $0.14
Solomon Islands $0.03 $0.03 $0.03 $0.03 $0.03
Nicaragua $0.18 $0.18 $0.18 $0.32 $0.16
Paraguay $0.21 $0.21 $0.21 $0.03 $0.03
Niger $0.14 $0.03 $0.03 $0.41 $0.11
Honduras $0.21 $0.21 $0.18 $0.12 $0.12
Georgia $0.36 $0.26 $0.26 $0.10 $0.10
Anguilla $0.03 $0.03 $0.03 $0.03 $0.03
Saint Barthélemy $0.03 $0.03 $0.03 $0.03 $0.03
Greece (VAT) $0.21 $0.16 $0.16 $0.03 $0.03
Rwanda $0.21 $0.21 $0.21 $0.03 $0.03
Dominica $0.03 $0.03 $0.03 $0.03 $0.03
Albania $0.21 $0.21 $0.18 $0.16 $0.16
Pakistan $0.21 $0.23 $0.19 $0.17 $0.15
Tajikistan $0.03 $0.03 $0.03 $0.03 $0.03
Uruguay $0.18 $0.30 $0.15 $0.14 $0.14
El Salvador $0.21 $0.19 $0.19 $0.18 $0.18
Faroe Islands $0.03 $0.03 $0.03 $0.03 $0.03
Macao $0.03 $0.03 $0.03 $0.03 $0.03
Saint Kitts And Nevis $0.03 $0.03 $0.03 $0.03 $0.03
Morocco $0.21 $0.22 $0.19 $0.14 $0.14
Bosnia And Herzegovina $0.21 $0.21 $0.21 $0.14 $0.14
Jordan $0.26 $0.23 $0.19 $0.23 $0.21
French Polynesia $0.18 $0.03 $0.03 $0.18 $0.18
Greenland $0.03 $0.03 $0.03 $0.03 $0.03
Bahamas $0.14 $0.03 $0.03 $0.34 $0.11
Iran, Islamic Republic Of $0.21 $0.30 $0.20 $0.03 $0.03
Algeria $0.21 $0.23 $0.17 $0.17 $0.13
Syrian Arab Republic $0.18 $0.18 $0.18 $0.03 $0.03
Guinea-Bissau $0.03 $0.03 $0.03 $0.03 $0.03
Mayotte $0.03 $0.03 $0.03 $0.03 $0.03
Aruba $0.03 $0.03 $0.03 $0.03 $0.03
Tunisia $0.21 $0.26 $0.17 $0.19 $0.14
Réunion $0.21 $0.21 $0.21 $0.03 $0.03
Egypt $0.21 $0.21 $0.18 $0.23 $0.14
Afghanistan $0.14 $0.03 $0.03 $0.14 $0.14
Papua New Guinea $0.21 $0.16 $0.16 $0.18 $0.18
Kyrgyzstan $0.03 $0.03 $0.03 $0.03 $0.03
Samoa $0.03 $0.03 $0.03 $0.03 $0.03
Trinidad And Tobago $0.21 $0.24 $0.16 $0.14 $0.14
Barbados $0.21 $0.21 $0.21 $0.03 $0.03
Swaziland $0.03 $0.03 $0.03 $0.03 $0.03
Guadeloupe $0.18 $0.28 $0.14 $0.03 $0.03
Mauritania $0.03 $0.03 $0.03 $0.03 $0.03
Maldives $0.18 $0.03 $0.03 $0.25 $0.16
Zimbabwe $0.18 $0.10 $0.10 $0.20 $0.15
Cayman Islands $0.03 $0.03 $0.03 $0.03 $0.03
Guam $0.03 $0.03 $0.03 $0.03 $0.03
Montenegro $0.21 $0.18 $0.18 $0.03 $0.03
Libya $0.14 $0.03 $0.03 $0.12 $0.12
Ethiopia $0.21 $0.21 $0.21 $0.03 $0.03
Botswana $0.14 $0.03 $0.03 $0.14 $0.14
Sudan $0.03 $0.03 $0.03 $0.03 $0.03
Cuba $0.21 $0.18 $0.16 $0.19 $0.12
Guernsey $0.03 $0.03 $0.03 $0.03 $0.03
Malta $0.21 $0.21 $0.18 $0.03 $0.03
Haiti $0.18 $0.03 $0.03 $0.16 $0.16
Venezuela $0.21 $0.23 $0.17 $0.17 $0.14
Namibia $0.03 $0.03 $0.03 $0.03 $0.03
Lao People's Democratic Republic $0.21 $0.21 $0.21 $0.13 $0.13
Northern Mariana Islands $0.03 $0.03 $0.03 $0.03 $0.03
Palestine, State of $0.18 $0.18 $0.18 $0.15 $0.15
Bhutan $0.03 $0.03 $0.03 $0.03 $0.03
Chad $0.03 $0.03 $0.03 $0.03 $0.03
Fiji $0.03 $0.03 $0.03 $0.03 $0.03
Guatemala $0.21 $0.21 $0.17 $0.12 $0.12
Jersey $0.03 $0.03 $0.03 $0.03 $0.03
Lebanon $0.21 $0.29 $0.17 $0.21 $0.13
Madagascar $0.03 $0.03 $0.03 $0.03 $0.03
Gibraltar $0.03 $0.03 $0.03 $0.03 $0.03
Timor-Leste $0.03 $0.03 $0.03 $0.03 $0.03
Suriname $0.03 $0.03 $0.03 $0.03 $0.03
Yemen $0.14 $0.10 $0.10 $0.17 $0.11
Sao Tome And Principe $0.03 $0.03 $0.03 $0.03 $0.03
Guyana $0.03 $0.03 $0.03 $0.03 $0.03
Eritrea $0.03 $0.03 $0.03 $0.03 $0.03
Belize $0.03 $0.03 $0.03 $0.03 $0.03
Comoros $0.03 $0.03 $0.03 $0.03 $0.03
Saint Martin $0.03 $0.03 $0.03 $0.03 $0.03
Lesotho $0.03 $0.03 $0.03 $0.03 $0.03
New Caledonia $0.03 $0.03 $0.03 $0.03 $0.03
Grenada $0.03 $0.03 $0.03 $0.03 $0.03
Kiribati $0.03 $0.03 $0.03 $0.03 $0.03
 
All other countries - $0.25 - $2.00 $0.06 - $0.22
Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $6.18 $4.44 $2.20 $4.64 $2.24
Canada $3.44 $3.73 $1.21 $2.63 $1.20
United Kingdom $3.36 $2.83 $1.22 $2.70 $1.60
Australia $3.44 $1.68 $0.83 $2.03 $1.20
 
Finland $4.50 $6.81 $2.25 $4.37 $2.49
Norway $7.26 $4.77 $1.63 $2.32 $1.25
Estonia $3.12 $4.95 $1.70 $3.01 $2.09
Ukraine $2.36 $2.57 $0.78 $4.13 $2.20
South Africa $3.51 $1.02 $0.41 $2.66 $1.15
Benin $1.91 $1.59 $0.53 $3.11 $1.53
United Arab Emirates $3.15 $3.09 $1.79 $1.88 $1.03
Cameroon $1.45 $3.69 $1.23 $1.28 $0.64
Germany $14.33 $2.64 $0.94 $1.59 $0.86
Belgium $2.01 $3.53 $1.24 $2.06 $1.19
Malawi $2.12 $3.14 $0.93 $2.02 $0.72
Zambia $1.10 $1.88 $0.68 $2.96 $1.08
Lithuania $5.74 $2.38 $0.52 $2.38 $1.61
Senegal $1.92 $1.17 $0.59 $2.77 $1.19
Singapore $8.55 $3.52 $2.18 $2.36 $1.83
Burkina Faso $1.37 $1.26 $0.57 $2.34 $1.35
Netherlands $2.04 $3.17 $1.02 $1.90 $1.06
Austria $1.60 $2.68 $0.68 $1.73 $0.78
Bulgaria $1.22 $4.49 $1.08 $1.74 $0.91
Sweden $4.14 $1.37 $0.70 $0.80 $0.48
Guinea $0.87 $0.82 $0.46 $1.99 $0.83
Cote D'ivoire $1.00 $0.96 $0.47 $1.69 $0.86
Croatia $0.74 $0.86 $0.40 $1.51 $0.70
Nigeria $1.10 $0.97 $0.39 $2.30 $0.82
France $2.89 $1.55 $0.74 $1.07 $0.63
Ireland $1.68 $3.46 $1.14 $2.18 $1.11
New Zealand $3.36 $2.33 $0.90 $1.63 $0.88
Portugal $2.14 $1.97 $0.81 $2.01 $1.02
Ghana $1.21 $1.60 $0.51 $1.67 $0.64
Mexico $4.89 $1.29 $0.51 $1.32 $0.57
Belarus $3.24 $0.44 $0.26 $2.11 $1.03
Korea, Republic Of $33.60 $1.57 $0.47 $0.89 $0.49
Spain $18.00 $1.48 $0.81 $1.06 $0.60
Brazil $8.12 $1.90 $0.85 $1.13 $0.46
Italy $2.52 $1.39 $0.82 $0.60 $0.47
Iceland $0.81 $0.61 $0.33 $0.79 $0.47
Qatar $0.80 $1.92 $0.80 $1.00 $0.80
Thailand $2.78 $0.78 $0.31 $1.27 $0.72
Latvia $1.05 $2.46 $0.70 $0.87 $0.58
Czech Republic $1.43 $1.41 $0.37 $0.85 $0.47
Denmark $1.68 $1.54 $0.79 $1.13 $0.78
Romania $1.19 $1.73 $0.78 $1.35 $0.75
Hong Kong $1.24 $0.74 $0.38 $0.43 $0.28
Colombia $5.16 $1.09 $0.48 $1.10 $0.52
Kazakhstan $1.74 $0.52 $0.28 $1.62 $1.05
Switzerland $3.36 $1.96 $0.64 $0.81 $0.48
Mauritius $0.94 $1.03 $0.62 $0.60 $0.37
Uganda $1.38 $0.86 $0.39 $1.00 $0.61
Japan $4.07 $1.43 $0.66 $0.70 $0.53
Poland $1.13 $1.02 $0.51 $0.74 $0.46
Hungary $0.89 $1.18 $0.47 $1.04 $0.59
Bahrain $1.35 $1.17 $0.80 $1.00 $0.67
Sierra Leone $0.88 $0.87 $0.42 $0.86 $0.59
Luxembourg $0.67 $1.02 $0.53 $0.83 $0.40
Tanzania, United Republic Of $2.06 $0.96 $0.62 $0.44 $0.24
Chile $1.50 $0.86 $0.46 $0.71 $0.42
Saudi Arabia $3.51 $0.62 $0.38 $0.72 $0.34
Kenya $1.57 $0.76 $0.39 $1.16 $0.61
Wallis And Futuna $0.40 $1.10 $0.27 - -
Burundi $0.57 $1.18 $0.40 $0.32 $0.21
Turkmenistan $0.72 $0.39 $0.31 $0.70 $0.59
Dominican Republic $1.57 $0.91 $0.40 $0.72 $0.40
Mozambique $0.80 $0.83 $0.44 $1.22 $0.76
Mali $0.88 $1.18 $0.50 $0.93 $0.58
Cyprus $1.12 $0.71 $0.46 $0.75 $0.33
Peru $1.65 $0.81 $0.41 $0.74 $0.41
Andorra $0.67 $0.67 $0.54 $0.59 $0.30
Greece $1.42 $0.88 $0.42 $0.92 $0.50
Angola $0.73 $0.53 $0.28 $1.12 $0.61
Kuwait $1.43 $0.98 $0.41 $0.74 $0.40
Nepal $1.02 $1.35 $0.83 $0.53 $0.34
Iraq $1.28 $1.14 $0.61 $1.21 $0.62
Vanuatu $0.40 $0.71 $0.40 - -
Panama $1.90 $0.83 $0.46 $0.62 $0.40
Azerbaijan $0.56 $0.72 $0.35 $0.23 $0.12
Vietnam $1.65 $1.03 $0.42 $0.52 $0.31
Seychelles $0.40 $0.55 $0.26 $0.25 $0.19
Malaysia $1.20 $0.62 $0.27 $0.68 $0.41
Israel $1.01 $0.59 $0.27 $0.56 $0.25
Liechtenstein $0.48 $0.64 $0.48 $0.82 $0.39
Philippines $2.48 $0.48 $0.31 $0.39 $0.19
India $5.84 $0.70 $0.33 $0.61 $0.37
Sri Lanka $2.32 $0.71 $0.35 $0.29 $0.18
Isle Of Man $0.40 $0.74 $0.24 - -
Slovenia $0.40 $0.50 $0.28 $0.44 $0.24
Bangladesh $1.88 $0.76 $0.42 $1.00 $0.62
Oman $0.57 $0.55 $0.30 $0.43 $0.20
Armenia $0.67 $0.87 $0.40 $0.37 $0.27
Russian Federation $2.55 $1.34 $0.33 $0.65 $0.34
Indonesia $3.82 $0.84 $0.36 $0.60 $0.25
Slovakia $0.48 $0.48 $0.27 $0.55 $0.34
Monaco $0.47 $0.34 $0.21 $0.65 $0.44
San Marino $0.40 $0.35 $0.24 $0.45 $0.31
Antigua And Barbuda $0.32 $0.32 $0.32 $0.27 $0.24
Saint Vincent And The Grenadines $0.40 $0.76 $0.36 - -
Macedonia, The Former Yugoslav Republic Of $0.40 $0.60 $0.31 $0.39 $0.25
Mongolia $0.53 $0.51 $0.37 $0.19 $0.12
China $1.68 $0.32 $0.22 $0.77 $0.62
Moldova $1.22 $0.48 $0.27 $0.72 $0.48
Argentina $1.18 $0.37 $0.22 $0.32 $0.22
Uzbekistan $0.52 $0.51 $0.30 $0.55 $0.39
Taiwan $0.82 $0.48 $0.27 $0.27 $0.22
Micronesia, Federated States Of $0.40 $0.40 $0.40 - -
Jamaica $0.51 $0.36 $0.23 $0.18 $0.11
Gabon $0.40 $0.49 $0.23 $0.23 $0.17
Serbia $0.40 $0.73 $0.40 $0.43 $0.31
Somalia $0.54 $0.51 $0.42 $0.58 $0.31
Turks And Caicos Islands $0.40 $0.55 $0.40 $0.27 $0.12
Congo $0.48 $0.59 $0.45 $0.63 $0.46
Bermuda $0.40 $0.65 $0.28 $0.12 $0.11
Myanmar $1.11 $0.59 $0.30 $0.37 $0.21
Cambodia $2.29 $0.63 $0.26 $0.40 $0.22
French Guiana $0.40 $0.42 $0.20 $0.57 $0.26
Congo, The Democratic Republic Of The $0.74 $0.63 $0.34 $0.45 $0.37
Turkey $3.83 $0.40 $0.26 $0.43 $0.19
Central African Republic $0.40 $0.53 $0.29 $0.32 $0.32
Virgin Islands, U.S. $1.01 $0.65 $0.44 - -
Togo $0.40 $0.48 $0.26 $0.37 $0.23
Martinique $0.45 $0.55 $0.27 $0.32 $0.24
Bolivia $0.92 $0.41 $0.24 $0.20 $0.11
Aland Islands $0.47 $0.40 $0.40 - -
Ecuador $1.38 $0.44 $0.24 $0.33 $0.19
Saint Lucia $0.40 $0.48 $0.35 - -
Liberia $0.40 $0.52 $0.26 $0.43 $0.17
Cape Verde $0.40 $0.56 $0.28 $0.38 $0.20
Costa Rica $0.45 $0.37 $0.21 $0.25 $0.14
Brunei Darussalam $0.40 $0.59 $0.27 $0.45 $0.20
Gambia $0.65 $0.80 $0.43 $0.31 $0.28
Equatorial Guinea $0.40 $0.43 $0.24 $0.15 $0.13
Puerto Rico $1.33 $0.45 $0.26 $0.41 $0.28
Solomon Islands $0.67 $0.55 $0.53 $0.31 $0.32
Nicaragua $0.45 $0.41 $0.22 $0.22 $0.11
Paraguay $0.71 $0.38 $0.23 $0.19 $0.12
Niger $0.40 $0.41 $0.22 $0.16 $0.13
Honduras $1.24 $0.40 $0.22 $0.22 $0.12
Georgia $0.68 $0.41 $0.27 $0.27 $0.19
Anguilla $0.40 $0.48 $0.25 $0.31 $0.20
Saint Barthélemy $0.33 $0.47 $0.25 - -
Greece (VAT) $1.28 $0.39 $0.24 $0.34 $0.25
Rwanda $0.40 $0.38 $0.24 $0.17 $0.11
Dominica $0.40 $0.47 $0.27 $0.20 $0.14
Albania $0.40 $0.39 $0.24 $0.27 $0.18
Pakistan $1.72 $0.42 $0.27 $0.30 $0.19
Tajikistan $0.40 $0.49 $0.23 $0.24 $0.18
Uruguay $0.81 $0.32 $0.20 $0.21 $0.13
El Salvador $0.78 $0.37 $0.21 $0.21 $0.11
Faroe Islands $0.23 $0.19 $0.15 - -
Macao $0.40 $0.52 $0.27 $0.28 $0.20
Saint Kitts And Nevis $0.40 $0.43 $0.17 - -
Morocco $1.86 $0.34 $0.24 $0.26 $0.18
Bosnia And Herzegovina $0.40 $0.34 $0.23 $0.31 $0.14
Jordan $0.76 $0.33 $0.23 $0.19 $0.10
French Polynesia $0.40 $0.23 $0.17 $0.37 $0.28
Greenland $0.40 $0.38 $0.24 - -
Bahamas $0.40 $0.47 $0.22 $0.18 $0.13
Iran, Islamic Republic Of $0.40 $0.20 $0.20 $0.13 $0.08
Algeria $1.73 $0.37 $0.25 $0.35 $0.22
Syrian Arab Republic $0.41 $0.25 $0.21 - -
Guinea-Bissau $0.23 $0.23 $0.23 $0.22 $0.06
Mayotte $0.40 $0.31 $0.28 $0.30 $0.19
Aruba $0.45 $0.41 $0.28 $0.18 $0.11
Tunisia $0.66 $0.31 $0.23 $0.22 $0.15
Réunion $0.80 $0.46 $0.28 $0.36 $0.26
Egypt $2.42 $0.38 $0.24 $0.32 $0.18
Afghanistan $0.59 $0.40 $0.28 $0.22 $0.15
Papua New Guinea $0.40 $0.57 $0.26 $0.35 $0.21
Kyrgyzstan $0.40 $0.50 $0.32 $0.19 $0.13
Samoa - - - $0.59 $0.26
Trinidad And Tobago $0.40 $0.43 $0.22 $0.17 $0.11
Barbados $0.40 $0.43 $0.20 - -
Swaziland $0.40 $0.40 $0.29 $0.21 $0.11
Guadeloupe $0.42 $0.45 $0.26 $0.32 $0.28
Mauritania $0.45 $0.39 $0.22 $0.17 $0.09
Maldives $0.40 $0.38 $0.25 $0.38 $0.22
Zimbabwe $0.46 $0.42 $0.23 $0.24 $0.14
Cayman Islands $0.40 $0.46 $0.34 - -
Guam $0.40 $0.41 $0.29 $0.49 $0.27
Montenegro $0.40 $0.35 $0.26 $0.31 $0.13
Libya $0.47 $0.32 $0.21 $0.17 $0.09
Ethiopia $0.47 $0.35 $0.25 $0.20 $0.15
Botswana $0.40 $0.36 $0.24 $0.34 $0.16
Sudan $0.40 $0.29 $0.21 $0.13 $0.08
Cuba $2.63 $0.35 $0.23 $0.20 $0.14
Guernsey $0.40 $0.41 $0.24 - -
Malta $0.40 $0.34 $0.26 $0.19 $0.15
Haiti $0.40 $0.29 $0.19 $0.17 $0.10
Venezuela $0.62 $0.31 $0.22 $0.14 $0.09
Namibia $0.68 $0.51 $0.27 $0.28 $0.19
Lao People's Democratic Republic $1.20 $0.36 $0.24 $0.20 $0.12
Northern Mariana Islands $0.60 $0.57 $0.36 $0.40 $0.35
Palestine, State of $0.84 $0.26 $0.21 $0.22 $0.10
Bhutan $0.40 $0.35 $0.27 $0.24 $0.15
Chad $0.40 $0.50 $0.28 $0.10 $0.07
Fiji $0.40 $0.35 $0.28 $0.40 $0.26
Guatemala $0.96 $0.29 $0.20 $0.22 $0.11
Jersey $0.43 $0.44 $0.31 $0.44 $0.20
Lebanon $0.40 $0.28 $0.20 $0.17 $0.09
Madagascar $0.45 $0.28 $0.22 $0.17 $0.11
Gibraltar $0.40 $0.35 $0.29 - -
Timor-Leste $0.68 $0.52 $0.36 $0.20 $0.16
Suriname $0.40 $0.37 $0.29 $0.12 $0.08
Yemen $0.62 $0.31 $0.21 $0.26 $0.12
Sao Tome And Principe $0.40 $0.70 $0.24 $0.16 $0.17
Guyana $0.40 $0.33 $0.20 $0.20 $0.14
Eritrea $0.40 $0.31 $0.27 $0.20 $0.17
Belize $0.55 $0.38 $0.19 $0.18 $0.13
Comoros - - - $0.24 $0.15
Saint Martin - - - $0.21 $0.16
Lesotho $0.40 $0.23 $0.18 $0.28 $0.14
New Caledonia $0.40 $0.29 $0.16 $0.48 $0.23
Grenada $0.40 $0.25 $0.13 $0.14 $0.12
Kiribati $0.34 $0.22 $0.22 - -
 
All other countries - $0.25 - $2.00 $0.06 - $0.22