Publisher Rates

The average CPM for 28th November 2020.

2020-11-28

Unique = average amount paid for 1000 visitors in the 24-hour period.

Raw = average amount paid on the 1st advert view for 1000 link views in the 24-hour period.

 

Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $133.62 $9.05 $4.68 $6.73 $4.13
Canada $42.21 $4.73 $2.58 $3.79 $2.36
United Kingdom $60.02 $3.81 $2.74 $3.05 $2.20
Australia $11.98 $4.07 $2.59 $2.70 $2.07
 
Norway $6.02 $5.72 $3.47 $5.46 $3.48
Finland $3.76 $4.97 $2.91 $4.56 $2.70
Malawi $5.89 $4.31 $1.47 $4.87 $1.80
Cameroon $1.86 $2.16 $0.94 $4.47 $1.82
France $21.68 $4.26 $2.93 $1.17 $0.85
New Zealand $3.22 $4.20 $2.60 $2.95 $2.05
Germany $80.68 $4.07 $2.50 $2.58 $1.76
Ukraine $4.41 $0.71 $0.48 $3.75 $2.29
South Africa $23.47 $1.84 $1.35 $3.72 $2.32
Kazakhstan $2.46 $0.89 $0.60 $3.61 $1.97
Nigeria $4.20 $2.39 $1.05 $3.55 $1.46
United Arab Emirates $3.95 $3.43 $2.22 $3.20 $2.38
Belgium $8.72 $3.22 $2.16 $2.72 $2.04
Latvia $2.80 $2.85 $1.66 $2.07 $1.20
Cyprus $2.94 $1.17 $1.01 $2.64 $2.00
Bahamas $3.22 $2.48 $1.28 $0.52 $0.35
Switzerland $2.74 $2.04 $1.20 $2.35 $1.30
Cote D'ivoire $2.09 $2.11 $1.12 $2.35 $1.37
Netherlands $8.05 $2.30 $1.54 $1.95 $1.47
Korea, Republic Of $18.15 $2.27 $2.36 $0.86 $0.53
Bulgaria $3.24 $2.27 $1.30 $2.18 $1.23
Iceland $1.80 $2.17 $1.60 $1.04 $0.90
Austria $2.82 $2.10 $1.10 $1.55 $0.92
Mali $2.02 $1.34 $0.71 $2.09 $0.87
Turkmenistan $0.81 $2.09 $0.81 - -
Uganda $2.88 $1.19 $0.71 $2.06 $1.28
Singapore $2.70 $0.91 $0.46 $2.05 $1.70
Brazil $7.04 $1.97 $0.99 $1.14 $0.67
Romania $2.00 $1.87 $1.13 $1.61 $1.12
Lithuania $2.40 $0.88 $0.67 $1.87 $1.43
Mauritius $1.20 $1.87 $1.01 $1.43 $0.78
Luxembourg $0.91 $1.85 $0.90 $1.31 $0.84
Antigua And Barbuda $1.37 $1.82 $0.58 - -
Mexico $5.55 $1.68 $0.99 $1.81 $0.99
Central African Republic $3.03 $1.79 $1.29 $0.31 $0.10
Chile $4.41 $1.79 $1.04 $1.11 $0.70
Denmark $10.27 $1.65 $1.27 $1.75 $1.26
Qatar $1.84 $1.74 $0.80 $1.75 $1.27
Solomon Islands $0.63 $1.74 $0.39 $0.74 $0.24
Ghana $4.67 $1.21 $0.81 $1.73 $0.81
Senegal $1.30 $0.78 $0.41 $1.71 $1.16
Malaysia $4.02 $1.39 $0.87 $1.69 $1.16
Estonia $5.67 $1.65 $0.95 $1.45 $0.92
Sierra Leone $3.16 $0.99 $0.72 $1.65 $0.61
Hungary $3.50 $1.64 $0.90 $1.49 $1.12
Iraq $7.43 $1.03 $0.69 $1.58 $1.07
Italy $8.11 $1.52 $1.08 $1.33 $1.03
Zambia $0.98 $0.88 $0.49 $1.52 $0.75
Spain $9.04 $1.51 $0.86 $1.21 $0.84
Czech Republic $1.64 $0.80 $0.51 $1.48 $0.95
Greece $3.24 $1.34 $0.81 $1.47 $1.02
Burkina Faso $1.02 $1.44 $0.71 $1.34 $0.78
Peru $5.30 $1.44 $0.74 $1.23 $0.83
Bermuda $0.71 $1.43 $0.42 $0.63 $0.18
Thailand $5.78 $0.71 $0.58 $1.42 $0.86
Ireland $2.70 $1.41 $0.96 $1.05 $0.74
Colombia $8.13 $1.22 $0.69 $1.39 $0.84
French Guiana $0.97 $1.38 $0.51 $0.53 $0.39
Saudi Arabia $4.03 $1.38 $0.59 $1.20 $0.90
Portugal $4.88 $1.00 $0.53 $1.36 $0.75
Benin $1.30 $0.73 $0.39 $1.31 $0.82
Kenya $1.73 $0.66 $0.42 $1.31 $0.65
Guinea $1.27 $0.98 $0.65 $1.27 $0.81
Hong Kong $1.40 $1.26 $1.13 $0.71 $0.41
Poland $9.39 $1.25 $0.81 $1.18 $0.76
Virgin Islands, U.S. $3.11 $1.23 $0.96 $0.34 $0.23
Mozambique $1.96 $0.95 $0.65 $1.23 $0.71
Andorra $0.91 $1.21 $0.76 $0.53 $0.37
Maldives $0.90 $1.21 $0.53 $0.58 $0.33
Philippines $5.16 $1.20 $0.91 $0.92 $0.57
Costa Rica $5.45 $1.20 $0.65 $0.80 $0.49
Tanzania, United Republic Of $3.39 $0.75 $0.65 $1.20 $0.83
Sweden $7.01 $1.15 $0.86 $1.18 $0.73
Armenia $0.90 $1.18 $0.89 $0.64 $0.51
Puerto Rico $4.45 $1.16 $0.88 $0.70 $0.49
Montenegro $0.90 $1.16 $0.72 $1.02 $0.60
Slovenia $0.90 $1.12 $0.66 $0.65 $0.35
Cayman Islands $0.90 $1.11 $0.48 $0.35 $0.15
Vietnam $15.12 $0.75 $0.49 $1.09 $0.67
Macedonia, The Former Yugoslav Republic Of $0.90 $1.08 $0.70 $1.08 $0.60
Croatia $1.21 $0.72 $0.44 $1.07 $0.55
Panama $10.18 $0.84 $0.43 $1.06 $0.76
Turks And Caicos Islands $0.48 $1.06 $0.45 $0.30 $0.26
Israel $5.23 $0.96 $0.65 $1.03 $0.72
Bolivia $5.02 $1.03 $0.47 $0.85 $0.50
Japan $12.00 $1.03 $0.54 $0.48 $0.34
Oman $1.05 $0.77 $0.61 $1.01 $0.63
Guatemala $3.83 $1.00 $0.43 $0.56 $0.38
Réunion $1.17 $1.00 $0.46 $0.39 $0.30
Russian Federation $3.34 $0.96 $0.64 $0.92 $0.62
Chad $0.76 $0.35 $0.35 $0.95 $0.46
Belarus $1.08 $0.50 $0.31 $0.95 $0.68
Bahrain $2.28 $0.94 $0.43 $0.72 $0.44
El Salvador $4.28 $0.93 $0.43 $0.71 $0.46
Saint Martin $0.44 $0.93 $0.35 $0.22 $0.15
Angola $3.34 $0.68 $0.52 $0.92 $0.54
Jamaica $3.00 $0.92 $0.42 $0.35 $0.23
Dominican Republic $4.71 $0.72 $0.40 $0.92 $0.64
Nicaragua $3.41 $0.91 $0.39 $0.70 $0.40
Morocco $3.30 $0.54 $0.42 $0.90 $0.65
Paraguay $1.37 $0.89 $0.46 $0.84 $0.52
Albania $0.90 $0.85 $0.65 $0.81 $0.55
Sri Lanka $0.90 $0.85 $0.42 $0.50 $0.29
Brunei Darussalam $0.90 $0.42 $0.27 $0.85 $0.44
Congo, The Democratic Republic Of The $0.91 $0.84 $0.41 $0.71 $0.39
Kuwait $3.21 $0.67 $0.54 $0.84 $0.58
Isle Of Man $0.90 $0.34 $0.21 $0.84 $0.55
Honduras $4.39 $0.81 $0.39 $0.84 $0.47
Serbia $1.44 $0.69 $0.56 $0.83 $0.55
Ecuador $6.69 $0.77 $0.37 $0.83 $0.58
Namibia $0.90 $0.82 $0.47 $0.44 $0.28
Indonesia $5.30 $0.82 $0.46 $0.77 $0.46
Burundi $0.91 $0.42 $0.32 $0.82 $0.50
American Samoa - - - $0.80 $0.47
Slovakia $3.20 $0.80 $0.42 $0.79 $0.47
Aland Islands $0.50 $0.79 $0.44 - -
India $4.70 $0.79 $0.56 $0.58 $0.44
Gabon $0.90 $0.78 $0.30 $0.35 $0.19
Uzbekistan $1.08 $0.51 $0.38 $0.78 $0.64
Zimbabwe $2.47 $0.72 $0.62 $0.78 $0.46
Saint Lucia $0.71 $0.77 $0.54 $0.32 $0.31
Saint Kitts And Nevis $0.73 $0.75 $0.45 $0.58 $0.48
Congo $0.91 $0.52 $0.31 $0.75 $0.51
Pakistan $5.36 $0.70 $0.35 $0.73 $0.40
Bangladesh $0.99 $0.73 $0.34 $0.50 $0.26
French Polynesia $0.73 $0.72 $0.32 $0.25 $0.17
Martinique $0.77 $0.72 $0.39 $0.26 $0.22
Libya $2.55 $0.72 $0.62 $0.64 $0.47
Dominica $0.71 $0.70 $0.41 $0.54 $0.25
Georgia $0.96 $0.69 $0.56 $0.37 $0.25
Argentina $5.45 $0.69 $0.36 $0.58 $0.39
Mayotte $0.90 $0.68 $0.40 $0.48 $0.33
Gambia $0.90 $0.68 $0.36 $0.28 $0.21
Mongolia $0.90 $0.67 $0.39 $0.26 $0.19
Seychelles $0.60 $0.67 $0.58 $0.45 $0.26
Bosnia And Herzegovina $0.95 $0.42 $0.26 $0.66 $0.37
Suriname $0.90 $0.66 $0.28 $0.59 $0.30
Rwanda $0.90 $0.66 $0.29 $0.26 $0.19
Uruguay $7.59 $0.63 $0.36 $0.65 $0.46
Saint Vincent And The Grenadines $0.90 $0.65 $0.30 $0.50 $0.40
Egypt $3.30 $0.64 $0.52 $0.63 $0.48
Togo $0.90 $0.64 $0.31 $0.30 $0.20
Botswana $0.90 $0.64 $0.37 $0.55 $0.28
Lesotho $0.63 $0.63 $0.27 $0.31 $0.21
Malta $1.40 $0.63 $0.33 $0.45 $0.27
Taiwan $18.00 $0.62 $0.53 $0.53 $0.38
Azerbaijan $2.43 $0.62 $0.36 $0.59 $0.46
Guyana $0.73 $0.45 $0.26 $0.61 $0.29
San Marino $0.90 $0.60 $0.56 $0.48 $0.35
Trinidad And Tobago $0.90 $0.59 $0.37 $0.44 $0.32
Nepal $0.90 $0.59 $0.35 $0.42 $0.24
Guadeloupe $1.09 $0.58 $0.36 $0.55 $0.33
Cambodia $0.90 $0.56 $0.33 $0.58 $0.35
Jersey $0.90 $0.23 $0.13 $0.58 $0.44
Samoa - - - $0.58 $0.41
Cuba $1.08 $0.31 $0.30 $0.57 $0.43
New Caledonia $0.60 $0.57 $0.32 - -
Virgin Islands, British $0.14 $0.56 $0.03 $0.21 $0.11
Barbados $0.90 $0.56 $0.29 $0.21 $0.14
Lebanon $2.21 $0.56 $0.31 $0.46 $0.42
Belize $0.71 $0.46 $0.28 $0.56 $0.26
China $3.89 $0.48 $0.37 $0.56 $0.42
Macao $0.90 $0.55 $0.25 $0.25 $0.19
Cape Verde $0.93 $0.55 $0.27 $0.46 $0.32
Kyrgyzstan $0.99 $0.55 $0.43 $0.33 $0.22
Liberia $0.64 $0.55 $0.50 $0.52 $0.33
Tonga $0.55 $0.55 $0.55 - -
Moldova $1.08 $0.37 $0.24 $0.53 $0.36
Equatorial Guinea $0.71 $0.52 $0.26 $0.32 $0.24
Greece (VAT) $0.90 $0.51 $0.38 $0.31 $0.23
Swaziland $0.90 $0.51 $0.30 $0.47 $0.29
Vanuatu $0.73 $0.41 $0.41 $0.51 $0.34
Myanmar $1.00 $0.51 $0.29 $0.45 $0.29
Djibouti $0.26 $0.49 $0.26 - -
Guernsey $1.05 $0.49 $0.48 - -
Venezuela $4.26 $0.33 $0.21 $0.49 $0.33
Greenland $0.36 $0.39 $0.30 $0.48 $0.32
Papua New Guinea $0.69 $0.48 $0.25 $0.39 $0.24
Turkey $4.23 $0.30 $0.23 $0.47 $0.35
Timor-Leste $0.90 $0.47 $0.39 $0.33 $0.27
Somalia $0.90 $0.43 $0.27 $0.47 $0.30
Cook Islands - - - $0.46 $0.18
Monaco $0.64 $0.46 $0.11 $0.23 $0.17
Comoros $0.82 $0.39 $0.12 $0.46 $0.35
Niger $1.41 $0.44 $0.35 $0.20 $0.16
Madagascar $0.90 $0.39 $0.24 $0.44 $0.27
Bhutan - - - $0.43 $0.18
Haiti $0.94 $0.43 $0.29 $0.36 $0.25
Lao People's Democratic Republic $0.90 $0.34 $0.21 $0.42 $0.28
Guam $2.38 $0.42 $0.45 $0.41 $0.22
Kiribati $0.50 $0.21 $0.21 $0.39 $0.26
Saint Pierre And Miquelon $0.28 $0.38 $0.21 - -
Anguilla $0.45 $0.38 $0.24 $0.26 $0.21
Ethiopia $0.90 $0.35 $0.28 $0.37 $0.29
Tunisia $0.90 $0.37 $0.24 $0.33 $0.21
Afghanistan - - - $0.37 $0.30
Nauru - - - $0.35 $0.14
Gibraltar - - - $0.35 $0.55
Liechtenstein $0.39 $0.34 $0.26 - -
Palau - - - $0.34 $0.17
Faroe Islands $0.28 $0.34 $0.28 - -
Aruba $0.90 $0.24 $0.24 $0.33 $0.22
Tajikistan $0.63 $0.20 $0.11 $0.33 $0.21
Palestine, State of $3.59 $0.30 $0.24 $0.32 $0.22
Mauritania - - - $0.31 $0.20
Northern Mariana Islands $0.17 $0.31 $0.13 $0.21 $0.10
Algeria $3.40 $0.27 $0.19 $0.30 $0.21
Iran, Islamic Republic Of $2.95 $0.28 $0.30 $0.24 $0.17
Sudan $1.40 $0.26 $0.26 $0.28 $0.19
Eritrea - - - $0.28 $0.24
Sao Tome And Principe - - - $0.28 $0.23
Guinea-Bissau - - - $0.27 $0.16
Syrian Arab Republic $0.90 $0.27 $0.29 $0.24 $0.18
Yemen $3.00 $0.25 $0.19 $0.24 $0.18
Jordan $3.00 $0.23 $0.17 $0.25 $0.17
Fiji $0.63 $0.21 $0.11 $0.21 $0.15
 
All other countries - $0.25 - $2.00 $0.06 - $0.22
Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $1.01 $1.45 $0.96 $1.03 $0.81
Canada $0.36 $0.50 $0.30 $0.69 $0.31
United Kingdom $0.75 $0.90 $0.56 $0.72 $0.50
Australia $0.56 $0.61 $0.43 $1.04 $0.35
 
Norway $0.26 $0.48 $0.24 $0.03 $0.03
Finland $1.01 $1.11 $0.50 $0.73 $0.48
Malawi $0.03 $0.03 $0.03 $0.03 $0.03
Cameroon $0.21 $0.33 $0.16 $0.10 $0.10
France $0.30 $0.53 $0.30 $0.33 $0.30
New Zealand $0.51 $0.83 $0.47 $0.03 $0.03
Germany $0.76 $0.63 $0.42 $0.50 $0.33
Ukraine $0.21 $0.23 $0.15 $0.03 $0.03
South Africa $0.29 $0.29 $0.23 $0.28 $0.20
Kazakhstan $0.22 $0.17 $0.14 $0.03 $0.03
Nigeria $0.52 $0.52 $0.52 $0.55 $0.49
United Arab Emirates $0.30 $0.48 $0.30 $0.90 $0.30
Belgium $0.30 $0.33 $0.30 $0.03 $0.03
Latvia $0.21 $0.20 $0.20 $0.03 $0.03
Cyprus $0.03 $0.03 $0.03 $0.03 $0.03
Bahamas $0.21 $0.21 $0.21 $0.03 $0.03
Switzerland $0.29 $0.31 $0.26 $0.03 $0.03
Cote D'ivoire $0.10 $0.03 $0.03 $0.10 $0.10
Netherlands $0.36 $0.48 $0.33 $0.30 $0.30
Korea, Republic Of $0.30 $0.52 $0.29 $0.41 $0.19
Bulgaria $0.21 $0.30 $0.20 $0.03 $0.03
Iceland $0.03 $0.03 $0.03 $0.03 $0.03
Austria $0.25 $0.46 $0.23 $0.03 $0.03
Mali $0.03 $0.03 $0.03 $0.03 $0.03
Turkmenistan $0.03 $0.03 $0.03 $0.03 $0.03
Uganda $0.21 $0.21 $0.21 $0.03 $0.03
Singapore $0.30 $0.53 $0.30 $1.40 $0.30
Brazil $0.21 $0.25 $0.16 $0.12 $0.10
Romania $0.21 $0.26 $0.20 $0.20 $0.20
Lithuania $0.22 $0.34 $0.21 $0.03 $0.03
Mauritius $0.21 $0.43 $0.14 $0.10 $0.10
Luxembourg $0.03 $0.03 $0.03 $0.03 $0.03
Antigua And Barbuda $0.03 $0.03 $0.03 $0.03 $0.03
Mexico $0.22 $0.25 $0.17 $0.13 $0.10
Central African Republic $0.03 $0.03 $0.03 $0.03 $0.03
Chile $0.22 $0.27 $0.18 $0.15 $0.11
Denmark $0.34 $0.54 $0.28 $0.03 $0.03
Qatar $0.20 $0.20 $0.20 $0.20 $0.20
Solomon Islands $0.03 $0.03 $0.03 $0.03 $0.03
Ghana $0.22 $0.42 $0.21 $0.03 $0.03
Senegal $0.10 $0.03 $0.03 $0.10 $0.10
Malaysia $0.21 $0.22 $0.19 $0.28 $0.11
Estonia $0.51 $0.51 $0.51 $0.03 $0.03
Sierra Leone $0.03 $0.03 $0.03 $0.03 $0.03
Hungary $0.21 $0.28 $0.20 $0.20 $0.20
Iraq $0.21 $0.20 $0.17 $0.14 $0.10
Italy $0.21 $0.27 $0.20 $0.24 $0.20
Zambia $0.10 $0.10 $0.10 $0.03 $0.03
Spain $0.21 $0.28 $0.15 $0.15 $0.10
Czech Republic $0.24 $0.31 $0.20 $0.20 $0.20
Greece $0.21 $0.29 $0.18 $0.15 $0.15
Burkina Faso $0.03 $0.03 $0.03 $0.03 $0.03
Peru $0.21 $0.24 $0.16 $0.14 $0.10
Bermuda $0.21 $0.21 $0.21 $0.03 $0.03
Thailand $0.50 $0.28 $0.18 $0.24 $0.12
Ireland $0.61 $0.61 $0.61 $0.74 $0.37
Colombia $0.21 $0.25 $0.17 $0.15 $0.10
French Guiana $0.03 $0.03 $0.03 $0.03 $0.03
Saudi Arabia $0.24 $0.44 $0.22 $0.55 $0.18
Portugal $0.21 $0.27 $0.16 $0.13 $0.10
Benin $0.03 $0.03 $0.03 $0.03 $0.03
Kenya $0.21 $0.29 $0.16 $0.03 $0.03
Guinea $0.03 $0.03 $0.03 $0.03 $0.03
Hong Kong $0.21 $0.25 $0.20 $0.30 $0.18
Poland $0.34 $0.31 $0.23 $0.34 $0.23
Virgin Islands, U.S. $0.03 $0.03 $0.03 $0.03 $0.03
Mozambique $0.10 $0.03 $0.03 $0.20 $0.10
Andorra $0.10 $0.03 $0.03 $0.10 $0.10
Maldives $0.03 $0.03 $0.03 $0.03 $0.03
Philippines $0.26 $0.33 $0.19 $0.13 $0.10
Costa Rica $0.21 $0.26 $0.17 $0.11 $0.10
Tanzania, United Republic Of $0.03 $0.03 $0.03 $0.03 $0.03
Sweden $0.21 $0.28 $0.20 $0.20 $0.20
Armenia $0.21 $0.21 $0.21 $0.03 $0.03
Puerto Rico $0.21 $0.21 $0.21 $0.10 $0.10
Montenegro $0.03 $0.03 $0.03 $0.03 $0.03
Slovenia $0.21 $0.21 $0.21 $0.03 $0.03
Cayman Islands $0.03 $0.03 $0.03 $0.03 $0.03
Vietnam $0.22 $0.22 $0.18 $0.10 $0.10
Macedonia, The Former Yugoslav Republic Of $0.10 $0.03 $0.03 $0.10 $0.10
Croatia $0.21 $0.21 $0.21 $0.20 $0.20
Panama $0.21 $0.23 $0.19 $0.30 $0.10
Turks And Caicos Islands $0.03 $0.03 $0.03 $0.03 $0.03
Israel $0.25 $0.38 $0.21 $0.03 $0.03
Bolivia $0.21 $0.26 $0.18 $0.11 $0.10
Japan $0.21 $0.23 $0.20 $0.26 $0.16
Oman $0.21 $0.27 $0.18 $0.20 $0.10
Guatemala $0.21 $0.23 $0.16 $0.13 $0.10
Réunion $0.21 $0.21 $0.21 $0.03 $0.03
Russian Federation $0.21 $0.26 $0.18 $0.16 $0.11
Chad $0.03 $0.03 $0.03 $0.03 $0.03
Belarus $0.21 $0.18 $0.18 $0.10 $0.10
Bahrain $0.21 $0.21 $0.21 $0.50 $0.10
El Salvador $0.21 $0.33 $0.14 $0.11 $0.10
Saint Martin $0.03 $0.03 $0.03 $0.03 $0.03
Angola $0.21 $0.26 $0.17 $0.10 $0.10
Jamaica $0.10 $0.03 $0.03 $0.10 $0.10
Dominican Republic $0.21 $0.20 $0.18 $0.15 $0.10
Nicaragua $0.21 $0.27 $0.16 $0.14 $0.10
Morocco $0.21 $0.25 $0.18 $0.11 $0.10
Paraguay $0.21 $0.34 $0.15 $0.11 $0.10
Albania $0.21 $0.43 $0.14 $0.03 $0.03
Sri Lanka $0.22 $0.32 $0.17 $0.12 $0.10
Brunei Darussalam $0.10 $0.03 $0.03 $0.30 $0.10
Congo, The Democratic Republic Of The $0.10 $0.03 $0.03 $0.10 $0.10
Kuwait $0.12 $0.03 $0.03 $0.11 $0.11
Isle Of Man $0.21 $0.33 $0.16 $0.10 $0.10
Honduras $0.21 $0.26 $0.16 $0.14 $0.10
Serbia $0.30 $0.35 $0.30 $0.30 $0.30
Ecuador $0.21 $0.26 $0.15 $0.12 $0.10
Namibia $0.10 $0.10 $0.10 $0.03 $0.03
Indonesia $0.21 $0.41 $0.14 $0.38 $0.10
Burundi $0.03 $0.03 $0.03 $0.03 $0.03
American Samoa $0.03 $0.03 $0.03 $0.03 $0.03
Slovakia $0.21 $0.32 $0.20 $0.03 $0.03
Aland Islands $0.03 $0.03 $0.03 $0.03 $0.03
India $0.22 $0.30 $0.19 $0.14 $0.10
Gabon $0.03 $0.03 $0.03 $0.03 $0.03
Uzbekistan $0.03 $0.03 $0.03 $0.03 $0.03
Zimbabwe $0.21 $0.21 $0.21 $0.03 $0.03
Saint Lucia $0.03 $0.03 $0.03 $0.03 $0.03
Saint Kitts And Nevis $0.03 $0.03 $0.03 $0.03 $0.03
Congo $0.03 $0.03 $0.03 $0.03 $0.03
Pakistan $0.21 $0.22 $0.17 $0.11 $0.10
Bangladesh $0.21 $0.20 $0.19 $0.12 $0.10
French Polynesia $0.03 $0.03 $0.03 $0.03 $0.03
Martinique $0.03 $0.03 $0.03 $0.03 $0.03
Libya $0.21 $0.42 $0.14 $0.15 $0.10
Dominica $0.03 $0.03 $0.03 $0.03 $0.03
Georgia $0.22 $0.22 $0.22 $0.10 $0.10
Argentina $0.21 $0.26 $0.18 $0.16 $0.10
Mayotte $0.03 $0.03 $0.03 $0.03 $0.03
Gambia $0.03 $0.03 $0.03 $0.03 $0.03
Mongolia $0.21 $0.24 $0.15 $0.10 $0.10
Seychelles $0.03 $0.03 $0.03 $0.03 $0.03
Bosnia And Herzegovina $0.21 $0.21 $0.21 $0.03 $0.03
Suriname $0.21 $0.43 $0.14 $0.03 $0.03
Rwanda $0.03 $0.03 $0.03 $0.03 $0.03
Uruguay $0.21 $0.22 $0.16 $0.17 $0.10
Saint Vincent And The Grenadines $0.03 $0.03 $0.03 $0.03 $0.03
Egypt $0.21 $0.24 $0.17 $0.13 $0.10
Togo $0.10 $0.10 $0.10 $0.03 $0.03
Botswana $0.03 $0.03 $0.03 $0.03 $0.03
Lesotho $0.03 $0.03 $0.03 $0.03 $0.03
Malta $0.21 $0.21 $0.21 $0.03 $0.03
Taiwan $0.21 $0.25 $0.16 $0.23 $0.10
Azerbaijan $0.10 $0.10 $0.10 $0.10 $0.10
Guyana $0.03 $0.03 $0.03 $0.03 $0.03
San Marino $0.03 $0.03 $0.03 $0.03 $0.03
Trinidad And Tobago $0.21 $0.21 $0.21 $0.03 $0.03
Nepal $0.21 $0.25 $0.18 $0.10 $0.10
Guadeloupe $0.03 $0.03 $0.03 $0.03 $0.03
Cambodia $0.10 $0.03 $0.03 $0.10 $0.10
Jersey $0.03 $0.03 $0.03 $0.03 $0.03
Samoa $0.03 $0.03 $0.03 $0.03 $0.03
Cuba $0.21 $0.23 $0.17 $0.30 $0.10
New Caledonia $0.21 $0.15 $0.15 $0.03 $0.03
Virgin Islands, British $0.03 $0.03 $0.03 $0.03 $0.03
Barbados $0.03 $0.03 $0.03 $0.03 $0.03
Lebanon $0.21 $0.21 $0.21 $0.15 $0.10
Belize $0.03 $0.03 $0.03 $0.03 $0.03
China $0.21 $0.22 $0.17 $0.12 $0.10
Macao $0.21 $0.34 $0.15 $0.03 $0.03
Cape Verde $0.10 $0.03 $0.03 $0.10 $0.10
Kyrgyzstan $0.03 $0.03 $0.03 $0.03 $0.03
Liberia $0.03 $0.03 $0.03 $0.03 $0.03
Tonga $0.03 $0.03 $0.03 $0.03 $0.03
Moldova $0.21 $0.21 $0.18 $0.10 $0.10
Equatorial Guinea $0.10 $0.03 $0.03 $0.10 $0.10
Greece (VAT) $0.03 $0.03 $0.03 $0.03 $0.03
Swaziland $0.03 $0.03 $0.03 $0.03 $0.03
Vanuatu $0.03 $0.03 $0.03 $0.03 $0.03
Myanmar $0.10 $0.03 $0.03 $0.10 $0.10
Djibouti $0.10 $0.03 $0.03 $0.03 $0.03
Guernsey $0.03 $0.03 $0.03 $0.03 $0.03
Venezuela $0.21 $0.22 $0.18 $0.13 $0.10
Greenland $0.03 $0.03 $0.03 $0.03 $0.03
Papua New Guinea $0.03 $0.03 $0.03 $0.03 $0.03
Turkey $0.21 $0.24 $0.17 $0.25 $0.10
Timor-Leste $0.03 $0.03 $0.03 $0.03 $0.03
Somalia $0.03 $0.03 $0.03 $0.03 $0.03
Cook Islands $0.03 $0.03 $0.03 $0.03 $0.03
Monaco $0.03 $0.03 $0.03 $0.03 $0.03
Comoros $0.03 $0.03 $0.03 $0.03 $0.03
Niger $0.03 $0.03 $0.03 $0.03 $0.03
Madagascar $0.21 $0.33 $0.16 $0.10 $0.10
Bhutan $0.03 $0.03 $0.03 $0.03 $0.03
Haiti $0.03 $0.03 $0.03 $0.03 $0.03
Lao People's Democratic Republic $0.03 $0.03 $0.03 $0.03 $0.03
Guam $0.03 $0.03 $0.03 $0.03 $0.03
Kiribati $0.03 $0.03 $0.03 $0.03 $0.03
Saint Pierre And Miquelon $0.03 $0.03 $0.03 $0.03 $0.03
Anguilla $0.03 $0.03 $0.03 $0.03 $0.03
Ethiopia $0.03 $0.03 $0.03 $0.03 $0.03
Tunisia $0.21 $0.24 $0.19 $0.10 $0.10
Afghanistan $0.03 $0.03 $0.03 $0.03 $0.03
Nauru $0.03 $0.03 $0.03 $0.03 $0.03
Gibraltar $0.03 $0.03 $0.03 $0.03 $0.03
Liechtenstein $0.03 $0.03 $0.03 $0.03 $0.03
Palau $0.03 $0.03 $0.03 $0.03 $0.03
Faroe Islands $0.03 $0.03 $0.03 $0.03 $0.03
Aruba $0.03 $0.03 $0.03 $0.03 $0.03
Tajikistan $0.10 $0.03 $0.03 $0.10 $0.10
Palestine, State of $0.21 $0.26 $0.17 $0.03 $0.03
Mauritania $0.03 $0.03 $0.03 $0.03 $0.03
Northern Mariana Islands $0.03 $0.03 $0.03 $0.03 $0.03
Algeria $0.21 $0.25 $0.16 $0.20 $0.10
Iran, Islamic Republic Of $0.21 $0.27 $0.17 $0.10 $0.10
Sudan $0.10 $0.03 $0.03 $0.10 $0.10
Eritrea $0.03 $0.03 $0.03 $0.03 $0.03
Sao Tome And Principe $0.03 $0.03 $0.03 $0.03 $0.03
Guinea-Bissau $0.03 $0.03 $0.03 $0.03 $0.03
Syrian Arab Republic $0.21 $0.53 $0.13 $0.10 $0.10
Yemen $0.21 $0.21 $0.14 $0.10 $0.10
Jordan $0.22 $0.18 $0.18 $0.13 $0.13
Fiji $0.03 $0.03 $0.03 $0.03 $0.03
 
All other countries - $0.25 - $2.00 $0.06 - $0.22
Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $9.99 $4.70 $1.84 $4.71 $2.16
Canada $4.48 $1.73 $0.92 $1.61 $0.94
United Kingdom $7.91 $2.26 $1.52 $2.59 $1.56
Australia $6.34 $1.52 $0.99 $1.27 $0.84
 
Norway $3.20 $2.59 $1.41 $3.65 $1.48
Finland $2.08 $2.74 $1.57 $2.39 $1.48
Malawi $2.59 $3.89 $1.00 $3.12 $1.19
Cameroon $0.87 $1.11 $0.45 $2.07 $0.86
France $8.69 $1.53 $0.89 $0.62 $0.36
New Zealand $1.20 $2.08 $1.13 $1.79 $1.02
Germany $5.21 $1.46 $0.90 $1.03 $0.62
Ukraine $1.81 $0.57 $0.27 $3.93 $1.73
South Africa $7.42 $1.06 $0.77 $1.67 $0.81
Kazakhstan $1.19 $0.76 $0.28 $2.05 $1.04
Nigeria $1.94 $1.18 $0.41 $2.52 $0.79
United Arab Emirates $2.04 $1.23 $0.72 $1.67 $1.11
Belgium $4.72 $1.39 $0.77 $1.21 $0.78
Latvia $1.24 $1.39 $0.63 $1.30 $0.51
Cyprus $1.44 $0.68 $0.60 $1.89 $1.36
Bahamas $0.40 $0.54 $0.21 $0.10 $0.08
Switzerland $1.13 $1.21 $0.64 $1.36 $0.61
Cote D'ivoire $0.93 $1.30 $0.64 $1.59 $0.76
Netherlands $3.82 $1.74 $1.04 $1.41 $0.94
Korea, Republic Of $8.07 $1.23 $1.69 $0.44 $0.24
Bulgaria $0.64 $0.40 $0.22 $0.67 $0.35
Iceland $0.80 $1.23 $0.74 $0.70 $0.67
Austria $0.84 $0.90 $0.39 $0.90 $0.34
Mali $1.47 $0.69 $0.35 $1.03 $0.46
Turkmenistan $0.35 $0.70 $0.35 - -
Uganda $1.28 $1.20 $0.44 $1.60 $0.63
Singapore $1.20 $0.70 $0.29 $1.33 $1.06
Brazil $2.70 $1.32 $0.58 $0.48 $0.27
Romania $0.80 $0.80 $0.49 $0.86 $0.51
Lithuania $1.02 $0.33 $0.30 $0.77 $0.61
Mauritius $0.41 $0.68 $0.34 $0.75 $0.38
Luxembourg $0.40 $0.74 $0.40 $0.72 $0.40
Antigua And Barbuda $0.40 $0.74 $0.25 - -
Mexico $2.73 $0.86 $0.51 $0.89 $0.48
Central African Republic $0.21 $0.13 $0.21 $0.08 $0.05
Chile $1.49 $0.64 $0.33 $0.49 $0.29
Denmark $4.68 $0.97 $0.74 $0.95 $0.53
Qatar $2.08 $0.73 $0.28 $0.45 $0.25
Solomon Islands $0.13 $0.13 - $0.17 $0.05
Ghana $2.08 $1.11 $0.72 $1.71 $0.49
Senegal $0.58 $0.62 $0.29 $1.14 $0.56
Malaysia $1.74 $1.01 $0.67 $0.97 $0.67
Estonia $2.21 $0.92 $0.45 $1.12 $0.50
Sierra Leone $0.56 $0.43 $0.27 $0.66 $0.32
Hungary $0.97 $0.88 $0.49 $0.68 $0.48
Iraq $3.42 $0.99 $0.61 $1.32 $0.78
Italy $3.60 $1.30 $0.73 $0.96 $0.74
Zambia $0.48 $0.69 $0.28 $1.35 $0.47
Spain $5.25 $0.83 $0.37 $0.84 $0.58
Czech Republic $0.64 $0.55 $0.26 $0.67 $0.35
Greece $0.64 $0.60 $0.28 $0.55 $0.30
Burkina Faso $0.52 $1.00 $0.40 $0.80 $0.51
Peru $2.05 $0.54 $0.23 $0.46 $0.28
Bermuda $0.21 $0.81 $0.21 $0.08 $0.07
Thailand $2.80 $0.29 $0.27 $0.94 $0.48
Ireland $1.39 $0.85 $0.48 $0.85 $0.51
Colombia $3.82 $0.87 $0.48 $0.87 $0.50
French Guiana $0.27 $0.67 $0.23 $0.22 $0.17
Saudi Arabia $1.43 $0.58 $0.22 $0.84 $0.67
Portugal $2.28 $0.64 $0.27 $0.83 $0.41
Benin $0.58 $0.39 $0.21 $0.95 $0.47
Kenya $2.08 $0.47 $0.26 $0.85 $0.37
Guinea $0.54 $0.48 $0.31 $0.61 $0.40
Hong Kong $0.40 $0.20 $0.14 $0.32 $0.18
Poland $3.32 $0.68 $0.38 $1.00 $0.48
Virgin Islands, U.S. $0.29 $0.20 $0.16 $0.16 $0.06
Mozambique $0.61 $0.31 $0.25 $0.93 $0.38
Andorra $0.40 $0.39 $0.34 $0.10 $0.06
Maldives $0.40 $1.00 $0.22 $0.15 $0.08
Philippines $1.86 $0.46 $0.36 $0.40 $0.21
Costa Rica $2.57 $0.81 $0.46 $0.45 $0.25
Tanzania, United Republic Of $0.79 $0.18 $0.13 $0.63 $0.34
Sweden $2.39 $0.69 $0.49 $0.75 $0.33
Armenia $0.40 $0.44 $0.39 $0.38 $0.36
Puerto Rico $1.63 $0.23 $0.17 $0.40 $0.27
Montenegro $0.40 $0.58 $0.22 $0.19 $0.11
Slovenia $0.40 $0.55 $0.23 $0.27 $0.12
Cayman Islands $0.40 $0.94 $0.23 $0.42 -
Vietnam $12.20 $0.97 $0.28 $1.47 $0.33
Macedonia, The Former Yugoslav Republic Of $0.50 $0.36 $0.31 $0.17 $0.15
Croatia $0.64 $0.54 $0.26 $0.84 $0.34
Panama $4.76 $0.46 $0.22 $0.56 $0.37
Turks And Caicos Islands $0.09 $0.12 $0.06 $0.07 $0.06
Israel $1.73 $0.65 $0.36 $0.67 $0.40
Bolivia $2.42 $0.53 $0.23 $0.41 $0.22
Japan $5.25 $0.84 $0.34 $0.30 $0.20
Oman $2.08 $0.71 $0.29 $0.87 $0.38
Guatemala $1.68 $0.56 $0.22 $0.22 $0.18
Réunion $0.40 $0.48 $0.22 $0.14 $0.10
Russian Federation $2.08 $0.84 $0.31 $0.55 $0.29
Chad $0.41 $0.17 - $0.50 $0.32
Belarus $2.08 $0.35 $0.27 $0.49 $0.35
Bahrain $1.31 $0.63 $0.23 $0.38 $0.23
El Salvador $1.46 $0.52 $0.22 $0.44 $0.24
Saint Martin $0.21 $0.49 $0.21 $0.17 $0.11
Angola $2.08 $0.43 $0.33 $0.59 $0.35
Jamaica $0.40 $0.43 $0.21 $0.16 $0.11
Dominican Republic $2.08 $0.48 $0.24 $0.49 $0.33
Nicaragua $1.40 $0.56 $0.23 $0.41 $0.22
Morocco $0.70 $0.10 $0.11 $0.36 $0.30
Paraguay $0.63 $0.48 $0.22 $0.48 $0.27
Albania $0.40 $0.16 $0.15 $0.07 $0.05
Sri Lanka $0.40 $0.49 $0.22 $0.23 $0.13
Brunei Darussalam $0.40 $0.24 $0.15 $0.50 $0.23
Congo, The Democratic Republic Of The $0.41 $0.46 $0.21 $0.58 $0.28
Kuwait $0.67 $0.49 $0.41 $0.51 $0.31
Isle Of Man $0.40 $0.32 $0.22 $0.23 $0.17
Honduras $1.56 $0.49 $0.22 $0.46 $0.25
Serbia $0.64 $0.47 $0.38 $0.34 $0.27
Ecuador $3.00 $0.50 $0.22 $0.35 $0.28
Namibia $0.40 $0.15 $0.10 $0.24 $0.14
Indonesia $2.51 $0.49 $0.25 $0.50 $0.22
Burundi $0.41 $0.37 $0.21 $0.51 $0.33
American Samoa - - - $0.45 $0.25
Slovakia $0.60 $0.54 $0.23 $0.51 $0.26
Aland Islands $0.40 $0.15 $0.18 - -
India $2.59 $0.42 $0.32 $0.31 $0.25
Gabon $0.40 $0.74 $0.21 $0.15 $0.08
Uzbekistan $0.48 $0.46 $0.30 $0.41 $0.31
Zimbabwe $0.43 $0.16 $0.17 $0.36 $0.17
Saint Lucia $0.40 $0.55 $0.21 $0.05 $0.05
Saint Kitts And Nevis $0.23 $0.18 $0.06 $0.18 $0.14
Congo $0.41 $0.69 $0.22 $0.71 $0.35
Pakistan $1.38 $0.44 $0.21 $0.55 $0.23
Bangladesh $0.40 $0.61 $0.26 $0.27 $0.14
French Polynesia $0.40 $0.51 $0.21 $0.12 $0.09
Martinique $0.27 $0.45 $0.21 $0.16 $0.11
Libya $1.04 $0.45 $0.35 $0.53 $0.36
Dominica $0.21 $0.37 $0.20 $0.07 $0.08
Georgia $0.50 $0.17 $0.14 $0.16 $0.10
Argentina $2.63 $0.47 $0.22 $0.30 $0.20
Mayotte $0.40 $0.34 $0.20 $0.18 $0.14
Gambia $0.40 $0.14 $0.13 $0.16 $0.09
Mongolia $0.40 $0.71 $0.31 $0.10 $0.07
Seychelles $0.21 $0.17 $0.20 $0.13 $0.07
Bosnia And Herzegovina $0.40 $0.16 $0.12 $0.24 $0.19
Suriname $0.40 $0.77 $0.23 $0.43 $0.19
Rwanda $0.40 $0.47 $0.21 $0.10 $0.08
Uruguay $4.00 $0.44 $0.23 $0.39 $0.24
Saint Vincent And The Grenadines $0.40 $0.30 $0.40 $0.10 $0.09
Egypt $0.70 $0.17 $0.12 $0.20 $0.11
Togo $0.40 $0.49 $0.21 $0.15 $0.13
Botswana $0.40 $0.28 $0.15 $0.22 $0.13
Lesotho $0.40 $0.28 $0.15 $0.20 $0.08
Malta $0.40 $0.58 $0.22 $0.25 $0.12
Taiwan $8.00 $0.42 $0.54 $0.31 $0.21
Azerbaijan $0.78 $0.57 $0.23 $0.24 $0.21
Guyana $0.23 $0.46 $0.20 $0.38 $0.19
San Marino $0.40 $0.17 $0.23 $0.11 $0.07
Trinidad And Tobago $0.40 $0.43 $0.21 $0.12 $0.07
Nepal $0.40 $0.46 $0.20 $0.13 $0.09
Guadeloupe $0.40 $0.69 $0.22 $0.24 $0.15
Cambodia $0.40 $0.20 $0.16 $0.16 $0.12
Jersey $0.40 $0.10 $0.06 $0.34 $0.26
Samoa - - - $0.21 $0.11
Cuba $0.54 $0.13 $0.10 $0.35 $0.26
New Caledonia $0.40 $0.48 $0.22 - -
Virgin Islands, British $0.07 $0.49 - $0.14 $0.07
Barbados $0.40 $0.74 $0.22 $0.09 $0.06
Lebanon $0.99 $0.52 $0.22 $0.30 $0.31
Belize $0.21 $0.62 $0.21 $0.37 $0.18
China $0.98 $0.28 $0.20 $0.28 $0.24
Macao $0.40 $0.37 $0.17 $0.11 $0.08
Cape Verde $0.40 $0.11 $0.06 $0.15 $0.14
Kyrgyzstan $0.49 $0.37 $0.28 $0.14 $0.10
Liberia $0.14 $0.05 $0.05 $0.22 $0.14
Tonga $0.05 $0.05 $0.05 - -
Moldova $0.48 $0.23 $0.15 $0.24 $0.19
Equatorial Guinea $0.23 $0.36 $0.20 $0.12 $0.09
Greece (VAT) $0.40 $0.12 $0.17 $0.09 $0.07
Swaziland $0.42 $0.15 $0.12 $0.22 $0.16
Vanuatu $0.23 $0.13 $0.20 $0.12 $0.09
Myanmar $0.41 $0.40 $0.20 $0.23 $0.14
Djibouti $0.21 $0.41 $0.20 - -
Guernsey $0.50 $0.18 $0.17 - -
Venezuela $1.43 $0.23 $0.15 $0.30 $0.20
Greenland $0.13 $0.09 $0.09 $0.32 $0.09
Papua New Guinea $0.40 $0.08 $0.05 $0.32 $0.19
Turkey $2.08 $0.22 $0.18 $0.27 $0.18
Timor-Leste $0.40 $0.18 $0.18 $0.21 $0.18
Somalia $0.40 $0.35 $0.20 $0.22 $0.13
Cook Islands - - - $0.46 -
Monaco $0.14 $0.19 $0.07 $0.12 $0.12
Comoros $0.32 $0.21 $0.21 $0.50 $0.30
Niger $0.23 $0.23 $0.18 $0.13 $0.12
Madagascar $0.40 $0.13 $0.09 $0.16 $0.08
Bhutan - - - $0.19 $0.06
Haiti $0.40 $0.36 $0.21 $0.21 $0.16
Lao People's Democratic Republic $0.40 $0.11 $0.11 $0.17 $0.14
Guam $0.40 $0.16 $0.14 $0.22 $0.09
Kiribati $0.22 - - $0.22 $0.22
Saint Pierre And Miquelon $0.07 $0.07 - - -
Anguilla $0.21 $0.29 $0.18 $0.10 $0.08
Ethiopia $0.40 $0.13 $0.11 $0.12 $0.07
Tunisia $0.40 $0.11 $0.09 $0.13 $0.08
Afghanistan - - - $0.21 $0.18
Nauru - - - $0.16 -
Gibraltar - - - $0.05 $0.05
Liechtenstein $0.24 $0.49 $0.24 - -
Palau - - - $0.13 $0.05
Faroe Islands $0.40 $0.19 $0.15 - -
Aruba $0.40 $0.14 $0.18 $0.13 $0.10
Tajikistan $0.40 $0.24 $0.40 $0.15 $0.09
Palestine, State of $0.77 $0.14 $0.11 $0.18 $0.10
Mauritania - - - $0.17 $0.10
Northern Mariana Islands $0.13 $0.19 $0.09 $0.06 $0.06
Algeria $1.09 $0.14 $0.11 $0.22 $0.18
Iran, Islamic Republic Of $0.40 $0.09 $0.12 $0.11 $0.06
Sudan $0.40 $0.12 $0.10 $0.10 $0.06
Eritrea - - - $0.12 $0.10
Sao Tome And Principe - - - $0.08 $0.05
Guinea-Bissau - - - $0.05 $0.05
Syrian Arab Republic $0.40 $0.07 $0.08 $0.09 $0.06
Yemen $2.08 $0.15 $0.12 $0.18 $0.10
Jordan $0.82 $0.14 $0.11 $0.12 $0.08
Fiji $0.23 $0.14 $0.06 $0.13 $0.08
 
All other countries - $0.25 - $2.00 $0.06 - $0.22